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Sci-Fi Film-Themed Shoes

BAPE Releases Ghostbusters Sneakers to Celebrate the Film's Anniversary

— June 11, 2019 — Fashion
Contemporary streetwear purveyor BAPE debuts two silhouettes of Ghostbusters sneakers to celebrate the film's 35th anniversary. The cinematic fantasy has turned into a cult-favorite as it wins over the audience with its retro aesthetics and entertaining narrative.

The first pair of Ghostbusters sneakers boast a shiny, red upper. The second option features an all-white upper that is accented by a glossy red star. Both footwear offerings are co-branded and feature STA motifs. In addition, they also have a remixed logo on the heel that pays homeage both to Baby Milo and the film.

Aside from the attention-captivating Ghostbusters sneakers, the clothing brand makes a variety of apparel available to consumers. This includes graphic tees, a jumpsuit-inspired jacket, and a key chain.
Trend Themes
1. Retro Film-themed Fashion - Opportunity for brands to collaborate with iconic films and create nostalgic fashion items that appeal to a wide audience.
2. Co-branded Footwear - Collaboration potential between shoe brands and popular film franchises to create unique and collectible sneakers.
3. Remixed Brand Logos - Opportunity for brands to reimagine their logos in collaboration with films, creating a new visual identity and attracting fans of both brands.
Industry Implications
1. Streetwear - Streetwear brands can tap into the popularity of cult-favorite films to design themed clothing items, expanding their target market.
2. Film and Entertainment - Film and entertainment companies can collaborate with fashion brands to create merchandise that resonates with fans and generates additional revenue.
3. Shoe Manufacturing - Shoe manufacturers can partner with film franchises to produce limited edition sneakers, capitalizing on the demand for both branded and collectible footwear.
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