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94 Innovative Packaging Designs

From Game Boy Contraceptives to Blunt Body Products

— July 17, 2010 — Art & Design
You know what they say: don't judge a book by its cover. Um, or rather, don't judge a product by its packaging. But we all do it. In reality, our eyes make the quick decision between product A or product B, so packaging matters a whole lot. Check out this collection of innovative packaging designs, from Game Boy contraceptives to blunt body products.

Implications - Product packaging gives potential consumers a first impression of what lies beneath the plastic. Interesting packages can inform consumers of a company's goals, values and image, and ultimately can affect their purchasing decision. Companies who wish to reach a particular niche market should tailor their packaging accordingly to reflect the values and ideals of that group.
6.6
Score
Popularity
Activity
Freshness
94
Illuminating Lighting Labels
Illuminating Lighting Labels
The Federal Trade Commission Introduces System to Compare Bulbs
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93
Political Satire Snacks
Political Satire Snacks
The Hatochan Obaman Makes Eating Hot Cakes a Political Statement
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92
Matchbox Fragrances
Matchbox Fragrances
The Perfumed Incense Papers by Francis Kurkdjian
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91
DJ-Designed Packaging
DJ-Designed Packaging
Club Coke Teams Up With Justice and So_Me
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90
Compostable Chip Bags
Compostable Chip Bags
SunChips Introduces Greener Packaging
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89
Blunt Body Products
Blunt Body Products
'Stop the Water While Using Me' is Blatant About their Message
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88
Singing Sandwich Containers
Singing Sandwich Containers
Tesco's World Cup Packaging Serenades Fans
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87
Compostable Snack Bags
Compostable Snack Bags
SunChips Will Roll Out Compostable Bags by Earth Day 2010
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86
Pinata Packaging
Pinata Packaging
This Breakable Gift Wrap is Great for Soothing Birthday Rage
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85
Sprouting Package Designs
Sprouting Package Designs
The Scanwood Packaging by Goodmorning Technology
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84
Barnyard Moisturizers
Barnyard Moisturizers
The Cowshed Cosmetics Line is Way Too Nice for the Farm
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83
Crowdsourced Soup Labels
Crowdsourced Soup Labels
The Consumer-Oriented Packaging for Campbell's Cream of Potato Soup
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82
Personified Food Packaging
Personified Food Packaging
'Tom' by Eleanor Drotning Turns a Tomato Into a Go-To Guy
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81
Nerdlinger Beverages
Nerdlinger Beverages
Jones Soda Dungeons & Dragons Spellcasting Soda Quenches Geek-Thirst
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80
Superhero Scents
Superhero Scents
Diesel Follows the 'Iron Man' Craze With a Fragrance for the Brave
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79
Recycled Toolboxes
Recycled Toolboxes
The Evolv Packaging Provides an Easy Way to Recycle
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78
Luxury Swedish Scents
Luxury Swedish Scents
The Infidel Perfume Features a Lovely Scent and Hand Crafted Bottle
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77
Literary Cologne Bottles
Literary Cologne Bottles
Ah&Oh Studio Creates Men's Perfume Based On Timeless Tomes
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76
Animal-Shaped Mud Cakes
Animal-Shaped Mud Cakes
The Yummy Tummy Koalas Snack Comes with Stickers
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75
Fauxfficial Media Branding
Fauxfficial Media Branding
Spark Brand's 'Colbert Report' Packaging Mimics Official Documents
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74
Drinkable Pollution
Drinkable Pollution
Melissa Pilon 'Estuary' Packaged Tea is Oddly Appetizing
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73
Sugary Stamps
Sugary Stamps
Toby Ng's 'Chocolate Mail' Makes Licking Stamps Yummy
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72
No Frills Eco Watches
No Frills Eco Watches
Sprout Watches are Eco-Friendly Timepieces
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71
Typographic Toothpaste
Typographic Toothpaste
Know Which Dental Issues to Treat With Mercadona Toothpaste
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70
Chargeable Containers
Chargeable Containers
Sverre Wiik Oberg Designs iPod Packaging That has a Real Function
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69
Ice Cube Diets
Ice Cube Diets
Desert Labs Introduces Frozen, Green Appetite Suppressants
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68
Guilt-Free Cosmetics – LUSH Treats Your Body (and the Earth) to a Delicious Cosmetic Line
Guilt-Free Cosmetics – LUSH Treats Your Body (and the Earth) to a Delicious Cosmetic Line
LUSH Treats Your Body (and the Earth) to a Delicious Cosmetic Line
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67
Simplistic Recession Labels
Simplistic Recession Labels
The Relaunch of the Target Private Label Brand 'Up & Up'
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66
Illuminated Packaging
Illuminated Packaging
Eco-Friendly 'Lite 2go' Lamp Is Made From Its Own Carton
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65
Environmental Ear Candy
Environmental Ear Candy
The ThinkSound Headphones Make Noise Against Global Warming
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64
Effeminate Men's Deodorant
Effeminate Men's Deodorant
The Old Spice Fresh Collection Smells Like Far-Off Places
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63
Composting Candy Wrappers
Composting Candy Wrappers
Sweet Packaging Innovations That are Good for Mother Earth
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62
Holy Grail-Carafes
Holy Grail-Carafes
Paul Smith's Evian Bottle for Annual Limited Release
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61
Stockpiled Vintage Packaging
Stockpiled Vintage Packaging
The Roadsidepictures' Collection is a Blast from the Past
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60
Clever Cult Film Packaging
Clever Cult Film Packaging
Nicholas Penta's 'The Big Lebowski' DVD Design Stays True to the Movie
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59
Luxury Tech Confections
Luxury Tech Confections
The iPhone App Chocolates are for Dessert-Loving Apple Fans
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58
Cutevertising Vitamins
Cutevertising Vitamins
Kids Omega3 Packaging Revamp is Adorable & Animalistic
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57
Landmark Packaging
Landmark Packaging
The Estrella Damm Beer Packaging by Erik G. de Lopidana Ties in History
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56
Pink Pearly Perfume
Pink Pearly Perfume
The Lustrous Frangrances of Miya Shinma
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55
Lace Perfume Cases
Lace Perfume Cases
The Romantic Packaging for La Seduction by La Senza Fine Fragrance
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54
Classic Toys Revamped
Classic Toys Revamped
My Little Pony for the New Decade
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53
Boozey Body Moisturizers
Boozey Body Moisturizers
Portland General Store Creates Unconventional Scents
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52
Floral X-Ray Shopping Bags
Floral X-Ray Shopping Bags
The Catriona Mackechnie Packaging Designed by Bibliotheque is Upscale
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51
Authentic Italian Pastaging
Authentic Italian Pastaging
Via Roma Looks to Tuscany for Branding Inspiration
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50
Anti-Consumerist Packaging
Anti-Consumerist Packaging
Generic No Frills Product Marketing Takes a Simple Route
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49
Futuristic Holographic Packaging
Futuristic Holographic Packaging
New Eco Package for Aquafresh Helps Sustainablity Shine
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48
Drug-Inspired Soft Drinks
Drug-Inspired Soft Drinks
Loren Kulesus' Pain-Relieving Energy Drink Packaging
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47
Nuts with Warrants
Nuts with Warrants
Peter Gregson's 'WANTED' Nut Packaging for Peanuts & Cashews
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46
Bio-Conscious Drink Containers
Bio-Conscious Drink Containers
Ecologic Sustainable Packaging Can be Recycled
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45
Empathetic Pill Packaging
Empathetic Pill Packaging
ChappsMalina Cases Guide You Through a Medicinal Crisis
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44
Pop Surrealism Packaging
Pop Surrealism Packaging
Mountain Dew's Green Label Art Volume 3
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43
Eco-Friendly Sports Equipment
Eco-Friendly Sports Equipment
Wilson Releases New Rebound Recycled Basketball
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42
Cardboard Pant Baggage
Cardboard Pant Baggage
Lee Skinny Jeans Packaging Packs Your Jeans in a Container
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41
Anime Auto Lube
Anime Auto Lube
The Agip for Hello Kitty Engine Oil Adds Cuteness to Your Car Motor
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40
Wine Bottle Greetings
Wine Bottle Greetings
Toast-Its Greetings are Cards that Act Like Wine Labels
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39
Immaculate Skate Sneakers
Immaculate Skate Sneakers
Rob Dyrdek's Limited Edition RD1 Mid from DC Shoes
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38
Fairytale Beer
Fairytale Beer
Grimm Brothers Brewhouse Will Take You Back to Your Childhood
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37
Pasta Skyscrapers
Pasta Skyscrapers
Innovative Spaghetti Packaging by Ben Thorpe & Alex Creamer
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36
Game Boy Contraceptives
Game Boy Contraceptives
Ben Marsh's Geek Condoms are for Boys who Level Up
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35
Shoepod Packaging
Shoepod Packaging
Molded Pulp Carton Mimics Nature's Containers
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34
Canned Jeans
Canned Jeans
Clever Paint Bucket Packaging for Levi's Denim
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33
Social Media Sweets
Social Media Sweets
These Facebook Chocolates are Packaged with Profile Pictures
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32
Peekaboo Beer Packaging
Peekaboo Beer Packaging
Coors Light Cold-Activated Window Turns Clear When It's Beer O'Clock
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31
Artsy Booze Packaging
Artsy Booze Packaging
Wenger Corporation's Go Wodka Turns Aluminum Paint Tubes into Shot Glasses
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30
Eco-Friendly Designer Chocolate
Eco-Friendly Designer Chocolate
Divine Chocolate in Ghana Makes Sweet Fair Trade Treats
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29
Ingredient-Focused Packaging
Ingredient-Focused Packaging
Red Bull Cola Design Emphasizes Its All-Natural Contents
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28
Yummy Tee Containers
Yummy Tee Containers
The Sod T-Shirt Packaging Looks Good Enough to Eat
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27
Geometric Chip Branding
Geometric Chip Branding
Doritos Packaging Design Takes Inspiration from the Snack's Shape
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26
Noteworthy Musical Packaging
Noteworthy Musical Packaging
Panasonic 'Earphones Note' Concept is for Passionate Music Lovers
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25
Cryptic Beverage Packaging
Cryptic Beverage Packaging
Strange Drink Labels to Sell Bottles & Cans
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24
Haute Milk Packaging
Haute Milk Packaging
‘Good Milk' is Available in Aluminum Cans & Tetra Pak
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23
Transportable Kitchens
Transportable Kitchens
The Outdoor Meal Kit is Like a Handheld Kitchen Cupboard
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22
Leaf-Topped Packaging
Leaf-Topped Packaging
Nutral Creates Fruit Skin Inspired Designs
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21
Coffee Cup Stockings
Coffee Cup Stockings
Pretty Polly's Java-Inspired Legwear Packaging Uses To-Go Cups
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20
Cookie Wrapper Backpacks
Cookie Wrapper Backpacks
TerraCycle School Supplies are Upcycled from Snack Packaging
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19
Sinister Cigarette Packaging
Sinister Cigarette Packaging
Anti Smoking Campaign Extinguishes Marlboro's Sales
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18
Overjoyed Ice Cream Containers
Overjoyed Ice Cream Containers
Laughing Faces on Ice Cream Packaging Confirm Deliciousness
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17
Nostalgic Soda Packaging
Nostalgic Soda Packaging
Jordan Puopolo's Vintage-Inspired Sprite Redesign
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16
Tetris Ring Boxes
Tetris Ring Boxes
Klotz Jewelry Packaging Takes on a Wooden, Game-Like Feel
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15
Multifunctional Packaging
Multifunctional Packaging
Wine Box Doubles as a Bird Nesting Box
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14
Seed-Embedded Packaging
Seed-Embedded Packaging
The Cardboard Life Box Will Grow a Tree When It's Chucked
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13
Fast Food-Inspired Branding
Fast Food-Inspired Branding
Breadedescalope Cooks Up a New 'Grow to Go' Identity for Wildwuchs
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12
Insightful Packaging Campaigns
Insightful Packaging Campaigns
Blind Foundation Guerrilla Grocery Ads Highlight Lack of Braille
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11
Store-Packaged Pot
Store-Packaged Pot
Print Magazine Imagines What Marijuana Packaging Would Look Life if Legal
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10
Test Tube Watches
Test Tube Watches
The PlastiChic Watch is an Colorfully Innovative Invention
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9
Burlesque Water Bottles
Burlesque Water Bottles
The Dita Von Teese Perrier Water Bottles are Sexy & Stylish
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8
Baroque Liquor Bottles
Baroque Liquor Bottles
Louis XIII Cognac Gets an All-New Luxe Look
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7
Fruity Beverage Packaging
Fruity Beverage Packaging
Naoto Fukasawa Flavors His Juice Boxes With Creativity (UPDATE)
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6
Greener Fast Food Packaging
Greener Fast Food Packaging
Quiznos Bellies Up to Eco-Friendly Takeout Containers
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5
Creative Cake Packaging
Creative Cake Packaging
Very Sweet 'Meringue' Packaging Designed by Samira Khoshnood
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4
Cute Simple Packaging
Cute Simple Packaging
Gail's Bakery Package Design is Minimalist and Sweet
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3
Cheeky Packaging Designs
Cheeky Packaging Designs
Brooklyn Fare's Branding Puts the Fun in Functional
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2
Bizarre Tea Packaging
Bizarre Tea Packaging
Mnum's Little People Wear Tea Bags as Towels
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1
Offensive Animal Candy
Offensive Animal Candy
Camel Balls Chewing Gum isn't as Revolting as it Sounds
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