Modern airport experiences are fast evolving to meet changing consumers expectations and behaviors influenced by a variety of factors.
One area of consideration that is changing airport design and level of engagement is the need to offer services for every type of consumer that may pass through. From elaborate pet hotels in the terminal to private breastfeeding stations, customer experience becomes a priority and is achieved through attention to detail and customization.
Another aspect of airport travel that is defining the future of the traveler experience is the inclusion of understandings around mindfulness and self-care. As consumers aim to achieve an optimal state of mind before a flight, amenities such as in-terminal yoga classes offer consumers the chance to relax before being in transit.
- Gen Alpha
- Gen Z (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
