SunChips Will Roll Out Compostable Bags by Earth Day 2010

By: Marissa Brassfield - Published:   Updated: Mar 30 2011 • References: sunchips & treehugger
SunChips is leading the green packaging charge with an all-new ad campaign that touts the snack brand's upcoming compostable chip bags. According to Frito-Lay, the compostable SunChips bags will be made of a plant-based plastic material called PLA.

SunChips has promised to roll out their compostable packaging by Earth Day 2010. Check out some other compostable creations below.

Implications - Today's eco-conscious consumer is looking to incorporate their environmental concern into every facet of life, including snack time. Thus, a new breed of congreenient products is coming out of the woodwork, providing consumers with a way to live a holistically green life. This also helps hesitant consumers test out their eco consciousness without having to go the full green mile. Stats for Compostable Snack Bags Trending: Older & Mild
Traction: 3,139 clicks in 309 w
Interest: > 3 minutes
Concept: Compostable Snack Bags
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Segment: Neutral, 18-55
Comparison Set: 17 similar articles, including: chic compostable dinnerware, 19 biodegradable innovations to make composting cool, and compostable baby products.