This list of July 2018 business ideas range from innovations that help a company thrive to new start-ups and ventures, offering the consumer valuable insight into what to watch for next month.
IKEA is responding to the conscious consumer by implementing a new recycling program that invites consumers to return used products, in exchange for money. This move speaks to the growing demand for companies to take a more ethical and sustainable stance. Meanwhile, Facebook is aiming to attract a new consumer base with a business-forward magazine called 'Grow by Facebook.' This quarterly magazine is aimed at business leaders and will feature short but inspiring stories.
As expected, this month saw an even greater integration of technology, with more company's opting to offer in-app convenience. Examples of this include SouthWest's partnership with Lyft and a car-buying chatbot extension.
- Gen Z
- Gen Alpha
- Gen X
- Millennial (primary audience)
