Burger King's AI Chatbot Takes Menu Orders Via Facebook Messenger
Laura McQuarrie — May 10, 2016 — Lifestyle
References: bk & digitalbuzzblog
The Burger King Facebook Messenger Bot is an AI chatbot that makes it possible for social media users to place an order from the fast food chain's menu without having to interact with a human.
A typical chat with the Burger King Bot involves a short introduction, followed by the option to place an order for individual burgers, drinks, desserts or combo meals. After finalizing an order, a Facebook user has the chance to pay and select the most convenient location for them to receive their order.
AI chatbots are becoming a popular way for fast food companies to connect with young consumers. Like this feature from Burger King, Taco Bell also introduced a 'TacoBot,' which takes orders via the Slack chat app.
A typical chat with the Burger King Bot involves a short introduction, followed by the option to place an order for individual burgers, drinks, desserts or combo meals. After finalizing an order, a Facebook user has the chance to pay and select the most convenient location for them to receive their order.
AI chatbots are becoming a popular way for fast food companies to connect with young consumers. Like this feature from Burger King, Taco Bell also introduced a 'TacoBot,' which takes orders via the Slack chat app.
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