These wild augmented reality innovations show how quickly this technology has progressed in the past year alone. 3D fashion, holographic business cards and QR code-embedded shirts add a human element to the concept of virtual reality. Similarly, interactive historical maps for tourists and fitting room visualizers for shoppers show the practical applications of augmented reality from a capitalist point of view.
See these and more augmented reality innovations above.
Implications - Augmented reality has proven to act as an intriguing avenue of exploration for many businesses. As a direct backlash toward the abundance of reality television programming, augmented reality innovations are a refreshing change. Businesses that create products that deviate away from reality are considered interesting and inventive.
55 Wild Augmented Reality Innovations
55
Avatar Toys
Augmented Reality Brings the World of Pandora Home
54
Augmented Reality Tattoos
Insane Holographic Skin Art by ThinkAnApp is Nerdalicious
53
Violent Interactive Billboards
An Augmented Reality Billboard for Raising Awareness
52
Infantile Smoking Campaigns
Raina Rocha Uses Pacifiers to Shock Smokers Into Quitting
51
Augmented Reality Television Apps
The Metamirror Takes TV to the Next Level
50
Augmented Reality Sneakers
Adidas Originals AR Game Pack Kicks Have AR Codes on the Tongue
49
Augmented Reality Tee Shirts
Squidder's E-Shirt Displays Hologram of Your Last Twitter Post
48
Augmented Reality Apps
The Parrot Ar. Drone is Mindblowing
47
Interactive Architecture
The N Building is Augmented Reality Inspired
46
Mobile Constellation-Finders
Pocket Universe iPhone App is Perfect for Informed Stargazing
45
Video Games in Reality
Nintendo Amusement Park Lets You Become Mario or Luigi
44
Virtual Makeup Mirrors
Shiseido Makeup Mirror Lets You Try on Cosmetics With Augmented Reality
43
Virtual Reality Meets Home Design
Metaio Technologies' Augmented Reality Software
42
3D iPhone Apps
Orange Telecom Israel Augmented Reality iPhone App
41
DIY Holograms
GE Uses Augmented Reality to Promote Solar & Wind Smart Grid Technology
40
Interactive Webcam Ads
Mini Cabrio Augmented Reality Campaign
39
Futuristic Lifestyle Forecasts
Frog Designs' 'Augmented Reality' Predicts Your 2020 Life
38
Augmented Reality Deaths
The WWF Tiger T-Shirt Brings Awareness to the Hunted Siberian Tiger
37
Pixelated Pirate Fashion
The Augmented Reality T-Shirt is One Clever Design
36
Brew Finder Apps
The Stella Artois 'Le Bar Guide' App Leads You to Your Favorite Beer
35
Time-Traveling Tourism
iTacitus' Augmented Reality Turns Phones Into Time Machines
34
Fitting Room Simulators
Try on Clothes With Tobi.com's Augmented Reality Dressing Room
33
Mangafied Resort Advertising
Ohnoya Hotel Says Yes to 'Love Plus'
32
Augmented Reality Contacts
Solar Powered LEDs for Your Eyeballs
31
Augmented Reality
Real And Virtual Actors In One Show
30
Augmented Reality Toys
Frantz Larsone's War Game Blends Video Games and Physical Toys
29
Reader-Controlled Magazines
The Esquire Augmented Reality Issue is an Interactive Experience
28
3D Baseball Cards
Topps Cards Put 3D Baseball Player Avatars on Your Computer Screen
27
X-Ray Walls (FOLLOW UP)
Out of Bounds by Chris O'Shea
26
Augmented Reality T-Shirts
T-Post 'Rock, Paper Scissors' Shirt Rocks
25
Augmented Reality Carvertisements
The 2011 Scion tC Game is as Real as it Gets
24
Augmented Reality Postage
Royal Mail Intelligent Stamp Hits UK With Video
23
Historic Info Apps
'Streetmuseum' Museum of London App Offers a New Perspective on the Old
22
Webcam-Ready Valentines
Hallmark Introduces Augmented Reality Greeting Cards
21
Virtual Interior Design
The iPhone Snapshop App Lets You Try Before You Buy
20
Augmented Reality Headphones
The Skullcandy Virtual Room is Sophisticated Online Shopping
19
Augmented Helipads
Doritos Creates Humongous Augmented Reality Pad
18
Subway Finder Apps
Acrossair Pinpoints the Location of the London Tube for iPhone
17
Augmented Reality Driving Apps
The Imaginyze App Helps You Drive Safer
16
Virtually Design Your Real Home
MyDeco
15
Augmented Reality Avatars
Sony Demos Face Recognition Technology Turns Gaming Into Real Life
14
Futuristic Auto Fixing
BMW, Ford & GM Use Augmented Reality for Car Maintenance
13
Overactive Consumerism Videos
Keiichi Matsuda's 'Augmented (hyper)Reality' Glimpses the Future
12
Modular Interlocking Cabinets
The Seletti Stack is a Colorful Personalized Solution
11
Gesture-Controlled UFOs
The Air Hog Vectron Wave UFO Flies by Your Command
10
Augmented Reality Watch Apps
The Nuevo Watches App Lets You Try it Before You Buy It
9
Augmented Reality Binoculars
The Bloody Haze Installation Provides a Unique View of Hong Kong
8
Augmented Reality Swimsuits
The ImediaC Swimsuit App Lets You Try Before You Buy
7
Augmented Reality Business Cards
James Alliban's Tech-Savvy Self-Promotion is Awesome
6
Virtual Tennis
Fanta Launches Interactive Gaming Campaign
5
Mini Music Bands
Chocolate and Tunes Collide with the Kit Kat Augmented Reality Campaign
4
Article-Locating Apps
The Rizla Augmented Reality Festival App is Perfect for Events
3
Pub-Finding Apps
Bulmers Cider Augmented Reality iPhone App Locates Your Next Brew
2
Augmented Reality Worlds
Keiichi Matsuda Shows Us the Future in 'Augmented City'
1
Augmented Reality Literature
'The Search for WondLa' Brings the 'Daily Prophet' to Life
Related Ideas
Adaptable Sequin Dresses
Adobe Debuted Project Primrose at Adobe Max 2023
Developer-Targeted AR Eyewear
The XREAL Light AR Glasses Connect to the User's Smartphone
AR Beverage Launches
Monster Energy Revealed Fantasy Ruby Red in Augmented Reality
AI-Generated Beauty Images
Elizabeth Arden Uses Generative AI to Enhance Archival Images
Ultralight Wire-Free AR Glasses
The INMO Air2 Wireless AR Glasses Offers an Immersive Experience
Discreetly Connected AR Sunglasses
Everysight Maverick AR Glasses Have a Sony microOLED Display
AI-Generated Real-World Transformations
AI-Artist Who Gives a Unique Design to Real Objects
3D Designer Headset Concepts
The A. EYE AR Glasses by Ho Hyun Rim Help Creative Professionals
AI-Generated Fashion Campaigns
Casablanca Spring/Summer 2023 Conveys a Hopeful Future
Hybrid Experience VR Glasses
The 'Blend' XR Glasses Concept by Mingwan Bae is Interactive
AR-Enabled Ski Goggles
The Ostloong 'Sirius' AR Goggles Enhance Snow Sports
Interactive Arcade Storefronts
JD & Snap London Created an AR Storefront for Christmas
Expressive AR Fashion
Innovation Metaverse Design Story is a Digital Collection from H&M
Bag-Modeling AR Mirrors
Coach's Digital Experience Lets Shoppers Digitally Try Its Tabby Bag
Sporty NFT Wearables
Adidas Originals Debuted a Collection of Blockchain-Based Virtual Wearables
Interactive AI Jewelry
Perfect Corp. & REZA Offer an Immersive Digital Try-On Experience
Augmented Reality Travel Murals
Tripadvisor's City Murals Entice People to Sunny San Diego
Digital Footwear Experiences
Reebok Impact is a Next-Gen Shoe Experience with AI and Wearables
Emerging Technology Publications
New Society Has Launched Its Inaugural Book About Technology
Interactive VR Styling Apps
'J.Crew' Launched a Closet Management and Shopping App for Vision Pro
Immersive AR Automotive HUDs
The HARMAN Ready Vision Augmented Reality HUD was Debuted at CES 2023
Vacuum-Tracking AR Apps
This App Detects Areas Of the Floor That Were Missed During Vacuuming
AI-Enabled Smart Glasses Demonstrations
Vuzix® Will Lead Interactive Demonstrations at CES 2024
Augmented Reality Cleaning Innovation
AR Check Offers Automated Cleaning with AR
Educational Exploration Binoculars
The Conceptual 'BINO' Mixed Reality Device Works in Many Ways
Screen-Projecting AR Glasses
These Glasses Generate Virtual Displays In Front Of Your Eyes
AI-Generated QR Codes
Coca-Cola Created Enhanced QR Codes with Musical & Visual Elements
Interactive In-Store Ads
Visibubble Brings Mobile Messaging Capabilities to Store Shelves
Classroom-Ready AR Eyewear
The Adventure Whale AR Glasses by SHS Shih are Child-Focused
Visualized Audio AR Glasses
The XRAI Glass Enables the Wearer to See Conversations in Real Life
NFT Fashion Runways
Vivienne Tam AW23 Fused Physical & Digital Elements
AR Fragrance Mirrors
Mugler's Augmented Reality Mirrors Convey the Essence of Scent
AR Retailer Haircare Experiences
Walmart Beauty Virtual Try-On Now Includes Hair Color Products
Salon Hairstyle Try-ons
Perfect Corp. Created Virtual Try-On Technology for Hairstyles
AI Travel Campaigns
Away's Extraordinary Is Out There Uses AI to Show Real-World Destinations
AI-Augmented Retail Checkouts
This Checkout Solution Helps Prevent Theft and Scanning Errors
Touch-Reactive VR Experiences
Presence In Bed by Annabelle Schneider Blurs Phygital Worlds
AR Bracelet Billboards
This Tiffany Lock Bracelet Billboard Virtually Unboxes Itself
AR Shopping Malls
American Express' Door to Shop Small Highlights 10 Small Businesses
NFC-Enabled Face Stickers
Shu Uemura's Limited-Edition Stickers Create Digital Content
Developer-Targeted AR Glasses
The XREAL Air 2 Ultra Creates Next-Gen Mixed-Reality Experiences
Dual-Camera AR Eyewear
The SUPERHEXA Vision AR Glasses Enable Hands-Free Use
Weather-Triggered 3D Ads
Volta Media Launches Interactive 3D OOH Ad Options for Marketers
Augmented Reality Stores
Zero10 is Debuting Its AR Store Prototype at Viva Technology in Paris
Interactive Phygital Hoodies
Beyond Dropped Three Hoodies with Physical & Digital Elements
Magazine-Integrated QR Features
ARCADE Launches the ELLE x Clarks Shoe Visualiser and Experience
AR-Revived Premium Art Projects
Musée de Louvre and Snapchat Presents the Egypt Augmented Project
Optical MicroLED AR Glasses
TCL Unveils the New RayNeo X2 Glasses During CES 2023
Mixed-Reality Cola Billboards
This 3D Coca-Cola Billboard Dispenses Real, Cold Drinks
AR-Enhanced Design Processes
Puma Improves Its Manufacturing Practices with ARsenal by CGTrader
AI-Based Salon Try-Ons
Perfect Corp. Unveils a Hair Technology That Allows You to Try New Styles
Historic Fashion Try-Ons
The Design Museum's London Fashion Exhibition Integrates AR Mirrors
Lightweight Smart AR Glasses
Nubia Released its Smart AR Glasses Called Neovision Glass
Virtual Reality Education Products
Meta is Launching a New Quest Product to Enhance Classrooms
AI Fashion Photography
Adstronaut AI Creates Stunning eCommerce Images for Fashion Brands
AR Halloween Costume Try-Ons
Snap Inc. and Disguise Release a New Halloween AR Shopping Feature
Fashionable Phygital Coats
Private Policy AW23 Took to the Metaverse
Advanced AR Eyewear Platforms
The Qualcomm Snapdragon AR2 Platform is Compact Yet Capable
AI-Enhanced QR Codes
Mary Srl Has Introduced a Groundbreaking Update to Its QR Code Barcode App
Sculptural AR Installations
Revolut's Platinum Portal Shares the Benefits of a Luxury Card
DIY AR-Functioned Monocle Clip-Ons
Brilliant Labs Unveils a New Augmented Reality Monocle
Advanced Adaptive Retail Experiences
Walmart Unveiled New Retail Technologies at CES 2024
Augmented Outerwear Mirrors
Ugg's Flagship Highlights Cold Weather Apparel with a Zero10 Mirror
Mixed-Reality Shopping Apps
StockX Launched an Immersive Way to Shop with the Apple Vision Pro
Product-Tracking Digital Brochures
'Another Tomorrow' Partnered with 'EVRYTHNG' for Transparency
Spatial OS AR Headsets
The Apple Vision Pro Headset Runs the visionOS Operating System
AR Piano Previews
Roland AR Helps Shoppers Find the Right Piano with Augmented Reality
Augmented Reality Projection Laptops
Sightful Presents Spacetop, a Screenless Projecting Laptop
3D Product Visualization Services
Herman Miller and Design Within Reach Tap 3D Cloud™ by Marxent
Immersive Hybrid Billboards
Meta's Halloween Thrillboards Tease Immersive Meta Quest 3 Experiences
Circular Metaverse Capsules
H&M Releases a Metaverse-Inspired Collection at Its Williamsburg Store
Interactive Activewear Metaverses
Alo Yoga Launches a Virtual Reality Shopping Experience
Color-Blasting AR Games
Samsung's Can You Beat the Box is an Exclusive Digital Game
Spatial Content Creation Systems
Sony Corporation Boasts an Xr Head-mounted Display & Controllers
Collaborative Professional AR Headsets
The Almer Arc 2 Captures the User's Viewpoint with a Camera
Sleek AR Lifestyle Headsets
OPPO's Air Glass 3 Improves Experiences Using AI Technology
AR Fragrance Campaigns
Lacoste's Two-Day Experiential Pop-Up Targets Gen Z Shoppers
Interactive Phygital Hoodies
Beyond's Phygital Fashion Capsule Can Be Tried on with AR
AR Selfie Booths
BBC's Pop-Up Booth Lets Passersby Try on Augmented Reality Animal Masks
Immersive Holographic Zoos
Hologram Zoo Lets Visitors Interact with Animals Like Never Before
Record-Breaking AR Mirrors
Maybelline New York & FFFACE.ME Debuted a Large Interactive Experience
AR-Powered Furniture Lenses
Google Search Now Supports AR-Based Ikea Furniture Try Outs
Wireless High-Resolution Headsets
Xiaomi Launches AR Glasses to Compete with Apple's AR Headset
Virtual Reality Design Apps
'Live Home 3D' from BeLight Software Uses VR for Home Renovations
Scannable NFC Business Cards
The OVOU Smart Business Card Sends Users to a Custom Link
Web3 Start-Up Accelerators
L’Oréal and Meta are Set to Launch a Metaverse 'Startup Accelerator'
Wearable Conference-Focused Technology
Bizzabo Introduces Klik Experiential for Flagship Events
Immersive Virtual Television Experiences
Television for Apple Vision Shapes the Future of TV
Immersive EdTech Platforms
Discovery Education's Sandbox AR Platform Surpassed 1 Million Downloads
2D-to-3D Jewelry Try-Ons
Perfect Corp.'s Newest Virtual Try-On Technology Empowers Jewelry Brands
Try-On E-Commerce Solutions
Zero10 Launches the New AI-Enabled Try-On Tools for E-Commerce
AR Infrastructure Lenses
This Augmented Reality Lens Reveals Innovation Everywhere in NYC
Mobile 3D Scanning Apps
Epic Games and Capturing Reality Debut the RealityScan iOS App
AR Vehicle Displays
The Kia EV6 Features a Smart Augmented Reality Winshield for Navigation
AR Coronation Crowns
Sky News' Augmented Reality Experience Replicates the British Crown Jewels
Portable Holographic Displays
Looking Glass Go Shares Memories as 3D Holograms, Not Photos
AR Garment Try-Ons
H&M Launches a Virtual Try-On Lens Wearable Through Augmented Reality
AI Clothing Try-Ons
Google's AI Shopping Feature Shows How Apparel Looks on Real Models
AR Furniture Testing Features
Pinterest Lets Users View Virtual Furniture in their Homes
Interactive AR Experiences
The Sendit App Engaged Gen Alpha on Valentine's Day
All-Angle Sneaker Shopping Engines
Google Search Allows Users to View Shoes from All Angles
AR Secondhand Shops
American Eagle Outfitters' RE/AE Shop Spotlights Sustainable Goods
Spa-Like AR Filters
Garnier's Vitaverse Immerses Beauty Lovers in a Serene Spa Setting
AR Driving Games
Dodge Created an Augmented Reality Driving Game Targeting Younger Drivers
Interactive Gaming Clogs
These Special Crocs Can Be Scanned for an Exclusive Gaming Experience
European Metaverse Initiatives
The European Commission Launched a Dedicated VR/AR Department
Virtual Shopping Assistants
Firework's AVA is a Digital Human That Enhances E-Commerce with AI
AR Pizza Menus
Hungry Howie's Uses AR to Promote a Secret Pizza Menu
No-Code AR Creators
Blippar's Platform Allows Users to Produce AR Content for AR Headsets
AR Apartment Platforms
3D Apartment Lets Home Hunters Virtually View Their Furniture in a New Home
AR-Enabled Advent Calendars
The Lindt TEDDY Augmented Reality Advent Calendar is Interactive
On-Site Avatar Workers
DeepBrain AI Offers Lifelike Avatars for Remote Workers to Operate On-Site
AI-Enhanced Map Softwares
Google Maps Announced a Suite of AI-Powered Enhancements Coming to Maps
Virtual AI Offices
MetaWork Lets Employees Collaborate Via Digital Avatars
Digital Audio-Visual Exhibitions
'Future Shock' by 180 Studios and FACT Magazine is Online
Earth-Honoring AR Games
Balenciaga Launches the Regenerative Agriculture Experience
Sports Event Virtual-Reality Apps
Meta Quest Launches Xtaduym with the Help of VBVR Tech
AR Voter Campaigns
Snapchat & the Dutch Ministry Engaged and Inspired Gen Z Voters
AR-Based Map Features
Google Introduces the 'Search with Live View' Function for Google Maps
AR-Enabled Google Tools
Google Launches a Slew of New Features for Search, Shopping, and Maps
Edible QR Codes
The interiqr 3D Printing Technique Turns Food Into Edible Tags
AR-Powered Brand Experiences
Marcolin Debuts an AR Experience for Employees and Customers
X-Ray Vision Headsets
MIT Scientists are Working on a New X-AR Headset to See Through Objects
Virtual Mixed-Reality Headsets
Canon Unveils the New MREAL X1 Headset During CES 2023
AR-Powered Shopping Apps
Walmart Releases a New Augmented Reality Feature for its iOS Application
Amusement Park QR Readers
Intercard Launches the New Digital Kiosks with QR Code Readers
AR-Based Video Games
Graffity, Qualcomm, and Nreal Launch Two New Augmented Reality Games
Reimagined Impressionist Paintings
AT&T Partners with Smartify to Highlight 5G Technology and AR
Retailer-Backed Holiday Experiences
J. Crew Launches a New AI-Powered Holiday Experience
Gaming-Ready AR Headsets
Niantic Made Use of the Qualcomm Snapdragon AR2 Platform
Virtual Reality Insurance Consults
ERGO Debuts a VR App for Travel Insurance Consultations
AR-Powered Architecture Apps
'PLNAR' Helps Users Plan Home Development with AR Augmentation
AR-Powered Social Platforms
MMITA Launches a New Augmented Reality-Powered Social Platform
Holographic Video Game Characters
Proto Uses ProtoHologram to Create a Digital Mario
AR-Based Eyewear Try-Ons
Amazon Fashion and Snapchat Partner on an AR Eyewear Shopping Lens
Augmented Reality Microscope Prototypes
Google Prototypes an ARM with the Department of Defense
App-Facilitated VR Integrations
WhatsApp's New Update Includes VR Integration with Meta Headsets
AR-Powered Football Cards
Sorare Launches the AR-Equipped 3D Digital Football Player Cards
AR Ruler Apps
This App Uses AR to Measure Any Distance with One's Phone
AR Menu Apps
Jarit is an Ar App That Allows Users to Preview Their Potential Food Orders in 3D