The July 2020 multimedia trends showcase innovations that are intended to awe audiences either through promises of convenience or opportunities of entertainment. Much of the examples in this list are reserved for the retail and marketing category as many businesses try to engage consumers on a deeper level and attempt at adopting an omnichannel for their services.
Like many other brands recently, Etsy launched an AR tool that will help individuals visualize a product in their own home. Lexus, on the other hand, also launches an augmented reality-powered feature that showcases a 360-degree view of its 2021 IS model. The experience allows potential buyers to service the detailing on the doors, trunk, and interior of the car.
Another worthy mention in the July 2020 multimedia round-up is Julia Körner's who uses algorithms and 3D printing to develop a jacket that mimics the wings of the beautiful Madagascan Sunset Butterfly.
Top 65 Multimedia Trends in July
65
Gamified Personal Finance Platforms
Ally Financial Brings Together Monopoly & Financial Literacy
64
AR Special Effects Projectors
The Lightform LF2 AR Projector Creates Immersive Experiences
63
External Display Touchscreens
The Ananta Portable Touchscreen Monitor Expands Capabilities
62
Outdoor Security Camera Kits
The Wyze Cam Outdoor Starter Bundle is Low-Cost
61
Two-Way Communication Pet Cameras
The Iseebiz Smart Pet Treat Dispenser Keeps Owners in Touch
60
Mid-Century Modern Audio Furniture
The Multi Format Music Console Plays Audio from Any Source
59
Gamified Workplace Experiences
Amazon's Workplace Games Enhance Performance & Relieve Stress
58
Flexible Power Security Cameras
The 'EyeCube' Solar-Powered Wireless Security Camera is Advanced
57
Smart Security System Cameras
The D-Link DCS-8630LH Outdoor WiFi Spotlight Camera is Feature-Rich
56
Cinema-Quality Smart TVs
The Sony XH80 4K Ultra HD Smart TV Has a Six-Speaker System
55
Wireless Customizable Projectors
The LG CineBeam PH30N LED Projector Creates a 100-Inch Screen
54
Senior Health Voice Assistants
HandsFree Health Launched the WellBe System to Help Seniors
53
AR Car-Displaying Apps
Lexus AR Play Showcases the 2021 IS in an Immersive Experience for Users
52
Ambient Illuminator Audio Equipment
The 'UPstage180' Bluetooth Home Speaker Enhances Decor
51
AI-Powered Customized Perfumes
Maison 21G Develops a Hyper-Personalized Fragrance
50
Interactive Augmented Reality Packaging
Pepsi Launches a Soccer-Inspired International Campaign
49
DIY Stop-Motion Animation Platforms
Stop Motion Studio Helps You Create a Unique Plot Line
48
AI-Powered Movie Platforms
rct studio's Innovative Software Helps You to Make Your Own Movie
47
Virtual Fitness Tech Partnerships
The Peloton App is Now Available With Apple TV
46
AR Social Distancing Reminders
Google Created an AR Social Distancing Tool Named 'Sodar'
45
Blockchain-Based Mobile Trivia Games
Miller Lite and Vatom Labs Launch 'Great Taste Trivia'
44
Payment-Processing Messaging Apps
WhatsApp Launched In-App Payments Initially Available in Brazil
43
Video Platform Shoppable Ads
YouTube Launches a New Ad Format That Showcases Product Images
42
Connected All-in-One Soundbars
The Samsung S60T Soundbar Offers Dolby Audio and More
41
Cult Sci-Fi VR Games
ILMxLab Boasts the Upcoming Release of a New Star Wars VR Game
40
AR-Integrated Shopping Tools
Etsy Launched an AR Tool for Users to See Items in Their Home
39
Podcast Platform In-App Ads
Spotify is Testing a New Advertising Format for Podcast Content
38
Alarm-Integrated Security Cameras
The Netatmo Smart Outdoor Camera with Siren is Subscription-Free
37
Custom-Fit Headphones
The NEOPON 2 Flexible Earphones Offer a Comfortable Fit
36
Remote Patient Monitoring Systems
VitalCare Now Features Medication Modules to Track Intake
35
Beer-Branded Audio Series Launches
Stella Artois Launched a Series with Andy Cohen on YouTube
34
HD External Monitor Displays
The HANNspree Portable Monitors Enhance Productivity Anywhere
33
AI-Generated Senior TV Platforms
iQIYI Created an AI Seniors Mode for Content Generation
32
CPG Multimedia Marketing Tools
Nielsen Global Connect Launched Three Tools for In-Store Marketing
31
Butterfly-Inspired 3D-Printed Jackets
Julia Körner is Inspired by the Madagascan Sunset Butterfly
30
Mobile AR Restaurants
DoorDash Created VR Lenses for Restaurants on the Snapchat Platform
29
Heat Signature Security Cameras
The SimpliSafe 'SimpliCam' Detects the Heat of a Human
28
Data-Powered Sports Broadcasts
Stats Perform Partnered with wTVision on Sports Broadcasting
27
Console-Integrated Sports Platforms
FuboTV Will Be Available on the Xbox One with 4K Capabilities
26
Streaming-Platform Software Releases
Twitch Released the Twitch Studio App for Mac Devices
25
Increased Engagement Multimedia Apps
Snapchat is Seeing a High Growth Rate Among Boomer Users
24
Video App Market Expansions
The Houseparty App is Seeing an Increased User Base Among Boomers
23
Rugged Extreme Condition Speakers
The FUGOO Tough Waterproof Speaker is Built for the Outdoors
22
Playable DIY Video Games
GB Studio is a Design Suite for Developing Nintendo GameBoy Software
21
Image-Based Product Searching
Pinterest Adds a Lens Feature for Purchases on the Platform
20
Gamified Psychometric Assessments
Talent Litmus Boasts Games for High-Performance Organizations
19
Gamer-Focused Influencer Campaigns
Bounty Launched a Twitch Influencer Campaign with a Video Ad
18
4K UHD Presentation-Friendly Displays
The ViewSonic CDE20 Series Displays are Easy to Use
17
Multimedia Calling Agreements
Slack and Amazon Chime Partner to Improve Audio and Video Calls
16
News-Enhancing Analytic Tools
Google Updated the Analytic Tools It Provides to News Organizations
15
Social Media Audio Posts
Twitter is Testing Audio Tweets for a Select Group of Apple iOS Users
14
Multimedia Content Publishing Tools
Flipboard Launches the New Storyboards Content Format
13
Free E-Commerce Soccer Streams
Amazon UK Will Stream English Premier League Games Free to Anyone
12
Podcast Platform Aquisitons
SiriusXM Purchased Simplecast Which Will Now Work with AdsWizz
11
Streamlined Video Navigation Tools
YouTube Added Chapters to Provide Easy Video Navigation
10
3D Surround Sound Speakers
The Samsung T550 Soundbar Delivers Impressive Bass and More
9
In-Car Voice Assistant Releases
Amazon Released Echo Auto to the UK Canada and Parts of Europe
8
Social Media Detection Challenges
Facebook Announced Winners of the Deepfake Detection Challenge
7
Pro-Grade Multimedia Systems
The Denon X-Series 8K AVR Receiver Collection Includes Four Models
6
Password-Protected File Storage Platforms
Dropbox Begins Testing a Password Manager Feature
5
AI-Powered Painting Systems
MIT CSAIL Researchers Made Timecraft to Replicate Painting Techniques
4
Encrypted Video Call Platforms
Zoom is Adding End-To-End Encryption Features to All Users
3
Consumer Data Advertising Programs
Roku and Kroger Created a Targeted Ads Consumer Data Program
2
Tv-Compatible Streaming Platforms
Quibi Added Chromecast Support for iOS and Android Devices
1
Saturation Plug-In Updates
FabFilter Released an Update for the Award-Winning Saturn Plug-In
Related Ideas
Adaptable Sequin Dresses
Adobe Debuted Project Primrose at Adobe Max 2023
Developer-Targeted AR Eyewear
The XREAL Light AR Glasses Connect to the User's Smartphone
AR Beverage Launches
Monster Energy Revealed Fantasy Ruby Red in Augmented Reality
Automotive AI Smart Glasses
The Ferrari x Ray-Ban Meta Smart Glasses Feature Meta AI with Vision
AI-Generated Beauty Images
Elizabeth Arden Uses Generative AI to Enhance Archival Images
AI-Driven Dreamy Fashion Campaigns
ETRO's Spring 2024 Ad Campaign Uses Artificial Intelligence
Mood-Powered Smartphone Speakers
The Conceptual 'MIX:X' Speaker by Junyoung Lee is Intelligent
Discreetly Connected AR Sunglasses
Everysight Maverick AR Glasses Have a Sony microOLED Display
AI-Generated Real-World Transformations
AI-Artist Who Gives a Unique Design to Real Objects
AR Museum Eyewear Headsets
The 'MetMate' AR Glasses Concept Elevates Museum Goer Experiences
AI Product Image Generators
Google Product Studio Uses Generative AI to Create Product Images
AI-Created Campaign Images
Martini Launches an AI-Powered Alcohol Campaign with a Flavor Focus
AI-Generated Fashion Campaigns
Casablanca Spring/Summer 2023 Conveys a Hopeful Future
Bag-Modeling AR Mirrors
Coach's Digital Experience Lets Shoppers Digitally Try Its Tabby Bag
VR Tequila Experiences
The Don Julio Apple Vision Pro App Immerses Tequila Enthusiasts
Immersive Spatial DIY Apps
Lowe's Companies, Inc. Debuts Lowe's Style Studio for Apple Vision Pro
Spatial Audio Streaming Interfaces
The Apple Vision Pro Spotify UI by Kyuna Petrova is Immersive
AI-Generated Magazine Covers
Glamour Bulgaria's August Issue Has a 100% AI-Generated Photo
Superhero-Inspired Automobiles
Midjourney Boasts a Slew of AI-Generated Car Designs
Augmented Reality Travel Murals
Tripadvisor's City Murals Entice People to Sunny San Diego
Emerging Technology Publications
New Society Has Launched Its Inaugural Book About Technology
AI Fashion Weeks
AIFW Explores Digitally-Powered Collections & the Future of Fashion
AI-Enabled Smart Glasses Demonstrations
Vuzix® Will Lead Interactive Demonstrations at CES 2024
AI-Powered Shopping Tools
Google AI Now Allows Shoppers to Browse AI Product Recommendations
Digital AI Creation Tools
Nvidia and Shutterstock Join Forces on New 3D Content Tools
AI-Powered Fashion Apps
The 'Blend' App Helps Users Find Products That Suit Their Style and Budget
AI-Powered Virtual Closets
Stylitics' Products Support Next-Gen Personalized Shopping
Autonomous Showroom Concepts
JIDU's Dealership Experience Lets Buyers Watch Their Car Pilot Itself
AR Fragrance Mirrors
Mugler's Augmented Reality Mirrors Convey the Essence of Scent
AR Retailer Haircare Experiences
Walmart Beauty Virtual Try-On Now Includes Hair Color Products
AI Travel Campaigns
Away's Extraordinary Is Out There Uses AI to Show Real-World Destinations
Expressive AI-Fuelled Digital Avatars
Synthesia Introduces a New Gen of Expressive Avatars
AR Bracelet Billboards
This Tiffany Lock Bracelet Billboard Virtually Unboxes Itself
AI-Powered Beauty Filters
The TikTok Bold Glamour Beauty Filter Uses Machine-Learning
AR Shopping Malls
American Express' Door to Shop Small Highlights 10 Small Businesses
NFC-Enabled Face Stickers
Shu Uemura's Limited-Edition Stickers Create Digital Content
AI-Fuelled Everyday Smart Classes
Meta and Ray-Ban Join Forces on the Meta Smart Glasses
Augmented Reality Stores
Zero10 is Debuting Its AR Store Prototype at Viva Technology in Paris
Magazine-Integrated QR Features
ARCADE Launches the ELLE x Clarks Shoe Visualiser and Experience
AR-Revived Premium Art Projects
Musée de Louvre and Snapchat Presents the Egypt Augmented Project
Mixed-Reality Cola Billboards
This 3D Coca-Cola Billboard Dispenses Real, Cold Drinks
AR-Enhanced Design Processes
Puma Improves Its Manufacturing Practices with ARsenal by CGTrader
Historic Fashion Try-Ons
The Design Museum's London Fashion Exhibition Integrates AR Mirrors
Lightweight Smart AR Glasses
Nubia Released its Smart AR Glasses Called Neovision Glass
Mixed-Reality Makeup Apps
e.l.f. Cosmetics Launches a New Shopping App for the Apple Vision Pro
Digital Content-Connected Aromatics
Aromajoin Unveils the New Aroma Shooter During CES 2023
AR Beauty Pop-Ups
Pat McGrath Labs x Google Teamed Up to Share 'The Art of Beauty'
AI Mother's Day Campaigns
Showcase is Simplifying Mother's Day Shopping with ChatGPT
AI-Powered Billboard Campaigns
Revolve Showcases an AI-Generated Billboard Campaign and Collection
AI-Powered Retail Tools
Walmart is Introducing a New Series of AI Tools for Customer Experience
Interactive Shoppable High-Fashion Films
The Saint Laurent Summer 2024 Collection is Chic
Advanced Adaptive Retail Experiences
Walmart Unveiled New Retail Technologies at CES 2024
Mixed-Reality Shopping Apps
StockX Launched an Immersive Way to Shop with the Apple Vision Pro
AI Art Tools
Muse Pro Let's iPad Users Enhance Their Paint and Design Projects
AI-Powered Marketing Tools
This E-Commerce Tool Uses Customer Data to Project Reward Impacts
AI-Powered Video Chats
Fireworks Enhances Shoppable Live Video Commerce with Generative AI
AI-Powered Virtual Influencers
Antelope is Making Virtual Influencers More Capable with AI Tech
AI-Powered Content Features
YouTube Enhances its AI Offerings with Two New Creator Features
AI-Powered Creative Digital Assistants
Adobe Express Presents a New Creative Assistant Tool
AR Piano Previews
Roland AR Helps Shoppers Find the Right Piano with Augmented Reality
AI-Powered Fintech Tools
Square Introduces Ten New Generative AI Features for Content Creation
AI Advertisement Additions
Meta Introduces a New Suite of AI-Powered Advertising Tools
AI-Driven Newsletter Summaries
CruiseLetter Summarizes News into Mini Podcasts
AR Yogurt Packaging
Chobani's Interactive Yogurt Packaging Engages Snackers for Halloween
Inclusive Digital Platform Experiences
Google Launches More Inclusive Assistance to its Platforms
Interactive Activewear Metaverses
Alo Yoga Launches a Virtual Reality Shopping Experience
Bespoke AI-Powered Art
Coke Asks Consumers to Create AI-Generated Art with its New AI Platform
Spatial Content Creation Systems
Sony Corporation Boasts an Xr Head-mounted Display & Controllers
Communication-Based Immersive Exhibitions
Intuit Mailchimp and Design Museum Present Email is Dead
AR-Powered Cereal Games
General Mills Releases a New Digital Monster Game for Consumers
Influencer-Focused AI Updates
CreatorIQ Utilizes AI To Help Marketers Track Creator Conversations
Interactive Phygital Hoodies
Beyond's Phygital Fashion Capsule Can Be Tried on with AR
AR Selfie Booths
BBC's Pop-Up Booth Lets Passersby Try on Augmented Reality Animal Masks
Record-Breaking AR Mirrors
Maybelline New York & FFFACE.ME Debuted a Large Interactive Experience
AI-Powered DIY Home Apps
Praxis Introduces New Features to Its Praxis Plus App
AR-Powered Furniture Lenses
Google Search Now Supports AR-Based Ikea Furniture Try Outs
Global AI Art Contests
Shutterstock and the UN Partner for the Canvas of the Future
Virtual Reality Design Apps
'Live Home 3D' from BeLight Software Uses VR for Home Renovations
Luxury Avatar Outfits
Valentino Created Digital Fashion Looks for Meta Avatars
Expansive AI Dictionaries
Latest AI Tools Holds All-Things AI in One Convenient Place
Immersive Virtual Television Experiences
Television for Apple Vision Shapes the Future of TV
Immersive EdTech Platforms
Discovery Education's Sandbox AR Platform Surpassed 1 Million Downloads
Text-to-Video AI Avatars
AI Studios Brings Content to Life
2D-to-3D Jewelry Try-Ons
Perfect Corp.'s Newest Virtual Try-On Technology Empowers Jewelry Brands
Try-On E-Commerce Solutions
Zero10 Launches the New AI-Enabled Try-On Tools for E-Commerce
AR Vehicle Displays
The Kia EV6 Features a Smart Augmented Reality Winshield for Navigation
AI Room Designers
IKEA Canada Launches a New AI Room Design Feature for Enhanced Customization
AR Coronation Crowns
Sky News' Augmented Reality Experience Replicates the British Crown Jewels
Social Marketplace Updates
Instagram Launches a Marketplace to Better Connect Brands and Creators
AI Clothing Try-Ons
Google's AI Shopping Feature Shows How Apparel Looks on Real Models
AR Furniture Testing Features
Pinterest Lets Users View Virtual Furniture in their Homes
AI-Powered Beauty Apps
Charlotte Tilbury Unveils its First Mobile Beauty App with AI Deep Learning
AI-Powered Design Apps
Adobe Launches an AI-Powered Mobile App Called Adobe Express
Innovative Avatar-Creation Apps
Idoru Helps Users Express Themselves Using Hyper-Realistic Avatars
TikTok-Inspired Music Features
Spotify Showcased a Redesigned Homepage for its Mobile App
Conversational Campaign Creators
Creating Google Ads Campaigns is Simpler with AI Chat Features
Spa-Like AR Filters
Garnier's Vitaverse Immerses Beauty Lovers in a Serene Spa Setting
AR Driving Games
Dodge Created an Augmented Reality Driving Game Targeting Younger Drivers
Shoppable Luxury Fashion Films
Louis Vuitton Delivers Resort 2024 with an Interactive Experience
AI-Scaling Developing Tools
Adobe Introduces the Firefly Services to Aid Developers
AI-Backed Makeup Apps
Estée Lauder Companies Debuts an AI-Powered Makeup Application
Virtual Shopping Assistants
Firework's AVA is a Digital Human That Enhances E-Commerce with AI
Reality-Bending Car Ads
CarGurus Ad Features Melting Lego and Gourmet Chef Toddlers
AR Pizza Menus
Hungry Howie's Uses AR to Promote a Secret Pizza Menu
Contemporary Television Artwork
Samsung and Marimekko Unveil a Project for The Frame
AR Apartment Platforms
3D Apartment Lets Home Hunters Virtually View Their Furniture in a New Home
Accessible Mixed-Reality Media
Chapter 2 Welcomes New Society to Revolutionize the Media Frontier
AR-Enabled Advent Calendars
The Lindt TEDDY Augmented Reality Advent Calendar is Interactive
AI-Powered Pain Visualization Experiences
Panadol Hosted the Art of Release Experience
AI-Enhanced Map Softwares
Google Maps Announced a Suite of AI-Powered Enhancements Coming to Maps
AI-Powered News Summary Apps
The 'Concise AI' News App Provides Summaries of Pertinent Topics
Gen Z Advertising Tools
YouTube Launches a New Music Tool to Connect Advertisers with Gen Z
Sensory Explorative Art Exhibitions
Chromasonic Presents the Making Sense of Color Exhibition
Innovative Smart Cockpit Designs
AUO is Set to Debut the The Smart Cockpit 2024 at CES
Generative AI Historical Art
Google Presents the Art Selfie 2 Feature Fusing Art and Selfies
Interactive AR Galleries
Chips Ahoy's Happy By Design Campaign Spotlights Multicultural Artists
Social Media-Integrated AI Lenses
Snapchat Launches the New AR Lenses with ChatGPT
AI-Indicating Content Labels
Meta is Preparing to Roll out Labels Depicting Content Made with AI
AI-Fuelled Review Summaries
Amazon Rolls Out Another AI Feature to Summarize Product Reviews
Personalized AI Playlist Art
YouTube Music Launches the AI-Powered Playlist Cover Art Feature
3D AR Home Improvement Apps
'Roomle' Integrates Home Furniture Services in its AR App
Empowering Visual Content Campaigns
Getty Images and Hiki Launches #AutisticOutLoud
AR-Powered Brand Experiences
Marcolin Debuts an AR Experience for Employees and Customers
AI-Fuelled Mobile Design Apps
Adobe Launches its Express Mobile App for Design On-the-Go
AR-Powered Shopping Apps
Walmart Releases a New Augmented Reality Feature for its iOS Application
AI-Powered Bedtime Storytelling
Augie Storytelling Uses Auto-Generated Video Clips
AI-Digital Wall Art Features
Amazon Announced the Fire TV Ambient Experience Feature
Seamless Automotive Shopping Apps
Awin Group of Dealerships Launches Mobile App to Enhance CX
AI-Powered Video Advertisements
YouTube is Utilizing AI to Enhance its Advertising Approaches
Reimagined Impressionist Paintings
AT&T Partners with Smartify to Highlight 5G Technology and AR
Retailer-Backed Holiday Experiences
J. Crew Launches a New AI-Powered Holiday Experience
AR-Enabled Try-On Tools
Google Launches an AR-Based Try-On Tool for Hair and Foundation
AR-Powered Social Platforms
MMITA Launches a New Augmented Reality-Powered Social Platform
AR Spray Painting Experiences
Rust-Oleum's AR Experience Lets DIYers Try Spray Paint Nozzles
Music Content Campaign Tools
Spotify Presents the Showcase Tool for Artists to Promote
Augmented Reality Microscope Prototypes
Google Prototypes an ARM with the Department of Defense
Software-Defined Interior Experiences
Marelli's Showcase at CES 2024 Builds on Its Digital Cockpit
Inclusive Try-On Programs
Perfect Corp. Connects Beauty Brands with Digital Beauty Innovation
AI-Backed Media Editors
Canva Debuts Multiple AI Tools for Advanced Image and Video Editing
AR Menu Apps
Jarit is an Ar App That Allows Users to Preview Their Potential Food Orders in 3D