Imagine sightseeing in Hong Kong and coming across this ginormous pair of binoculars that makes up the Bloody Haze installation by Hong Kong architects MAP Office.
Created as part of the Shenzhen and Hong Kong bi-city Biennale of Urbanism/Architecture, the Bloody Haze installation consists of two pairs of normal-sized binoculars housed inside two cylindrical frames that resemble one gigantic binocular. One of the small binoculars inside the frame is turned the wrong way around so as a visitor, you can peer through each binocular to see the city close, then far—kind of like an augmented reality experience!
Why This Trend Is Growing
- Giant Binocular Installations
- Disruptive innovation opportunity: Create immersive augmented reality experiences through large-scale installations in urban spaces.
- Augmented Reality Sightseeing
- Disruptive innovation opportunity: Develop AR technologies that enhance sightseeing experiences by overlaying digital information on real-world views.
- Urban Art and Architecture Collaborations
- Disruptive innovation opportunity: Explore partnerships between artists, architects, and urban planners to create unique and interactive art installations in public spaces.
Industries Being Reshaped
- Architecture
- Disruptive innovation opportunity: Incorporate augmented reality technologies into architectural designs for interactive and immersive experiences.
- Tourism
- Disruptive innovation opportunity: Integrate augmented reality into tourism offerings to provide visitors with enhanced and engaging sightseeing experiences.
- Urban Development
- Disruptive innovation opportunity: Utilize innovative art installations and augmented reality experiences to transform urban spaces into interactive and captivating environments.
