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Top 50 Viral Ideas in June

From Snapchat Recruitment Campaigns to Intricate Face Collage Ads

— July 2, 2016 — Pop Culture
From Snapchat-targeted recruitment campaigns to period pop-up shop concepts, the top June 2016 viral ideas highlight the efforts of brands to produce buzzworthy campaigns that are highly shareable.

Investment bank JPMorgan recently turned to Snapchat to launch a recruitment campaign targeted at this year's crop of new graduates. The inventive campaign included Geofilters targeted at college graduation ceremonies on 80 campuses across the United States, while 10-second video ads will also run within the app dedicated Graduation Live Story.

Kimberly-Clark brand U by Kotex recently launched an innovative campaign in New York City with a dedicated Period Pop-Up Shop. The campaign was organized by Detroit agency Organic, who spotted a student's Tumblr post complaining about the lack of retail concept dedicated to something half the world is likely to experience.
6
Score
Popularity
Activity
Freshness
50
Athletic Taco Giveaway Campagins
Athletic Taco Giveaway Campagins
Taco Bell and The NBA Offer Free Tacos When Road Games are Steals
<
49
Rapper-Endorsed Hostel Campaigns
Rapper-Endorsed Hostel Campaigns
50 Cent Shows Millennials the Draws of Booking a Hostel
<
48
Anti-Xenophobia Campaigns
Anti-Xenophobia Campaigns
The 'Search Racism. Find Truth' Campaign Aims to Combat Xenophobia
<
47
Hoverboard Cereal Ad Campaigns
Hoverboard Cereal Ad Campaigns
This Cinnamon Toast Crunch Ad Takes Convenience to the Extreme
<
46
Fictional Biopic Ads
Fictional Biopic Ads
The Apple TV Father Time Campaign Stars Michael B. Jordan and Kobe Bryant
<
45
Video Game Chatbots
Video Game Chatbots
Activision's Facebook Messenger Bot Teases 'Call of Duty: Infinite Warfare'
<
44
Frankenstein Auto Ads
Frankenstein Auto Ads
The Ford Grand C-MAX Boasts an Extra Seat for Whatever's Needed
<
43
Real-Time Travel Billboards
Real-Time Travel Billboards
This Airline Ad from JetBlue Reveals Real-Time Travel Data
<
42
VR Social Media Posts
VR Social Media Posts
Facebook is Expanding its Image Upload to Incorporate 360-Degree Photos
<
41
Social Media Hitchhiking Projects
Social Media Hitchhiking Projects
Shia LaBeouf Relies on Twitter Go on a Road Trip for Art's Sake
<
40
Missing Child Currency
Missing Child Currency
NGO Child Focus is Having a Child's Face Printed on Coins Across Europe
<
39
Medical Message Campaigns
Medical Message Campaigns
AVIS Italian Blood Donors Shows the Importance of Donated Fluids
<
38
Burger-Ordering Chatbots
Burger-Ordering Chatbots
Burger King's AI Chatbot Takes Menu Orders Via Facebook Messenger
<
37
Natural Movement Sport Ads
Natural Movement Sport Ads
The Nike Revolution in Motion Campaign Stars Serena Williams and More
<
36
Period Pop-Up Shops
Period Pop-Up Shops
U by Kotex Was Inspired to Open the Period Shop from a Tumblr Post
<
35
Political Ice Cream Campaigns
Political Ice Cream Campaigns
Ben & Jerry's Opposes Dark Money with the 'Empower Mint' Flavor
<
34
Men's Body Image Campaigns
Men's Body Image Campaigns
This Video Shows Men Realize That Their Ideal Body Isn't What They Want
<
33
Immersive Refugee Installations
Immersive Refugee Installations
Save the Children's 'Forced to Flee' Brings Real Stories to Life
<
32
Personalized Emojis
Personalized Emojis
Facebook Patents Making People's Faces New Emojis
<
31
Human Target Ads
Human Target Ads
The Stop Gun Violence Campaign Focuses on Danger of Errant Bullets
<
30
Livestreamed Morning Shows
Livestreamed Morning Shows
DigitasLBi's 'Rise and Shine' is a Livestreamed Facebook "Feed Show"
<
29
Patriotic Beer Rebrandings
Patriotic Beer Rebrandings
Budweiser Renames Itself "America" Until November Elections
<
28
Social Media Vehicle Teasers
Social Media Vehicle Teasers
The New Volvo XC40 was Teased by the Brand on its Snapchat Channel
<
27
Crowdsourced Retail Photo Galleries
Crowdsourced Retail Photo Galleries
The IKEA Wonderful Everyday Contest Highlights User Photos
<
26
Lengthy Hashtag Billboards
Lengthy Hashtag Billboards
These Heineken Ads Show the Beer's Complete Ingredient List
<
25
Cereal Bowl Scooter Hoverboards
Cereal Bowl Scooter Hoverboards
The Cinnamon Toast Crunch Cruiser is Breakfast-Oriented
<
24
Awareness-Raising Sweatshirts
Awareness-Raising Sweatshirts
This Fashionable Breast Cancer Hoodie Encourages Early Detection
<
23
Agency Recruitment Geofilters
Agency Recruitment Geofilters
180LA Used Select Snapchat Filters for Social Media Recruiting
<
22
Taco Mask Snapchat Lenses
Taco Mask Snapchat Lenses
The Cinco De Mayo Taco Bell Snapchat Lens Was a Huge Success
<
21
Multi-Character Snapchat Lenses
Multi-Character Snapchat Lenses
The 20th Century Fox Snapchat Ads Let Users Picks from Nine X-Men
<
20
Canine-Staffed Pop-Ups
Canine-Staffed Pop-Ups
The Kronenbourg 1664 Pop-Up Bar is Entirely Staffed by Dogs
<
19
Action-Tracking Stadium Seating
Action-Tracking Stadium Seating
The Samsung 'Slider' Enhances Stadium Events with Moveable Seats
<
18
Intricate Face Collage Ads
Intricate Face Collage Ads
These Face Collages By Getty Images Recreate Iconic Figures
<
17
Millennial Travel Scavenger Hunts
Millennial Travel Scavenger Hunts
Icelandair is Offering a Free Trip To Europe Hidden in Montreal
<
16
Blogger Payment Platforms
Blogger Payment Platforms
The RewardStyle Platform Helps Influencers Make Money from Social Media
<
15
Face-Swapping Ads
Face-Swapping Ads
Netflix Uses the Popular Snapchat Filter to Advertise Its Series
<
14
Social Media-Connected Sneakers
Social Media-Connected Sneakers
The 'SoSole' Footwear Design Encourages IRL Interaction
<
13
Creamer-Branded Pop-Up Cafes
Creamer-Branded Pop-Up Cafes
The Organic Valley Pop-Up Sold Half-and-Half with Free Coffee
<
12
Emotional Experience Soup Packaging
Emotional Experience Soup Packaging
The Campbell's Soup 'Cans of Positivity' Campaign is Friendly
<
11
Snapchat Rewards Program Filters
Snapchat Rewards Program Filters
Hospitality Group Starwood Has Launched a Series of Geofilters
<
10
Snapshot Travel Incentives
Snapshot Travel Incentives
Wow Air's Influencers Will Share a Love of Travel and Social Media
<
9
Reinterpreted Logo Art
Reinterpreted Logo Art
These Artists Created Their Own Interpretations of the New Instagram Logo
<
8
AR Blood Donation Billboards
AR Blood Donation Billboards
NHS Blood and Transplant's Donation Ad Interactively Builds Awareness
<
7
Movie Scene Color Palettes
Movie Scene Color Palettes
This Twitter Account Creates Color Palettes for Film Scenes
<
6
Charitable Children's Tattoos
Charitable Children's Tattoos
This Artist is Inking Sick Children with Temporary Airbrush Tattoos
<
5
Snapchat Recruitment Campaigns
Snapchat Recruitment Campaigns
JPMorgan is Recruiting New Grads with a Sponsored Geofilter
<
4
Snapchat Sex Ed Shows
Snapchat Sex Ed Shows
MTV's First Snapchat Show is a Sex Ed Series Called 'Pants Off'
<
3
Social Media-Inspired Beer
Social Media-Inspired Beer
Hash Beer Feminizes Packaging It to Be Instagrammable
<
2
Empathetic Poaching Ads
Empathetic Poaching Ads
The AnimaNaturalis Ad Campaign Aims to Help Endangered Species
<
1
Faux Fast Food Pop-Ups
Faux Fast Food Pop-Ups
This Tokyo Pop-Up is Offering "Fast Food Supplements" for Free
<