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Top 50 Commercial Trends in March

From Selfie-Obsessed Super Bowl Ads to Waiting Dog Video Spots

— April 11, 2015 — Marketing
These March 2015 commercials range from selfie-obsessed Super Bowl ads to waiting dog video spots that pull at the heart strings of pet owners. While cellphone brands and website hosting businesses are enlisting the help of celebrity brand ambassadors, athletic companies are celebrating strength with adverts that are more raw and honest.

When examining the strategies of lesser known brands, humor, shock and a social media backing are some of the most popular ways that these companies garner attention despite of their limited exposure and budget restrictions.

One of the most memorable examples from this march 2015 commercials list is BMW's Super Bowl 2015 ad that features iconic news reporters Katie Couric and Bryant Gumbel. The video blends stock 90s footage with modern recordings and pokes fun at Couric and Gumbel's lack of tech knowledge. This clip even compares the reporters' confusion about the internet in the 90s with their lack of understanding for BMW's latest i3 concept. Overall, the example blends celebrity branding with humor to create a viral sensation.
6.5
Score
Popularity
Activity
Freshness
48
Hockey Player-Mounted Cameras
Hockey Player-Mounted Cameras
The New GoPro Sport Brings the Viewer Closer to the Game
<
47
Kingpin Insurance Ads
Kingpin Insurance Ads
The 'Say My Name' Esurance Super Bowl Ad Stars Walter White
<
46
Anticlimactic Auto Ads
Anticlimactic Auto Ads
This Kia Super Bowl Commercial Ad Steers Away from Action-Packed Scenes
<
45
Hater-Admonishing Soccer Ads
Hater-Admonishing Soccer Ads
The Adidas #ThereWillBeHaters Ad Stars Troll-Weary Soccer Stars
<
44
Dramatized Bus Ads
Dramatized Bus Ads
Following the Epic Bus Commercial, Midttrafik Profiles the Epic Passenger
<
43
Gross-Out Pizza Ads
Gross-Out Pizza Ads
This Pizza Hut Commercial Has People Sample a Vegemite-Stuffed Crust
<
42
Hate-Rejecting Soda Commericals
Hate-Rejecting Soda Commericals
The Kid President Coca Cola Ad Encourages Happiness for All
<
41
Obstacle-Overcoming Campaigns
Obstacle-Overcoming Campaigns
Kellogg’s Nutri-Grain Highlights Unstoppable People to Inspire Teens
<
40
Couture Bridal Short Films
Couture Bridal Short Films
The Miss Dior #itsmissactually Video Plays Off the Julia Roberts Movie
<
39
Health-Centric Smartphone Ads
Health-Centric Smartphone Ads
These Apple iPhone Ad Promotes Health-Tracking Applications
<
38
Socialite Cosmetic Commericals
Socialite Cosmetic Commericals
The Kendall Jenner for Estée Lauder Ad Proves Her Staying Power
<
37
Tearjerker Tissue Ads
Tearjerker Tissue Ads
Scotties Has Remarkable Women Share Their Cancer Survivor Stories
<
36
Triumphant Athletic Ads
Triumphant Athletic Ads
This Adidas Ad Acknowledges That 'There Will Be Haters'
<
35
Ugly Couple Ballads
Ugly Couple Ballads
XO Mint Gives Hope to Ugly Couples this Valentine's Day
<
34
70s TV Spoof Ads
70s TV Spoof Ads
Snickers Super Bowl Commercial Paints a Scary Manifestation of a Wholesome Blond
<
33
Selfie-Obsessed Celeb Ads
Selfie-Obsessed Celeb Ads
The Kim Kardashian Super Bowl Campaign for T-Mobile is Hilarious
<
32
Passionate Sports Campaigns
Passionate Sports Campaigns
Reebok's Be More Human Campaign Celebrates Those Who Push the Limits
<
31
Commentating Mucus Ads
Commentating Mucus Ads
This Mucinex Video Has Mr. Mucus Reading Tweets from Twitter
<
30
Sumo Rocker Commercials
Sumo Rocker Commercials
Domoco Healthcare Promotes Its Health Gadget in an Unlikely Way
<
29
Demanding Baby Ads
Demanding Baby Ads
MTS' Wi-Fi Ad Has a Baby Refuse to Be Born into a House Without Internet
<
28
Pseudo Celibacy PSAs
Pseudo Celibacy PSAs
The Celibacy Challenge is a Satirical Critique of the Gay Blood Ban
<
27
Nostalgic Auto Ads
Nostalgic Auto Ads
This BMW Super Bowl Commercial Goes Back in Time to 1994
<
26
Playfully Suggestive Designs
Playfully Suggestive Designs
This New Conti Bier Can Design by WMcCann is Funny and Flirty
<
25
Versatile Wearable Commercials
Versatile Wearable Commercials
Fitbit's Find Your Fit Campaign Appeals to a Large Demographic
<
24
Healthy Post-Workout Drinks
Healthy Post-Workout Drinks
The Save the Bros Campaign Promotes a Healthy Protein Shake
<
23
LGBT Card Commercials
LGBT Card Commercials
Put Your Heart to Paper by Hallmark Features a Lesbian Couple
<
22
Senior Swimming Campaigns
Senior Swimming Campaigns
Speedo's Fueled by Water Campaign Stars a 91-Year-Old Masters Swimmer
<
21
Cartoon Tracker Commercials
Cartoon Tracker Commercials
Tempo Video Paints a Friendly Picture of Innovative Wrist-Worn Tech
<
20
Heartwarming Hockey Ads
Heartwarming Hockey Ads
Canada's Budweiser Super Bowl Ad Gives Back to Those Who Make Goals Happen
<
19
Time-Sensitive Commercials
Time-Sensitive Commercials
The Microsoft Band Commercial Targets Busy Millennials
<
18
Disturbing Domestic Violence Ads
Disturbing Domestic Violence Ads
The No More Superbowl Ad Offers a Haunting Look at Domestic Abuse
<
17
Game-Defining Beer Ads
Game-Defining Beer Ads
The Heineken The Match Commercial is Engaging and Shareable
<
16
Animalistic Drink Ads
Animalistic Drink Ads
This TNT Energy Drink Ad Stars a Gym-Loving Rhino
<
15
Snarky Beer Ads
Snarky Beer Ads
Ninkasi Brewing Responds to Budweiser's Super Bowl Ad
<
14
Super Bowl Lullabies
Super Bowl Lullabies
Squarespace Shows Capabilities with a Site for Jeff Bridges Sleeping Tapes
<
13
Social Beverage Campaigns
Social Beverage Campaigns
This Mountain Dew Campaign Features a Real-Time Snapchat Plot
<
12
Surprise Valentine's Proposals
Surprise Valentine's Proposals
WestJet Helped Two Torontonians Pull Off a Romantic Proposal
<
11
Parisian Proposal Videos
Parisian Proposal Videos
The Proposal by Cartier Features Three Romantic Storylines
<
10
Cinematic Athlete Campaigns
Cinematic Athlete Campaigns
Adidas Encourages Young Athletes with Their Sport 15 Film Series
<
9
Puppy-Rescuing Ads
Puppy-Rescuing Ads
This Budweiser Super Bowl Ad Has a Clydesdale Horse Rescue a Lost Dog
<
8
Educational Candy ATMs
Educational Candy ATMs
The Sberbank Candy ATM Entertains Children While Parents Bank
<
7
Retro Sports Drink Ads
Retro Sports Drink Ads
This 23-Year-Old Gatorade Ad with Michael Jordan is Remade & Revived
<
6
Comical Parenting Ads
Comical Parenting Ads
Similac's Commercial Reveals the Realities of Competitive Parenting
<
5
Cinematic Tissue Campaigns
Cinematic Tissue Campaigns
This Kleenex Tissues Campaign Reenacts Famous Scenes from Pop Culture
<
4
Emotive Travel Campaigns
Emotive Travel Campaigns
Cathay Pacific's Life Well Travelled Campaign Markets Wanderlust
<
3
Furniture Branded Emojis
Furniture Branded Emojis
The IKEA Emoticons App Hopes to Streamline Domestic Texting
<
2
Kinky Film Spoofs
Kinky Film Spoofs
Trojan's Spoof Ad Takes a Stab at Fifty Shades of Grey
<
1
Waiting Dog Ads
Waiting Dog Ads
The Coldwell Banker Commercial Will Brighten Anyone's Day
<