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Simplistic Recession Labels Edit
The Relaunch of the Target Private Label Brand 'Up & Up'

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Simplistic Recession Labels
The Relaunch of the Target Private Label Brand 'Up & Up'
Simplistic Recession Labels - The Relaunch of the Target Private Label Brand 'Up & Up' (GALLERY) 2
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Simplistic Recession Labels - The Relaunch of the Target Private Label Brand 'Up & Up' (GALLERY)
The Relaunch of the Target Private Label Brand 'Up & Up'
 Published: Oct 14, 09
 Views: 885

The new private label line from Target, Up & Up is here. Like most private label brands, Target hopes that Up & Up will help rejuvenate the brand and address consumer’s price-conscious needs. The design firm that created the new identity and packaging for Up & Up signed a non-disclosure agreement, which means they can’t be named, but the design is simplistic and colorful.
The Target Up & Up brand will offer a wide assortment of everyday basics including baby food, first aid needs, medicine, cleaners, beauty products and laundry supplies.

References:  pressroom.target, thedieline

Filed In:  art,  branding,  business,  design,  market,  marketing,  target up






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Simplistic Recession Labels