Farm-to-Flight Airport Markets

The Napa Farms Market is a Local Food Vendor at SFO

The Napa Farms Market at San Francisco International Airport is a stunning farm-to-flight market-style retail experience that makes taking a bit of California's lush produce home with you easier. The luxurious gourmet grocery store features a long bar height table where customers can enjoy their ready-made meals, while it also boasts a stock that would embarrass the average supermarket.

Designed by BCV Architects, who designed San Francisco's Ferry Building Marketplace, the Napa Farms Market is a 4,000-square-foot fresh food emporium that will instantly transport travelers to a farmer's market setting.

The Napa Farms Market is an example of the far-reaching nature of the farm-to-table movements and proves that travel is no longer an excuse for consumers to indulge in unhealthy offerings.

Farm-to-flight Markets
Opportunity for airports and grocery retailers to provide fresh and locally sourced products to consumers while traveling.
Luxury Food Retail
Opportunity to create upscale market spaces that offer high-quality, locally-sourced products to consumers.
Ready-made Meals
Opportunity to provide convenient and healthy meal options for busy travelers in airports.

Industries Being Reshaped

Airport Retail
Creating farm-to-flight markets and gourmet grocery stores in airports to provide fresh, locally-sourced products to travelers.
Grocery Retail
Partnering with local farms and markets to provide fresh, locally-sourced products to customers in upscale market spaces.
Food Service
Providing healthy and convenient meal options for busy travelers in airports through ready-made meal services.
SCORE
3.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 52%
Activity 53%
Freshness 8%

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