This collection of interactive bus stops and billboards shows that companies are looking to engage with their customers on a more meaningful level. Instead of showing them images and text that are blindly glazed over while waiting for public transit, driving in a car or out walking, advertisements are grabbing people's attention in ways that are much memorable.
Whether that involves giving people a sample of the product being sold such as with a sunscreen-dispensing ad or offering a warmer shelter in the wintertime, there are a myriad of ways to make an impact. Some of these interactive bus stops and billboards are meant to raise people's awareness of important issues as well. Thus, making them stand out is even more important. Essentially, these shelters and billboards talk with customers instead of at them.
38 Interactive Bus Stops and Billboards
38
Phone-Enabled Violence Campaigns
Interactive Billboard by NCDV Allows Texters to 'Drag Him Away'
37
Ingenious Interactive Ads
These Interactive Ads for French Railways Encourage People to Travel
36
Connect-the-Dots Campaigns
The Jessie Ware 'Devotion' Billboard is Artistically Interactive
35
People-Warming Ovens
Caribou Coffee Bus Shelters Promote 'Hot 'n Wholesome' Menu
34
Heated Bus Shelters
'The Beach Look Good On You' Campaign Encourages New Yorkers to Vacation
33
Gaming Bus Stops
These Yahoo Bus Shelters Feature Video Games to Pass the Time
32
Advantageous Transit Shelters
The Solar Stop Will Entertain You Until Your Bus Arrives
31
Unwrappable Art Ads
The Leo Burnett and Arc Worldwide Art Institute of Chicago is Interactive
30
Privacy-Pushing Campaigns
The CBS Person of Interest Interactive Billboards are Borderline Creepy
29
Gigantic Outdoor Search Engines
The ‘Google Outside’ Display Screen Helps Tourists Fin
28
Instantly Shoppable Ads
Le Fast Shopping Lets You Scan an Ad, Buy & Receive Within 48 Hours
27
Framed Snapshot Billboards
A Camera-Shaped Ad Frames a Perfect Shot with the Canon EOS 1200D
26
Mind-Controlled Gaming Billboards
Mindpong Uses Interactive Billboard Advertising to Beat Cancer
25
LIfe-Saving Bus Ads
Public Health Bus Stop Campaign Asks Commuters to Help Save a Life
24
Uplifting Social Billboards
The Prigat Smile Stations Bring Happiness to Consumers
23
Foot-Powerd Transit Shelters
This Detroit LED Bus Stop Generates Energy from Pedestrian Pacing
22
Motivating Interactive Campaigns
Saucony's Athletic Ad Campaign Asks Users to Find Their Strength
21
Interactive McMarketing
McDonald's Pick 'n' Play Billboard Lets People Play for Free Food
20
Interactive Avatar-Making Billboards
McDonald's Little Piccadilly is an Interactive Advertisement
19
Digital Billboard Art Galleries
'Stockholm Is Your Canvas' Allows Citizens to Display Personal Art
18
Digital Driving Apps
The Screenreach 'Screach' Interactive Billboard Game was a UK Hit
17
Nightclub-Inspired Bus Shelters
The Disco Bus Stop Turns Waiting into a Groovy Experience
16
Scratch-Off Advertisements
These Ads Promote an Exhibit at the Museum of Contemporary Art Chicago
15
Bus Stop Photoshop Pranks
Erik Johansson Uses Adobe Photoshop Live To Prank Bus Stop Waiters
14
Surprise Bus Stop Ads
This Ad by Qualcomm Hilariously Showcases the Effects of Mobile Technology
13
Sunscreen-Dispensing Signage
This SunSmart Australia Campaign Encourages Skin Protection
12
Chic Cafe Bus Stops
The 'Station Diderot' is the European Bus System of the Future
11
Interactive Detachable Billboards
These Interactive Billboards Give Away Free Summer Gear
10
Bookworm Bus Shelters
Read While You Wait for Transit at the Magazine Kiosk Bus Stop
9
Energy-Replenishing Drinks
Vitamin Water Installs Cellphone Chargers in Billboards
8
Motion-Activated Digital Displays
'Perception' Interactive Billboard Engages & Excites New Yorkers
7
Scannable Public Libraries
Projekt Ingeborg Seeks to Bring Classic Literature to Everyday Citizens
6
SAD-Combating Commuter Shelters
The Umea Bus Stops Helps Relieve Depression During Winter
5
Live Travel Billboards
The Takeoff by Transavia Makes Its Advertisement Absolutely Unmissable
4
Augmented Reality Bus Ads
The Pepsi MAX Ad Creates Shocking Scenes for People Waiting for Buses
3
Social Media-Sourced Billboards
The Scribe Billboard Features Artwork Based on People’s Tweets
2
Gender Discriminating Ads
The Facial Recognition Billboard is a Highly Interactive Campaign
1
Stress-Relieving Commuter Stations
'Antistress for Free' Lets Travelers Burst Bubbles for Relief
Related Ideas
Adaptable Sequin Dresses
Adobe Debuted Project Primrose at Adobe Max 2023
Temporary Luxury Brand Installations
Burberry's Landscape Series Produces Site-Specific Art
Idyllic Pet Pop-Ups
Uber Eats and PetSmart Created "The Best Pet House Ever"
AI-Generated Real-World Transformations
AI-Artist Who Gives a Unique Design to Real Objects
Branded Interactive Parks
Birkenstock's Birkenfields Invited New Yorkers to Slow Down
Sun-Framing Billboards
Minute Maid's New Billboards Help Passersby Get a Daily Dose of Vitamin D
Immersive Luxe Fashion Installations
The Burberry Streets Campaign Expands to South Korea
Ingenious De-Influencing Ads
Cuyana's De-Influencing April Fool's Campaign Highlights Greenwashing
Bag-Modeling AR Mirrors
Coach's Digital Experience Lets Shoppers Digitally Try Its Tabby Bag
Boomer Cannabis Campaigns
The 'I'm High Right Now' Campaign Promotes Cannabis Use Among Boomers
Otherworldly Fashion Brand Billboards
The Vollebak Mars Billboard is Ready for the Red Planet
Beer-Pouring Party Billboards
JUBEL Made a Billboard That Pours Pints Invites People in to Party
Ketchup Dispenser Billboards
'Smack for Heinz' Helps Fans Complete Meals with a Favorite Condiment
Artistic Lamppost EV Chargers
The Voltpost Provides Easy Access to EV Charging
AI-Generated Ad Platforms
Picsart Develops the New Adpilot Platform to Generate Ads On Demand
Autonomous Timber Transportation Shuttles
The Conceptual 'Timber Shuttle' is Eco-Focused
Personalized Embroidery Pop-Ups
Battersea Power Station's Botanical Atelier Enhances Spring Style
Impairment-Aiding Navigation Apps
The Commute Booster App is Made to Help the Visually Impaired
Eco-Friendly Bath Essentials
Bebo Seeks to Reimagine the Packaging of Kid's Bath Products
Engaging Shelf Displays
Netvisual is Elevating In-Store Advertising with its Shelf Edge Displays
Hug-Activated Marketing Machines
UNIQLO France and The Pull Launch the Hug to Unlock Ad
Disruptive Sun Care Pop-Ups
Sun Bum's Good Days Daily Bodega Inspires Refreshed Routines
Playful Modular Mops
Staff and Clorox Created a Colorful Wet Mop with Rubber Hat Topper
Playful Graphic Streetwear Collections
DIVINITIES and BoTT Return with a New Stylish Drop
Creative Play Pop-Ups
The Sharpie Studio Offered Opportunities for Creativity at SXSW
Fast Food-Inspired Beachy Campaigns
Leo Burnett Italia Unveils a New Summery McDonald's Campaign
Online Merchandise Storefronts
The Panera Shop Gives Access to Bread-themed Apparel & Carb-Couture
Interactive In-Store Ads
Visibubble Brings Mobile Messaging Capabilities to Store Shelves
Carbon-Absorbing Street Murals
Volkswagen Canada Lauched a Pollution-Eating Mural in Toronto
Convention-Challenging AC Campaigns
Samsung's WindFree Ad Stars a Savvy Grandma-Fluencer
Heat-Sensitive Vending Machines
Sprite's Vending Machine Drops a Drink When Temperatures Rise
Interactive Kiosk Content
Red Dot Digital Media Debuts Outdoor Kiosks to Enhance Guest Experience
E-Commerce Advertising Solutions
Reddit is Enhancing its Reach with the New Dynamic Product Ads
Dynamic CGI Mascara Campaigns
Maybelline New York Unveils an Activation with a Giant Mascara
Playable Beer Coasters
This Budweiser Campaign Uses Vinyl Coasters to Support Underground Artists
Branded Departure Boards
"Bumble Airlines" Promotes a Premium Dating App Feature
Time Travel Fast Food Ads
These McDonald's Ads Take People Back in Time to Escape Inflation
AI-Created Burger Ads
Burger King Had ChatGPT Generate a Poster to Clap Back at a Competitor
AI Travel Campaigns
Away's Extraordinary Is Out There Uses AI to Show Real-World Destinations
AR Bracelet Billboards
This Tiffany Lock Bracelet Billboard Virtually Unboxes Itself
Architecture-Inspired QSR Ads
This New McDonald’s Campaign Encourages Eating at Home
AR Shopping Malls
American Express' Door to Shop Small Highlights 10 Small Businesses
Hydrating Outdoor Billboards
Gatorade's BPM Pay Panels Replenish Urban Athletees on the Go
Connected Gamer Campaigns
Heineken's Just Another Night Out Shatters Anti-Social Stereotypes
Rosé-Dispensing Billboards
Aldi's Billboard Serves Glasses of Wine at the Optimal Temperature
Digital Grocery Screens
Kroger Launches the New Digital Smart Screens Across 500 Store Locations
Creative Text-to-Infographic Tools
Infography Converts Blog Posts to Artistic Infographics
Mixed-Reality Cola Billboards
This 3D Coca-Cola Billboard Dispenses Real, Cold Drinks
Cheeky Wireless Service Ads
Visible's New Campaign with Jason Alexander Highlights Transparency
Smart Shopping Cart Ads
Instacart Unveiled Ads for Its AI-Powered Caper Carts
AI-Powered QSR Campaigns
allplants Leverages AI To Transforms Fast-Food Ads
Sweating Billboards
Netflix's Billboard Conveys the Intense Action of Extraction 2
AI-Powered Billboard Campaigns
Revolve Showcases an AI-Generated Billboard Campaign and Collection
Supersized Delivery Sweepstakes
DoorDash's Big Game Ad Shares Stuff from All the Ads with a Winner
Serotonin-Boosting Billboards
Soglar's Billboard Uplifts on the Most Depressing Day of the Year
Attention-Grabbing Retail Displays
Auo's Smart Shelf Displays Enhance the Customer Experience
Traveling Fine Art Campaigns
EasyJet's Get Out There Features Mona Lisa, The Thinker and More
Illusory Fry Billboards
KFC is Promoting Its Fing Fing Cajun Chips with a Clever Billboard
Individualized Streaming Billboards
Black Mirror Fans are Getting Their Own Customized Billboards
Experimental Prototype Exhibitions
Stephen Burks Creates Designs for Global Crises
Multifunctional Cardboard QSR Packaging
McDonald's and Leo Burnett Unveil the Tablebag
Erectile Dysfunction Medication Ads
Phoenix Wants to Help Canadian Men ‘Rise Again’
AI Advertisement Additions
Meta Introduces a New Suite of AI-Powered Advertising Tools
Immersive Hybrid Billboards
Meta's Halloween Thrillboards Tease Immersive Meta Quest 3 Experiences
AR Yogurt Packaging
Chobani's Interactive Yogurt Packaging Engages Snackers for Halloween
Scented Fast Food Billboards
McDonald's Set Up a French Fry-Scented Billboard
Connected Beer Jerseys
Miller Lite's Running of the Beer Ads Turns Fans into Walking Billboards
Charged Phone Ads
Apple's 'Miss You' Ad Features a Personified Plug Longing for a Phone to Charge
Communication-Based Immersive Exhibitions
Intuit Mailchimp and Design Museum Present Email is Dead
Adorable Holiday Campaigns
Burberry's Holiday Campaign Spotlights Dogs and Ducklings
AR Selfie Booths
BBC's Pop-Up Booth Lets Passersby Try on Augmented Reality Animal Masks
Syringe-Based Billboards
Dove's Injectable Billboard Addresses Toxic Beauty Standards
Integrated Influencer Marketing Platforms
SocialTalk Helps Users Discover, Track, and Connect
Virtual Pub Museums
Heineken Pub Museums Spotlight Important Cultural Locations
Record-Breaking AR Mirrors
Maybelline New York & FFFACE.ME Debuted a Large Interactive Experience
Retro Family Photoshoots
Blue Bunny is Inviting Families to Pop-Up 90s-Themed Photoshoots
Wasteful Shopping Billboards
Not On The High Street's Billboards Highlight a "Don't Gift Guide"
Playful Creativity-Focused Campaigns
Sharpie® Launches the World is Your Canvas Tour
Wearable Conference-Focused Technology
Bizzabo Introduces Klik Experiential for Flagship Events
Efficiency-Driven Digital Ad Solutions
ShopLiftr is Revolutionizing Digital Advertising
Sustainable QSR Litter Adverts
McDonald's Malta Presents New Captivating Eco-Centric Campaigns
Musical Monsoon Billboards
Brooke Bond Taj Mahal Tea Made a Record-Breaking Interactive Billboard
IoT-Connected Traffic Beacons
This Traffic Beacon Concept Changes According to Needs
Accessible Subway QR Codes
Colorful QR Codes in New York's Subways Will Help People Navigate
Co-Branded Digital Travel Hubs
The Corona Global Hub Spotlights Experiences Rooted in Nature
Artistic Multi-Beverage Ads
The Coca-Cola Family is Spotlighted in this Unique Ad
360 Photo Booths
PhotoboothTO Introduces the Future of Event Photography in Canada
Waste Tarp-Made Public Seating
The Membran Collective Joins the Urban Networks Project
Digital City-Inspired Art Works
New Digital Art is on Display in Grand Central Station
Digital Delivery Service Storefronts
Instacart Storefront Lets Retailers Customize the Interface
Digital Convenience Store Signage
Kwik Stop is Rolling Out New Outdoor LED Displays
Interactive Digital Menus
Tabmeal Empowers Restaurants to Revolutionize the Way Guests Order
Conversational Campaign Creators
Creating Google Ads Campaigns is Simpler with AI Chat Features
Shoppable Luxury Fashion Films
Louis Vuitton Delivers Resort 2024 with an Interactive Experience
Offline Newspaper Publications
County Highway Revives Print Culture
Purposeful Gifting Pop-Ups
The Body Shop's Advent of Change Pop-Up Shares Gifts That Give Back
Car-Free AR Lenses
Bolt's Feels Like Home Campaign Uses AR to Envision Car-Free Spaces
Recycled Ad Campaigns
Mars is Reusing Fan-Favorite Ads to Bring Attention to Climate Change
Character-Like Roadway Bollards
The 'REAL' Safety Bollard by Maxime Bourgault is Friendly
QSR Food-Inspired Door Designs
McDonald's France Launches a New Digital Campaign of Door Visuals
Whimsical Bright Creative Workspaces
Publicis Groupe's New Workspace is in New York's SoHo
Reality-Bending Car Ads
CarGurus Ad Features Melting Lego and Gourmet Chef Toddlers
Spooky Street Ad Experiences
These Fanta Halloween Projections Took Over a Busy Stockholm Street
Hyper-Local Gym Ads
GymBox's Made for London Life Ads Juxtapose City Living and Gym-Going
Flame-Grilled Billboards
This Fiery Billboard Promotes the Flame Grilled Whopper-Flavored Doritos
Delivery Rider Resting Stops
Chick-fil-A Unveils the Brake Room as a Rest Stop for Drivers
Vibrant Retro Transport Campaigns
VCCP Creates Public Transport Safety Campaigns for the TFL
Redesigned Unifying Transit Terminals
Foster + Partners Renovates the NY Midtown Bus Terminal
Vacation Rental Campaigns
Airbnb Debuts an Animated Ad That Celebrates Booking a Place to Yourself
Branded Rest Stops
Kinder Bueno's Summer Gets Bueno Program Includes a Special Destination
Personalized Grocery Billboard Campaigns
Tesco Ireland Gets a New Live-Prompt Campaign
Automotive Parking Lot Pop-Ups
Mercedes-Benz Turned Parking Lot Spaces into a Mini Showroom
Painting-Immersive Photo Exhibits
Abelardo Morell Presents the New Ground Exhibition
Offline Shopping Campaigns
'Shop Offline' Helps People Rediscover the Joy of Real-World Shopping
Interactive AR Galleries
Chips Ahoy's Happy By Design Campaign Spotlights Multicultural Artists
Accessible Driverless Public Buses
Treasure Island Rolls Out the Loop Program in San Francisco
Vibrant Public Art Installations
Rico Gatson's Installation Brings Life to Penn Station
Review-Based Marketing Campaigns
These Amazon Campaigns Bring Real Reviews To Life
Deserted Island Billboards
Silk & Spice Set Up a Billboard for Fans to Go and Find
Large-Scale Airport Installations
Hank Willis Thomas and Coby Kennedy Create the Reach Sculpture
Bar Cart Mascots
Tito's New Ad Series Features an Anthropomorphic Bar Cart with Mixology Skills
Hand Sanitizing Stadium Campaigns
Shimmy Launched an OOH Campaign at Gillette Stadium
Localized Networking Platforms
Presence Connects Users with Like-Minded Individuals Nearby
User-Generated Toronto Baseball Ads
GO Transit Celebrates Toronto Blue Jays with Fan-Created Ads
Billboard Design Competitions
Halo Burger is Hosting a Billboard Design Contest for a Scholarship
Billboard-Transformed Tent Shelters
Wunderman Thompson Morocco Creates the Life-Saving Outdoors
Reimagined Impressionist Paintings
AT&T Partners with Smartify to Highlight 5G Technology and AR
Happiness-Prioritizing QSR Campaigns
Dave & Buster's Launches the 'Adult Unlearn' Summer Campaign
National Trafficking Awareness Ads
The See the Trafficking Signs Campaign Aims to Raise Awareness
Revamped Modern Phone Booths
100architects Brings Digital Touches to the Classic Phone Booth
Dynamic Interactive Lighting Installations
Zava Designs a New Light and Metal Installation
Inflated Vibrant Futuristic Buses
Midjourney Helped Create the Mutated School Bus Design
Comforting Oat Bar Ads
Humanaut Launches a Campaign for Bobo's, Highlighting Home-Baked Taste
Interactive Mapping Solutions
Mapplic Turns Static Images Into Engaging Maps
Subtle Marketing Pop-Ups
FOMO Nudge Encourages Users to Buy with Subtle Pop-Ups
Provocative Eco Screensavers
Planet-Saving Screen Savers Encourage Switching Off Devices
Grocery Store Ad Spots
Morrisons, the UK Supermarket Chain, Celebrates Its Low Pricing in This Ad
Versatile Marketing Toolkits
Looper Insights Releases a Digital Marketing Insights Tool
Location-Based Photo Sharing
Harbor Creates Personalized Picture Albums Through location Sharing
Phone-Based User-Targeted Campaigns
PlugSMS Helps Users Launch Campaigns From Their Phones