The paparazzi just can't get enough of Twilight stars Kristen Stewart and Robert Pattinson, but who can blame them?
Twihards love watching the two lovebirds on and off camera and they continue to want more. Twilight has had much success in throwing people into a fantasy world of vampires and its influence can be seen all over the place from morbid fashion to vampire vacations.
Implications - Fantastical elements in entertainment are growing as consumers are looking for an escape from the stresses of modern day society. Products and designs that offer a way to be relieved from the everyday are popular for customers from all different demographics. Companies could hone in on this desire for an otherworldly experience when creating their products.
- Gen Alpha
- Gen X
- Gen Z (primary audience)
- Millennial (primary audience)
