Augmented reality is absolutely everywhere right now. From tattoos to t-shirts, augmented reality is just taking over. I wonder what it will be like when people from the future are looking at all of these square spaces and wondering what the hell was so special. That'll be funny.
Anyway, check out the Doritos video featuring the largest augmented reality pad ever. Doritos put a huge AR code on the pad so that, when flying over it in a helicopter, their version of Godzilla would be seen on a laptop.