The #itsmissactually advertisement from Miss Dior captures Natalie Portman pulling a runaway bride. Situated in a stunning chateau in France, the campaign features Miss Dior walking down the wedding aisle. As she reaches her groom, he turns around and runs down the aisle and away from the wedding. As she runs into the neighboring forest, she climbs up into a helicopter and is transported to Paris. This is the most physical and creative of the Miss Dior advertisements to date. The campaign symbolizes the Miss Dior name.
Many influencers and socialites were involved in the #itsmissactually wedding. From Hanneli Mustaparta to Julia Restoin Roitfeld, these fashionable influencers acted as guests at Miss Dior's wedding. Keepsakes from the wedding included Polaroid photos of Natalie Portman and guests, branded with the Dior logo.