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45 Pop Culture-Inspired Campaigns

From Digital Superhero Posters to Online Celebrity Streaming Ads

— September 19, 2016 — Pop Culture
These pop culture-inspired campaigns range from digital superhero activations to online celebrity streaming ads. While Netflix enlisted the help of Vine star Batdad in its '5 Stages of Bedtime Grief' ad, the Australian theatrical release of Batman vs. Superman was promoted with AR city posters that transformed passersby into the dueling characters.

In addition to immersive brand activations, branded pop-ups and music festival events -- South by Southwest's Harley Quinn tattoo parlour was a fun stunt that promoted the Suicide Squad film release -- other standouts include meme-inspired political campaigns and potato chip ads that poke fun at duck-faced selfies.

Additional examples to take note of include emoji-inspired innovations like emoji breakfast keyboards that make the stay of hotel visitors more personalized along with fast fashion music festival pop-ups that offer edgy apparel within a concert setting.
6.7
Score
Popularity
Activity
Freshness
45
Sci-Fi Holiday Campaigns
Sci-Fi Holiday Campaigns
This Target Holiday Commercial Targets Star Wars Fans
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44
Cinematic Smartphone Ads
Cinematic Smartphone Ads
This Ad for Qualcomm's Snapdragon 820 is Styled as a Thriller
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43
Superhero Streaming Ads
Superhero Streaming Ads
This Netflix Ad Enlists Vine Star 'BatDad' to Promote the Site
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42
Cinematic Fast Food Campaigns
Cinematic Fast Food Campaigns
The McDonald's Angry Birds Collaboration is Playfully Interactive
<
41
Animatronic Movie Promotions
Animatronic Movie Promotions
Animatronic Foods Were Placed in a Store to Promote 'Sausage Party'
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40
Rapper-Written Condom Ads
Rapper-Written Condom Ads
Lil Dicky Helped to Write This Comical Commercial for Trojan Condoms
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39
Digital Superhero Posters
Digital Superhero Posters
These AR Posters Transform People into Batman or Superman
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38
Empowering Emoji Campaigns
Empowering Emoji Campaigns
The #LikeAGirl Campaign Demonstrates the New for More Diverse Emojis
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37
Anime Recruitment Campaigns
Anime Recruitment Campaigns
Abell Pest Control Attracted Potential Employees with Pokemon Go
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36
Anime Parody Promotions
Anime Parody Promotions
A New Simpsons Parody Shows Homer Playing Pokémon Go at the Zoo
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35
Expressive Social Media Stamps
Expressive Social Media Stamps
Mashable's Viber Stickers Let SXSW Visitors Tag to Win Prizes
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34
Superhero-Inspired Ice Creams
Superhero-Inspired Ice Creams
These Movie-|Themed Treats are Inspired by Popular Superheroes
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33
AR Superhero Displays
AR Superhero Displays
This Augmented Reality Mall Stunt Promotes the Batman vs. Superman Film
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32
Holographic Disney Campaigns
Holographic Disney Campaigns
These Prisms Capture the Hong Kong Disneyland Star Wars Experience
<
31
Environmental Mascot Campaigns
Environmental Mascot Campaigns
This Angry Birds Publicity Stunt Aims to Raise Eco Awareness
<
30
Anime Game Food Partnerships
Anime Game Food Partnerships
McDonald's Japan and Pokemon Go Turn Each Location Into a Poke Stop
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29
3D Emoji Ads
3D Emoji Ads
Mcdonald's France Imagines a World Where Emojis Define Us All
<
28
Cinematic Chocolate Ads
Cinematic Chocolate Ads
These Toblerone Chocolate Print Ads Feature Film-Inspired Triangles
<
27
Romantic Fry Campaigns
Romantic Fry Campaigns
New York Fries Offers a New Snapchat Filter to Encourage Kissing the Food
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26
Dual Superhero Cereals
Dual Superhero Cereals
These Flavored Breakfast Mueslis Celebrate the Batman v Superman Movie
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25
Parody Campaign Ads
Parody Campaign Ads
The 'Hillary Clinton: Meme Queen 2016' Ad Has a Fake Hillary Acting Out Memes
<
24
Cinematic Tissue Campaigns
Cinematic Tissue Campaigns
This Kleenex Tissues Campaign Reenacts Famous Scenes from Pop Culture
<
23
Doll-Inspired Cosmetics Collections
Doll-Inspired Cosmetics Collections
The Latest MAC Collaboration is Inspired by Troll Dolls
<
22
Blossoming Emoji Gardens
Blossoming Emoji Gardens
Miracle-Gro's Crowdsourced Digital Garden is Made of Floral Icons
<
21
Bearded Gummy Candies
Bearded Gummy Candies
The New Sour Brite Weird Beards Candies Resemble NBA Player James Harden
<
20
Responsive GIF Ads
Responsive GIF Ads
These Netflix Movie Poster Ads Attract Pop Culture & Internet-Savvy People
<
19
Superhero Floss Ads
Superhero Floss Ads
These Oral-B Ads Outline the Shape of Superheroes to Show the Floss' Strength
<
18
Cartoon Family Food Trucks
Cartoon Family Food Trucks
The Kwik-E-Mart Food Truck Will Be Unveiled at SXSW
<
17
Rapper-Themed Pop-Up Restaurants
Rapper-Themed Pop-Up Restaurants
Powamekka Cafe Memorializes Tupac Shakur with Food
<
16
Meme-Inspired Snack Campaigns
Meme-Inspired Snack Campaigns
This Pringles Duck Lip Ad Spoofs Selfie Habits with User Photos
<
15
Historical Hip Hop Activations
Historical Hip Hop Activations
Netflix Paints Graffiti in Toronto for Its Series 'The Get Down'
<
14
Comic Hero Tattoo Parlors
Comic Hero Tattoo Parlors
SXSW 2016 is Hosting a Harley Quinn Tattoo Parlor for Visitors
<
13
Movie Character Vodka Ads
Movie Character Vodka Ads
The Latest CIROC Campaign Stars Ben Stiller as the Iconic Zoolander
<
12
Internet-Obsessed Clothing Ads
Internet-Obsessed Clothing Ads
This 'Diesel' Line is Promoted with Bizarre Social Media References
<
11
Alien-Themed Menus
Alien-Themed Menus
McDonald's Hong Kong Dedicated an Entire Menu to the Latest Minions Movie
<
10
Festival Fashion Pop-Up Shops
Festival Fashion Pop-Up Shops
H&M and Coachella Valley Music Collaborate for a Fast Fashion Lineup
<
9
Fictional Motorcycle Delivery Ads
Fictional Motorcycle Delivery Ads
The Meo Telepizza Campaign Promotes Its Remote Food Function
<
8
Silly Emoji Campaigns
Silly Emoji Campaigns
Emoji Literacy by Domino's is Helping More People Read and Write Emoticons
<
7
Branded Emoji-Themed Pop-Ups
Branded Emoji-Themed Pop-Ups
Pepsi's New 'Have Fun' Pop-Up Showcases the Brand's Custom PepsiMojis
<
6
Breakfast Emoji Keyboards
Breakfast Emoji Keyboards
Holiday Inn Express Turns Morning Meal Items into a Visual Language
<
5
Meme-Inspired Wine Labels
Meme-Inspired Wine Labels
These 'Somecard' Wine Labels Feature Humorous Memes Created Online
<
4
Fast Fashion Disney Collections
Fast Fashion Disney Collections
Forever 21's Disney x Pixar Line Includes Nostalgia-Inducing Items
<
3
VR Festival Experiences
VR Festival Experiences
The Coachella VR App Allows Users to Experience the Festival from Home
<
2
VR Painting Experiences
VR Painting Experiences
McDonald's Helps Fans Unleash Their Inner Artist with VR Art at SXSW
<
1
Celebratory Stout Emoticons
Celebratory Stout Emoticons
The Guinness Pint Emoji Celebrates St. Patrick's Day
<