Ideas
Explore the world's #1 largest database of ideas and innovations, with over 400,000 inspiring examples.
Insights
Uncover major shifts and emerging opportunities with our exclusive PRO research.
Trend Reports
Discover why 750 brands rely on our AI-powered Trend Reports to get better, faster insights.
Newsletter
Join over 200,000 subscribers who rely on our weekly newsletter to keep up with need-to-know trends and insights.
Books
Join 20,000,000+ people getting better and faster with our New York Times Bestselling methods, best innovation books & keynote videos.
Dashboard
Get special access to premium content, topic tracking and customizable tools through our AI-powered Dashboard.
AI
Learn how the Trend Hunter harnesses the power of artificial intelligence.
Assessment
Enhance your innovation potential with a deeper understanding of your unique innovation archetype and how your organization benchmarks.
Overview
Accelerate innovation and ignite disruptive thinking with our award-winning programs and research.
Keynotes, Workshops & Webinars
Empower your team with the insights and frameworks they need to innovate better and faster.
Custom Research
Get fast, customized trend reports, presentations and deep dives 20x faster than traditional research.
Plans
Get started today with a free consultation, our self-serve tools, or a dedicated program.
Jeremy Gutsche
Ignite your event or virtual event with our CEO, a NY Times Bestselling Author and one of the top innovation keynote speakers.
Our Team of Speakers & Virtual Presenters
Inspire your group with our most popular speakers on innovation, trends, change and futurism.
Contact
Get in touch to learn more, ask a question or submit a tip.
About Us
Learn more about Trend Hunter and how we accelerate innovation.
FAQ
Get answers to common questions about Trend Hunter.
Community
Stay on the cutting-edge with the help of the Trend Hunter community.
Team
Meet the team trusted by hundreds of leading businesses worldwide.
Jobs
Find opportunities to accelerate your career with the #1 Trend Firm.
News
Catch up on noteworthy Trend Hunter news and media mentions.
Join
Build a portfolio and put your trend-spotting abilities to the test.
Advertising
Supercharge your marketing by partnering with Trend Hunter.
Portfolio
Visit your public portfolio and browse your past articles.
Add a Trend
Write up an article and showcase your trend-spotting skills.
My Trends
Edit your articles and see how they stack up on the leaderboards.
Settings
Edit your profile, connect your social media accounts, and more.
Add a trend, customize your dashboard, or track topics.
Future Festival
World Summit
Join the world's top innovators at our FREE Virtual event.
eLearning (NEW)
Prepare for the year's ahead with 100+ lessons, tactics, tools and frameworks with our full learning database.
Free Webinars
During COVID-19, learn to innovate through chaos, navigate the new normal and maintain work culture from home.
Innovation Events
Explore our 2020 tour dates and find the best city to inspire your team.
Custom Events
Host a custom innovation conference in your city that will inform and inspire.
Custom Training
Bring the Future Festival experience directly to your team with custom training packages.
Search our database of over 390,000 cutting edge ideas.

73 Inventive Crowdsourcing Contests

From Crowdsourced Model Casting to Brew Brand Art Contests

— February 8, 2013 — Eco
Crowdsourcing contests are certainly one of the most clever marketing tools used by corporations all over the world. These contests not only market their brand name to a wide audience and engage them in a fun, involved and highly interactive way, but also acquire hundreds of ideas from participants regarding branding concepts.

Some companies choose to optimize this event and take a socially conscious approach on it, associating their brand name with noble causes and giving back to the community as a return for the exposure they have gained. An example of this is Vans' show design contest where the company chose to fund high school art programs as the prize. Other companies choose to take a more humorous approach in their contests such as the Canadian Club Whisky's heinous mustache competition. Through this approach they leverage their brand influence in a fun and engaging way.
3.4
Score
Popularity
Activity
Freshness
72
British Spread-Loving Contests
British Spread-Loving Contests
Marmarati Campaign Encourages You to Show Your Love for Marmite
<
71
Search Engine Contests
Search Engine Contests
The Bing It On Challenge Proves Google's Faults
<
70
Fashionable Smartphone App Contests
Fashionable Smartphone App Contests
The Hacktathon 2013 Event Celebrates Technology
<
69
Search Engine Scavenger Hunts
Search Engine Scavenger Hunts
The Gregory Brothers 'Wikiwars' Game Tests Internet Know-How
<
68
Exquisite Escapist Contests
Exquisite Escapist Contests
Airbnb Honeymoon Contest Gives Two Couples the Opportunity to Escape
<
67
Browser Film Contests
Browser Film Contests
Mozilla 'Firefox Flicks' Competition Asks You to Tell a Story
<
66
Cleanser Emblem Contests
Cleanser Emblem Contests
Axe Nation Flag Campaign Asks You to Be Creative
<
65
Online Game Show Contests
Online Game Show Contests
'YouAreTV' Gives Users the Opportunity to Connect and Compete
<
64
Music Video Car Contests
Music Video Car Contests
Toyota 'Outsmart Shout Out' Campaign Creates a Pop Video for Fans
<
63
Branded Virtual Gameshows
Branded Virtual Gameshows
JetBlue Getaways 'Get Away With It' Campaign Engages Consumers
<
62
Beat-Making Competitions
Beat-Making Competitions
Join the Stussy 'Make Beats' Contest & Show Your Creative Spin
<
61
Farm Animal-Mocking Contests
Farm Animal-Mocking Contests
Stride's Face the Cow Competition Seeks the Best Chewer
<
60
Interactive Fantasy Contests
Interactive Fantasy Contests
The 'Welcome to Rekall' Site Offers Users an Experiential Journey
<
59
Adventure Seeker Contests
Adventure Seeker Contests
Dos Equis 'Stay Thirsty Grant' Will Make One Fan's Dreams Come True
<
58
Social Costume Contests
Social Costume Contests
Toshiba 'Put Your Face On Toshiba Vision' Asks for Your Halloween Getup
<
57
Big Box Retail Contests
Big Box Retail Contests
Walmart 'Get on the Shelf' Competition Helps Small Businesses
<
56
Designer Social Photo Challenges
Designer Social Photo Challenges
Bottega Veneta New Exposure Contest Searches for New Talent
<
55
Crowdsourced Cash Sites
Crowdsourced Cash Sites
Google Prizes Pays To Help Others With Their Tasks
<
54
Malt Soda Rebranding Contests
Malt Soda Rebranding Contests
Mountain Dew 'Discover Gold' Asks You to Rename & Redesign Packaging
<
53
Sky-High Jump-Offs
Sky-High Jump-Offs
Nike Puts Their Nike+ Device to Work in this Jumping Contest
<
52
Tenacious Button-Pushing Contests
Tenacious Button-Pushing Contests
The Swatch Israel Facebook Contest Idea Challenges Watch-Lovers
<
51
Goal-Reaching Car Campaigns
Goal-Reaching Car Campaigns
Honda 'Leap List' Encourages You to Achieve Your Aspirations
<
50
Elephant Beauty Contests
Elephant Beauty Contests
First Ever Beauty Pageant for Elephants Held in Nepal
<
49
Seasonal Strike Contests
Seasonal Strike Contests
The Summer Triple X Competition Gives You a New Perspective on Bowling
<
48
Immortalized Candy Contests
Immortalized Candy Contests
Maynards Canada Puts Fan Faces On Candy
<
47
Aquatic Creature Contests
Aquatic Creature Contests
The 'Great White Shark Cage Diving Hotspots of the World' Video is Sweet
<
46
Coffee Creation Contests
Coffee Creation Contests
Seattle's Best Coffee Red Cup Showdown Searches for Best Brew
<
45
Inhibited Country Contests
Inhibited Country Contests
Carlsberg Unbottle Yourself App Asks People from Sweden to Loosen Up
<
44
Facebook Granny Car Contests
Facebook Granny Car Contests
Grandma Hilda Grants Winner Her Buggy if They Can Find Lost Keys
<
43
Interactive Music App Contests
Interactive Music App Contests
Get Creative and Win Money on ‘HUGO Create: The Game'
<
42
Mechanical Moves Competitions
Mechanical Moves Competitions
The iRobot Roomba Dance Contest Will Award Three Smart Vacuums
<
41
Brainy Twitter Contests
Brainy Twitter Contests
Tippie College of Business Offers Full Scholarship for Best Tweet
<
40
Fantasy-Fulfilling Contests
Fantasy-Fulfilling Contests
Corona Extra and MTV Launch 'Experience the Extraordinary' on Facebook
<
39
Couture-Styling Contests
Couture-Styling Contests
Win Clothes For SS11 with the Shopping Forecast
<
38
Public Service Challenges
Public Service Challenges
Coca-Cola Pay It Forward Campaign Celebrates Black History Month
<
37
Twitterific Cash Scholarships
Twitterific Cash Scholarships
KFC Giveaway of $20,000 to the Best High School Tweeter
<
36
Mobile Short-Film Contests
Mobile Short-Film Contests
Get the Chance to Make Your Own Movie With Nokia Shorts 2011
<
35
Vintage Design Challenges
Vintage Design Challenges
ModCloth 'Make the Cut' Contest Seeks Talented Fashion Designers
<
34
Superhero Charity Contests
Superhero Charity Contests
Join the MASScanvas Challenge 5: Stane Lee for a Good Cause
<
33
Motorized Latrine Competitions
Motorized Latrine Competitions
Toilet Bowl Races Use Humor to Raise Money for a Serious Disease
<
32
Immersive Makeup Challenges
Immersive Makeup Challenges
Revlon Expression Experiment Engages Via Beauty Activities & Contests
<
31
Oddball Virtual Contests
Oddball Virtual Contests
GTFO Neatorama Reddit Talent Contest is a Weird Way to Win an iPad
<
30
Search Engine Creativity Challenges
Search Engine Creativity Challenges
Google Search Caption Contest Seeks Humor & Insight
<
29
Booze Glassware Contests
Booze Glassware Contests
The Duvel Collection Design Competition is Looking for Fresh Talent
<
28
Mariachi Band Campaigns
Mariachi Band Campaigns
The Doritos 'Join the Tour' Social Media Contest is Musical
<
27
Phone-Chucking Competitions
Phone-Chucking Competitions
Cell-Phone Throwing Championship Takes Anger Management to New Levels
<
26
Mobile Phone Video Competitions
Mobile Phone Video Competitions
iOScars Awards Filmmakers in iOS Movie-Making Excellence
<
25
World Changing Competitions
World Changing Competitions
Microsoft's Imagine Cup 2010 Helps Solve Social Problems
<
24
Photoshop Boycott Beauty Contests
Photoshop Boycott Beauty Contests
Make Up For Ever Unretouched Campaign is All About the Makeup
<
23
Crowdsourced Pizza Cars
Crowdsourced Pizza Cars
Domino's Ultimate Delivery Vehicle Contest Asks for Consumer Help
<
22
Chapstick Cap Design Challenges
Chapstick Cap Design Challenges
Nivea 'Kiss of Style' Contest Lets Fans Express Their Creativity
<
21
Extreme Sports Crew Contests
Extreme Sports Crew Contests
Record Epic Skills for Nike's 'The Chosen' Facebook Campaign
<
20
Automaker Photo Contests
Automaker Photo Contests
Win a Ford Fiesta by Entering the Fiestagram Campaign
<
19
Painful Pool Contests
Painful Pool Contests
The 14th Annual Belly Flop Competition Hits Denver Hard
<
18
Customized Cap Contests
Customized Cap Contests
The New Era 'Introducing' Project Wants Your 59FIFTY Designs
<
17
Personalized Bubble Gum Branding
Personalized Bubble Gum Branding
Orbit Spotlight Series Creates Customized Packages for Customers
<
16
Photo-Sharing Contests
Photo-Sharing Contests
The Jetsetter 'Pin it to Win it' Campaign is Spreading like Wildfire
<
15
Social Media Kissing Contests
Social Media Kissing Contests
The MARTINI Kisser Casting Campaign Seeks a "Kissing Specialist"
<
14
Brew Brand Art Contests
Brew Brand Art Contests
Heineken Art Competition Celebrates Black History Month
<
13
Cozy Abode Competitions
Cozy Abode Competitions
The Room Sweet Room Contest Presents Some Personalized Decorations
<
12
iPhone Photo Competitions
iPhone Photo Competitions
The 'Creative Boost' iPhoneography Contest Lets You Show Your Skills
<
11
Presentation Competitions
Presentation Competitions
Slideshare's Contest Awards the Most Beautiful Slide Shows of 2010
<
10
Student Shoe Design Contests
Student Shoe Design Contests
Vans Custom Culture 2011 Lets Kids Display Talent Competitively
<
9
Ethical Design Competitions
Ethical Design Competitions
The Wiki-Bike African Bicycle Design Contest is for Sustainability
<
8
Crowdsourced Chip Contests
Crowdsourced Chip Contests
Lay's 'Do Us a Flavor' Challenge Asks Americans to Get Creative
<
7
Auto-Burning Contests
Auto-Burning Contests
MINI Belux ‘Fan the Flame' Advertising Campaign
<
6
Social Media Artvertising Campaigns (UPDATE)
Social Media Artvertising Campaigns (UPDATE)
Trend Hunter to Compete in AmEx Canvas Contest
<
5
Existential Art Contests
Existential Art Contests
The DeviantArt Inception Comic Book Art Contest is Exciting
<
4
Graffiti Stencil Contests (UPDATE)
Graffiti Stencil Contests (UPDATE)
The Blek le Rat HUGO Man Competition Winners Revealed
<
3
Artistic Cap Contests
Artistic Cap Contests
The New Era XC Design Competition Promotes Alternative Hat Styles
<
2
Crowdsourced Model Casting
Crowdsourced Model Casting
'I am Levi's' Instagram Campaign Searches for Next Star
<
1
Sports Car Art Contests
Sports Car Art Contests
The Radically Porsche Competition Reskins the Cayman
<