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Top 100 Fashion Trends in July

From Pride-Honoring Sportswear to Psychedelic Game-Themed Fashion

— July 28, 2019 — Fashion
The range of July 2019 fashion trends stems from numerous different inspirational roots as the summer season begins to thrive. There are many luxury fashion labels that unveiled their works for upcoming seasons as the many fashion weeks took place in different cities. High-end fashion, avant-garde designs, streetwear, and much more deliver seasonal capsules, new accessory collections, footwear, and collaborative projects as well.

Recently, Pride Month took place and Nike delivered the 'Be True' capsule that happens annually in order to support the initiative. Iconic footwear silhouettes were adorned in colorways that were bright and reminiscent of the rainbow LGBTQ+ flag. Another great example this month was by The Elder Statesman -- it unveiled its Holiday 2020 capsule and it drew inspiration from old school games. This explored as far back to 2nd century AD of ancient India, where Snakes and Ladders originated -- there are also references to ouija and the game of Pachisi.
9.6
Score
Popularity
Activity
Freshness
100
Hybrid Sunscreen Primers
Hybrid Sunscreen Primers
beauty blender Launched the Selfie Shield Sunscreen for All Skin Types
<
99
Reworked Formal Footwear Designs
Reworked Formal Footwear Designs
Kiko Kostadinov Works with Camper on a Collection of Shoes
<
98
CBD-Infused Pride Skincare
CBD-Infused Pride Skincare
Kush Queen's Pride Collection Reflects on Cannabis & LGBTQ+ History
<
97
Exaggerated Sole Unit Sneakers
Exaggerated Sole Unit Sneakers
Nike's ZoomX Vista Grind Sneakers Are Bold Through Color and Design
<
96
Bulky Sole Unit Sandals
Bulky Sole Unit Sandals
FILA Unveils a Disruptor Strappy Sandal Similar to the Sneakers
<
95
Shimmering Europe-Only Sneakers
Shimmering Europe-Only Sneakers
The YEEZY Boost 350 V2 'Antilia' is Only for London and Moscow
<
94
Vibrant Collage-Like Sneakers
Vibrant Collage-Like Sneakers
atmos Introduces a Nike Air Max2 Light Sneaker in a New Colorway
<
93
Multi-Sport GPS Smartwatches
Multi-Sport GPS Smartwatches
The COROS APEX is Ready for Your Choice of Activity
<
92
Elevated Sporty Sneaker Drops
Elevated Sporty Sneaker Drops
The adidas x Hender Scheme Drop Boasts a New Take on the ZX 4000 4D
<
91
Sci-Fi Film-Themed Shoes
Sci-Fi Film-Themed Shoes
BAPE Releases Ghostbusters Sneakers to Celebrate the Film's Anniversary
<
90
Pride-Celebrating Stencil Sets
Pride-Celebrating Stencil Sets
Amkiri is Pairing Its Visual Fragrance with a Stencil Set for Pride
<
89
Cow Skin Premium Shoes
Cow Skin Premium Shoes
visvim's FBT Collection Draw Inspiration from Native American Footwear
<
88
Vegan Ocean Plastic Footwear
Vegan Ocean Plastic Footwear
The Duuo 'FENIX' Sneakers are 100% Animal Product-Free
<
87
Retro Seashell Hair Clips
Retro Seashell Hair Clips
Valet's Ursula Shell Clips are Available in Three Fun Styles
<
86
Limited-Edition Artist Fanny Packs
Limited-Edition Artist Fanny Packs
The Tom Sachs Fanny Pack is Crafted with Dyneema
<
85
Personalized Shopping Programs
Personalized Shopping Programs
ShopStyle's 'Shop Smarter' Program Offers Rewards & Exclusive Deals
<
84
Seamless Retail Experiences
Seamless Retail Experiences
Snøhetta Boasts Cohesive Designs for Holzweiler's Web & Physical Store
<
83
Nearly Weightless Denim
Nearly Weightless Denim
DUER's Launched the World's Lightest Denim for Comfort and Performance
<
82
Fashion Week Pop-Up Stores
Fashion Week Pop-Up Stores
A-COLD-WALL* Debuts a Temporary Menswear Shop for London Fashion Week
<
81
Customizable Sneaker Sizes
Customizable Sneaker Sizes
Atoms Offers Quarter Sizes and Different Sizes for Left and Right Feet
<
80
Artist-Inspired Archetypal Clothing
Artist-Inspired Archetypal Clothing
Acne Studios' SS 2020 is Concerned with the Art Student Style
<
79
Yellow-Accented Chunky Sneakers
Yellow-Accented Chunky Sneakers
The adidas Yung-1 Style Gets a Artistic & Chic Makeover by WANTO
<
78
Mint-Holding Cufflinks
Mint-Holding Cufflinks
Tic Tac Created a Pair of Novelty Cufflinks for Stashing Four Small Mints
<
77
Stealthy Snacking Jackets
Stealthy Snacking Jackets
The Flipz Ja-HACK-et Simplifies Summertime Snacking
<
76
Empowering Inclusive Lingerie Campaigns
Empowering Inclusive Lingerie Campaigns
Playful Promises's Ads Include Trans Model Leyna Bloom
<
75
Bicycle Chain-Resembling Bracelets
Bicycle Chain-Resembling Bracelets
Riccardo Tisci Takes Burberry's New Jewelry to a Street Angle
<
74
80s Ski Culture Streetwear
80s Ski Culture Streetwear
Aprèx Supersoft Unveils Its SS19 Drop Full of Retro Aesthetics
<
73
Sustainable Tech Wood Watches
Sustainable Tech Wood Watches
JORD Creates Sustainable Timepieces Perfect for Father's Day
<
72
Colorful Pride-Honoring Sportswear
Colorful Pride-Honoring Sportswear
The Nike Be True 2019 Collection Boasts New Vibrant Palettes
<
71
Cartoon Series-Inspired Clothing
Cartoon Series-Inspired Clothing
F-LAGSTUF-F and Dragon Ball Z Join Forces on a Graphic Collection
<
70
Ethically Made Plant-Based Shoes
Ethically Made Plant-Based Shoes
SCOOTS' Footwear Product Makes Use of Pineapples, Corn and Cork
<
69
Psychedelic Skincare Pop-Ups
Psychedelic Skincare Pop-Ups
Drunk Elephant's 'House of Drunk' Spotlights Potent Skincare Acids
<
68
Long Sleeved Swimwear
Long Sleeved Swimwear
MEC Launched a Seea Hermosa One Piece That Functions as a Partial Surf Suit
<
67
Artistically Presented Fashion Projects
Artistically Presented Fashion Projects
The Moncler x Palm Angels Line Borders on Mind Control
<
66
AI Brand Spokespersons
AI Brand Spokespersons
SK-II's 'Yumi' is an AI-Powered Digital Human Ambassador
<
65
Co-Branded Simple Print Tees
Co-Branded Simple Print Tees
fragment design & Fruit of the Loom Drop a Collaborative Pack of Tees
<
64
Revamped Retro Shoes
Revamped Retro Shoes
Nike Releases its Summer-Ready Vintage-Inspired Cortez Trainer
<
63
Impactful Brand-Led Pride Campaigns
Impactful Brand-Led Pride Campaigns
adidas Programs a Variety of Events for 'Love Unites'
<
62
Nostalgic Disney Apparel
Nostalgic Disney Apparel
Hot Topic Launched an Inclusive Disney Pixar ‘Toy Story’ Collection
<
61
Expanding Everyday Commuter Knapsacks
Expanding Everyday Commuter Knapsacks
The WaterField Tech Rolltop Backpack Protects Essentials
<
60
Sophisticated Spring Fashion Capsules
Sophisticated Spring Fashion Capsules
COVERCHORD's Editorial Brings Out the Elegance in Menswear
<
59
Spotty Colorful Sneakers
Spotty Colorful Sneakers
The PUMA RS-X Sneaker Fuses Retro Vibes with Futurist Elements
<
58
Customizable African Shoes
Customizable African Shoes
Zazzle & Ubuntu Life are Amplifying Customization & Community Support
<
57
All-Vegan Fashion Boutiques
All-Vegan Fashion Boutiques
The Imperative Makes Clothes, Shoes, and Lifestyle Products Available
<
56
Deflating Balloon Dresses
Deflating Balloon Dresses
Fredrik Tjærandsen's Theatrical Designs Transform as Air is Released
<
55
Futuristic Meditative Fashion
Futuristic Meditative Fashion
Xander Zhou Mixes Digital & Spiritual Motifs in His SS 2020 Capsule
<
54
Aftermarket Cushioning Backpack Straps
Aftermarket Cushioning Backpack Straps
The 'NEX' Bag Mate Alleviates Pressure from Heavy Packs
<
53
Luxury Patterned Rain Hoods
Luxury Patterned Rain Hoods
Burberry Unveils a Vintage Check Rain Hat for the Rainy Season
<
52
Marker DIY Luxe Sneakers
Marker DIY Luxe Sneakers
Maison Margiela Introduces a Marker Replica Sneaker Design
<
51
80s-Inspired Athletic Collaborations
80s-Inspired Athletic Collaborations
The Nike x Stranger Things Line Revives Retro 1985 Styles
<
50
Rugged Masculine Wedding Rings
Rugged Masculine Wedding Rings
The Manly Bands 'Match Grade' Rings are Low-Cost and Lightweight
<
49
Rock-Inspired Fashion Collections
Rock-Inspired Fashion Collections
Rick Owens' Spring/Summer 2020 is Avant-Garde & Incredibly Edgy
<
48
Luxe Chained Colorful Jewelry
Luxe Chained Colorful Jewelry
Louis Vuitton's Monogram Collection Features Chunky Jewelry
<
47
80s-Inspired Casual Apparel
80s-Inspired Casual Apparel
Levi's Stranger Things Collection is its Newest Collaborative Work
<
46
AI-Powered Jewelry Wearables
AI-Powered Jewelry Wearables
The 'Aina Ring' Streamlines Continuous Connectivity Needs
<
45
Co-Branded Logo Minimal Fashion
Co-Branded Logo Minimal Fashion
ICECREAM Works with YOPPI on a Seasonal Logo-Centric Capsule
<
44
Custom-Friendly Duo-Layered Sneakers
Custom-Friendly Duo-Layered Sneakers
These Customizable Converse Grant Sizable Creative Freedom
<
43
London-Inspired Brand Releases
London-Inspired Brand Releases
The adidas SPEZIAL Design is Part of the Brand's Spring/summer 2019
<
42
Corrugated Lunar Surface Sneakers
Corrugated Lunar Surface Sneakers
The Conceptual Nike Moonwalker Stretches for a Snug Fit
<
41
Post World-Inspired Menswear
Post World-Inspired Menswear
C2H4 Prepares for the Post Human Era in Its SS20 Runway Show
<
40
Incredibly Sophisticated Men's Shoes
Incredibly Sophisticated Men's Shoes
Blake McKay Covers a Variety of Styles for Spring/Summer 2019
<
39
Graffiti-Accented Luxe Sneakers
Graffiti-Accented Luxe Sneakers
Maison Margiela's 22 Replica Graffiti Sneakers are Monochromatic
<
38
Revived 90s Apparel
Revived 90s Apparel
The Forever 21 x Baby Phat Collab Introduces the Brand to a New Generation
<
37
Luxury-Focused Pastel Clothing
Luxury-Focused Pastel Clothing
Louis Vuitton Embarks on a Cheerful & Summery Vibe for SS 2020
<
36
Perforated Midsole Sneaker Designs
Perforated Midsole Sneaker Designs
Li-Ning's Arc Ace Sneakers are Technical and Design-Informed
<
35
Supermodel-Muse Luxe Handbags
Supermodel-Muse Luxe Handbags
Balmain Takes Cara Delivigne as Its Model Muse with Fresh Designs
<
34
Heat-Dissipating Traveler Shirts
Heat-Dissipating Traveler Shirts
The Royal Robbins Men's City Traveler Shirt Resists Wrinkles
<
33
Ultra-Chromatic Overstated Fashion Lines
Ultra-Chromatic Overstated Fashion Lines
Dries Van Noten Fashion Stuns with Color in the 2020 Line
<
32
Clothes Pin Statement Earrings
Clothes Pin Statement Earrings
Ambush Design's Nobo Clip Earring is Inspired by Household Objects
<
31
Sports-Inspired Streetwear Capsules
Sports-Inspired Streetwear Capsules
AAPE By A Bathing Ape Unveils a Three-Part Collection
<
30
Water-Activated Powder Shampoos
Water-Activated Powder Shampoos
OWA Haircare's Moondust Collection is Waterless
<
29
Welcoming Sustainability-Focused Stores
Welcoming Sustainability-Focused Stores
Logan & Finley is a Sustainable Shop with an Adorable Vibe
<
28
Naturalistic Beauty Pop-Ups
Naturalistic Beauty Pop-Ups
Glossier's Temporary Seattle Store is Full of Moss and Flowers
<
27
Pre-Internet Fashion Capsules
Pre-Internet Fashion Capsules
Eytys' Spring/Summer 2020 Line Was Debuted During Paris Fashion Week
<
26
Non-Binary Smart Chest Binders
Non-Binary Smart Chest Binders
Miles Kilburn's 'Breathe' is Intended to Solve Obstacles to Comfort
<
25
Psychedelic Game-Inspired Fashion
Psychedelic Game-Inspired Fashion
The Elder Statesman Introduces Its Holiday 2020 Collection
<
24
Simplistic Menswear Collections
Simplistic Menswear Collections
The Totokaelo Archive is Totokaelo's Inaugural Menswear Capsule
<
23
Casually Sophisticated Sporting Lines
Casually Sophisticated Sporting Lines
Ralph Lauren's Polo Sport Collection Boasts Various Motifs
<
22
Archival Vintage Folkwear Designs
Archival Vintage Folkwear Designs
The Levi's Fall/Winter 2019 Theme Follows a Retro Music Scene
<
21
Angular Monochromatic Sneakers
Angular Monochromatic Sneakers
The Pierre Hardy Vibe Sneakers Have a High-End Aesthetic
<
20
Wearable Motorcyclist Airbag Jackets
Wearable Motorcyclist Airbag Jackets
The Dainese Smart Jacket Fits Under Any Existing Garment
<
19
Holographic Canvas Jackets
Holographic Canvas Jackets
Sies Marjan's Iridescent Coat Boasts a Luxuriously Layered Look
<
18
Americana Auto Apparel
Americana Auto Apparel
Ford and Forever 21 Teamed Up for a Summer Fashion Line
<
17
Motivating Shoe Collaborations
Motivating Shoe Collaborations
K-Swiss and Gary Vaynerchuk Release the 'Gary Vee 004' Sneakers
<
16
Summer-Ready Minimal Casualwear
Summer-Ready Minimal Casualwear
FORTY PERCENT AGAINST RIGHTS
<
15
Punk-Infused Denim Collaborations
Punk-Infused Denim Collaborations
Levi's and Takara Wong Fuse the Punk and Americana Styles
<
14
Avant-Garde Funeral Fashion
Avant-Garde Funeral Fashion
Jingle Yu Elevates the Style of the Deceased in Immeasurable Ways
<
13
High-Performing Colorful Shoes
High-Performing Colorful Shoes
The Nike Air Max 270 React is a Chic & Functional Hybrid Silhouette
<
12
Cheesy Snack Food Fashions
Cheesy Snack Food Fashions
The Forever 21 x Cheetos Collection is Limited-Edition
<
11
Youthful Grunge Editorials
Youthful Grunge Editorials
Kevin Sinclair Captures Vestal Magazine's 'Art and Rebellion' Story
<
10
Delicate Pop-Up Interiors
Delicate Pop-Up Interiors
Yabu Pushelberg Uses a Blush Palette for the Goop Pop-Up in Toronto
<
9
Seam-Free Folding Wallets
Seam-Free Folding Wallets
The 'Fold' Wallet from Lemur Design Arrives Flat-Packed
<
8
Fast Food-Themed Clothing Capsules
Fast Food-Themed Clothing Capsules
The Second KFC Fashion Line is in Collaboration with Carnival
<
7
De-Stressing Beauty Pop-Ups
De-Stressing Beauty Pop-Ups
Murad Launched a Science-Backed Wellness Pop-Up in Los Angeles
<
6
Gallery-Style Retail Interiors
Gallery-Style Retail Interiors
The Valextra Store Enjoys a Chic & Industrial Design by John Pawson
<
5
Rapper-Funded Contemporary Womenswear Lines
Rapper-Funded Contemporary Womenswear Lines
Maisie Wilen's Inaugural Capsule is Funded by Kanye
<
4
Sensory Beauty Pop-Ups
Sensory Beauty Pop-Ups
The O by Nars is a "Sensorial Playground" That Celebrates the Brand's Blush
<
3
Exclusively Exhibited Sneaker Samples
Exclusively Exhibited Sneaker Samples
Virgil Abloh's MCA Exhibit Reveals Nike x OFF-WHITE Samples
<
2
Waterproof Hemp Sneakers
Waterproof Hemp Sneakers
DopeKicks are 100% Vegan, Eco-Friendly Hemp Shoes with Cork Insoles
<
1
Agency-Signed Virtual Models
Agency-Signed Virtual Models
CGI Model Daisy Page is Now Exclusively Signed to Lipps LA
<