Club Coke Teams Up With Justice and So_Me

By: Rachel Bowman - Published: Apr 10, 2009 • References: & highsnobiety
For the fifth year of Club Coke, Coca-Cola has teamed with DJ Justice and Edbanger Records Creative Director So_Me in an attempt to market the brand for use in nightclubs everywhere.

The bottle keeps Coca-Cola’s original red color, but the new design adds the words "Do the Dance, by Justice and So_Me." The bottle also glows in the dark—after all, there’s nothing worse than losing your bottle of Coke in the club.

The design finally went on sale Monday for £3.50 per bottle, or roughly $6.30 for those of us outside the UK. And for those who think a loose bottle just won’t suffice, don’t fret: Coca Cola and the men also created a limited edition case to hold your bottle, selling for £50, or about $90.

So pop a bottle and toast to never losing your $6 Coca-Cola in a dark room again! Stats for DJ-Designed Packaging Trending: Older & Chilly
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Comparison Set: 16 similar articles, including: coca cola beauty tea, diet coke plus, and coca cola orange.