These February 2015 retail trends range from auto buyer e-commerce sites to 3D printing stations that allow consumers to create a personalized product. As experiential and responsive retail takes off, brands are infusing their retail spaces with modern technology and interactive design elements.
These range from interactive fitting rooms and mirrors along with iPad-equipped changing areas that give consumers access to stock information. These tablet-infused fitting rooms also connecting shoppers with a customer service representative who can help them complete their purchase.
Enhancing a consumer's overall experience, these February 2015 retail trends are not only focused on in-store innovations. As e-commerce grows increasingly popular, platforms like car purchasing websites and augmented reality clothing shops are changing the way consumers experience online shopping.
These platforms mimic an in-store experience in the comfort of one's home and are convenient and wait-free.
Top 40 Retail Trends in February
40
Envelope Shipping Boxes
These Printed Box Designs Show Off Maximum Style and Ease of Opening
39
Outfit-Modeling Mirrors
Neiman Marcus' Memory Mirror Digitally Compares Outfits
38
Bent Corner Boxes
This Retail Shipping Box Design Has Corners That Are Easy to Open
37
Returnable Shipping Boxes
The 'There and Back Pack' is a Handy Return Shipping Box
36
Buttoned-Up Shipping Boxes
This Box Packaging Design for WonderPix Uses Fewer Fasteners
35
Gallery-Style Patisseries
The À La Folie Pastry Shop Displays its Sweet Treats Like Works of Art
34
3D-Printed Hardware
This Partnership Shows Off Makerbot 3D-Printed Home Depot Tools & Hardware
33
3D Printing Stations
Staples Teams Up with 3D Systems to Offer 3D-Printing In-Store
32
Minimalist Online Surf Shops
SALT's Responsive Ecommerce Site Uses an Aesthetically Pleasing Grid
31
Customizable Retail Gifts
Shapeways x Target's 3D-Printed Gifts Provide Personalization
30
Gender-Neutral Clothing Stores
Natalia Manzocco Curates Fashion Perfect for Both Men and Women
29
Holistic Beauty Campaigns
Harrods's Happy New You Approaches Beauty with Products, Fitness & Food
28
Interactive In-Store Displays
Kate Spade Introduces Perch Technology to Better Customer Experience
27
Contactless Donation Shops
This Interactive Display Window Collects Contactless Payment Donations
26
3D Printing Shops
Copenhagen's 3D Printhuset Makes 3D Printing Accessible to All
25
Experiental Scent Bars
Habitat Pure's Fragrance Bar Provides a Multi-Sensory Experience
24
Fragrant Experiential Pop-Ups
Glade's Pop-Up Boutique is Branded as One That 'Sells Feelings'
23
Senior Artist Campaigns
Selfridges' Bright Old Things Highlights Artists Over the Age of 40
22
Online Farmers' Markets
Good Eggs Brings the Freshness & Convenience of Farmers' Markets Online
21
Interactive Dressing Rooms
Bloomingdale's Introduces Smart Fitting Rooms with iPad Devices
20
Online Jewelry Consultations
Bauble Bar Pairs Its Web Shoppers with a Personal Stylist
19
Retail Beacon Platforms
The GPShopper App & In-Store Beacons Enhance Retail Engagement
18
Serene Shipping Boxes
This Shipping Box Concept Takes Inspiration from the Movement of Cloth
17
High-Tech Store Checkouts
Tesco Introduces State-of-the-Art Machines to Cut Down Queues
16
Blind Buying Assistants
This Braille Barcode Scanner Helps the Visually Impaired Choose Products
15
Cannabis Subscription Services
Marvina Offers Beautifully Branded Medical Marijuana Delivery
14
Temporary 12-Hour Stores
iZettle's Temporary Store Hosts Small Businesses for Just 12 Hours
13
Digital Customer-Engaging Stores
GameStop Focuses on In-Store Experiences for the Online Shopper
12
Hi-Tech Product Placements
The Tesco Stores Introduce Image Recognition Technology for Shelves
11
Artistic Temporary Tattoo E-Retailers
The Tattly Website Features Customized Faux Body Art
10
Experiential Tech Zones
Best Buy Integrates 'The Intel Experience' in Stores Across the Nation
9
Hands-Free Grocery Apps
Tesco's Google Glass Grocery App Makes Shopping Easy In-Store & at Home
8
Local Shopping Kiosks
American Express' Shop Small Helps You Experience Local Treasures
7
Interactive Retail Tables
Neiman Marcus Improves Shopper Experience with Integrated Technology
6
Pop-Up Floral Shops
Calvin Klein's NYC Location Hosts a Temporary Shop for Floral Arrangements
5
Hybrid Retail Platforms
eBay's Retail Associate Platform Aims to Increase Brand Engagement
4
Smartphone-Detecting Location Services
Presence Orb Lets You Know if Retail Stores are Packed
3
Underwater Phone Stores
This Unique Mobile Store is Situated Underwater in Dubai
2
Indie Bookstores Search Tools
CityShelf Lets You Browse the Stock of Independent Book Shops in NYC
1
Auto Buyer E-Commerce
Autohome is China's Leading Car Consumer Website
Related Ideas
AI-Driven Dreamy Fashion Campaigns
ETRO's Spring 2024 Ad Campaign Uses Artificial Intelligence
Teddy Bear Outerwear
Build-A-Bear Cuddly Couture Shares Cozy, Warm Styles
AI-Generated Fashion Campaigns
Casablanca Spring/Summer 2023 Conveys a Hopeful Future
Expressive AR Fashion
Innovation Metaverse Design Story is a Digital Collection from H&M
Bag-Modeling AR Mirrors
Coach's Digital Experience Lets Shoppers Digitally Try Its Tabby Bag
Unified Grocery Shopping Platforms
Instacart Debuts New All-in-One 'Connected Stores' Platform
Car Culture-Inspired Fashion Capsules
The Forever 21 x Ford Line Emphasizes American Heritage
Contemporary Engaging Stores
New Balance Opens Unique Retail Concept Store on in Boston
Digital Fashion Labels
Digital Fashion by Printemps is a 40-Piece Virtual Collection
Virtual Beauty Storefronts
The Clinique Lab is a Next-Gen Digital Retail Concept
Engaging Shelf Displays
Netvisual is Elevating In-Store Advertising with its Shelf Edge Displays
AI-Powered Shopping Apps
Shoptrue Curates Personalized Fashion Picks with Artificial Intelligence
On-Demand Fashion Production
Shein Moves Away From its Fast Fashion Roots with New Manufacturing
In-Store Beauty Sampling Kiosks
Ulta Beauty and SOS are Partnering to Promote Product Discovery
AI-Powered Shopping Tools
Google AI Now Allows Shoppers to Browse AI Product Recommendations
AI-Powered Fashion Apps
The 'Blend' App Helps Users Find Products That Suit Their Style and Budget
Online Merchandise Storefronts
The Panera Shop Gives Access to Bread-themed Apparel & Carb-Couture
Interactive In-Store Ads
Visibubble Brings Mobile Messaging Capabilities to Store Shelves
Consumption-Inspired Fashion Capsules
LOUTRE snd Dover Street Market Work on a New Capsule
Multi-Brand Virtual Malls
Bloomingdale’s Virtual Experience Spotlights Beloved Brands
AI-Powered Virtual Closets
Stylitics' Products Support Next-Gen Personalized Shopping
GenAI Virtual Shoppers
Cindy by Imaginuity Boots Online and In-Store Foot Traffic
Digital Celeb Shopping Experiences
This Walmart Digital Shopping Experience Has Customized Carts
Mood-Boosting Cafe Pop-Ups
Skittles' House of Joy Brightens the Dark Days of February
Shoe Retailer AI Apps
SuperStep Partnered with 'IMSHOP' to Create a Convenient Mobile App
AR Retailer Haircare Experiences
Walmart Beauty Virtual Try-On Now Includes Hair Color Products
AI-Augmented Retail Checkouts
This Checkout Solution Helps Prevent Theft and Scanning Errors
Co-Browsing Shopping Platforms
buywith's Next Gen Co-Browsing Patent Helps Customers Shop Together
AR-Based Store Replicas
Lowe's Will Create a 'Digital Twin Store' Using Augmented Reality
Digital Streetwear Collaborations
The Fabricant x Highsnobiety Dropped During Paris Fashion Week
AR Shopping Malls
American Express' Door to Shop Small Highlights 10 Small Businesses
Weather-Triggered 3D Ads
Volta Media Launches Interactive 3D OOH Ad Options for Marketers
Augmented Reality Stores
Zero10 is Debuting Its AR Store Prototype at Viva Technology in Paris
Magazine-Integrated QR Features
ARCADE Launches the ELLE x Clarks Shoe Visualiser and Experience
Computer-Vision Self-Service Kiosks
Toshiba's Vision Kiosk Identifies Items Without Barcodes
Luxury Department Store Takeovers
Burberry and Harrods Offer an Immersive Shopping Experience
Sustainable Fashion Stores
Cos Unveils Two Stores in Stockholm and Mexico City
E-Commerce Beauty Packaging
Aptar Beauty + Home's Redesigned Packaging is "E-Commerce Capable"
Modern Women-Exploring Luxe Fashion
The Fendi SS24 Series was Unveiled on the Runways
Digital Grocery Screens
Kroger Launches the New Digital Smart Screens Across 500 Store Locations
Couple-Focused Fashion Campaigns
The Burberry 'B:Mine' Campaign Showcases Intimacy and Gifts
AR-Enhanced Design Processes
Puma Improves Its Manufacturing Practices with ARsenal by CGTrader
Historic Fashion Try-Ons
The Design Museum's London Fashion Exhibition Integrates AR Mirrors
AI-Enhanced Grocery Apps
Instacart Unveiled a Suite of AI Features Coming to its Mobile App
Smart Shopping Cart Ads
Instacart Unveiled Ads for Its AI-Powered Caper Carts
AI-Powered Outfit Shopping Features
The eBay Shop the Look Feature is Powered by eBay.ai
AI-Powered Retail Tools
Walmart is Introducing a New Series of AI Tools for Customer Experience
Fashionable Phygital Coats
Private Policy AW23 Took to the Metaverse
E-retailer Fashion Pop-ups
The SHEIN Pop-up Shop Experience Opens March 23 at the Eaton Centre
Y2K Shopping Pop-Ups
Klarna's House of Y2K Explores the Evolution of Shopping Since the 2000s
AI Shopping Customization Tools
The Zegna X Experience Merges AI Technology & Traditional Retail
Renovated Accessories Flagship Stores
The Boyy Flagship Store Gets Another Refurbishment
Reimagined Digital Fashion
The Fabricant's Deep/23 Collection Refreshes Designs from 2017 with AI
Augmented Outerwear Mirrors
Ugg's Flagship Highlights Cold Weather Apparel with a Zero10 Mirror
Mixed-Reality Shopping Apps
StockX Launched an Immersive Way to Shop with the Apple Vision Pro
Personalized Cosmetic Printers
Color Jam Brings Customized Color Cosmetics to CES 2023
AI-Powered Marketing Tools
This E-Commerce Tool Uses Customer Data to Project Reward Impacts
Tech-Driven In-Store Events
Dyson Launches an Interactive Event at Harrods Department Store
Product-Tracking Digital Brochures
'Another Tomorrow' Partnered with 'EVRYTHNG' for Transparency
AI-Powered Measuring Tools
3DLook's New AI Tool Helps Accurately Measure the Body for Shopping
3D Product Visualization Services
Herman Miller and Design Within Reach Tap 3D Cloud™ by Marxent
E-Commerce Advertising Solutions
Reddit is Enhancing its Reach with the New Dynamic Product Ads
Color-Changing Concept Cars
The BMW i Vision Dee Offers a Glimpse of the Future at CES 2023
AI Beauty Shopping Apps
Trendio's Video Shopping App Shares Personally Curated Content
Virtual Try-On Mirrors
Hugo Boss Launches New VR Try-On Tool, the 'PictoFit Mirror'
Interactive Activewear Metaverses
Alo Yoga Launches a Virtual Reality Shopping Experience
Phygital Fashion Retail Experiences
Macy's mstylelab Digital Shopping Platform is Immersive
Phygital Fashion Platforms
Macy's and Journee Debut the mstylelab Platform for Users
Live Commerce Holiday Windows
TalkShopLive's WindowShopping Merges Physical & Digital Experiences
Eco Tech Accessory Pop-Ups
The CASETiFY Style Lab Highlights the Work of Gen Z Fashion Students
Housewares Retailer Design Apps
The Wayfair Decorify App Digitally Transforms Spaces for Shopping
Custom Men's Footwear Services
Robert August Fuses 21st Century Technology with Craftsmanship
Boomer-Focused Grocery Services
Baby Boomers Continue to Dominate in Online Shopping Post-COVID
Shoppable Virtual Beach Houses
The J.Crew Virtual Beach House Shares Interactive Content & Games
AR-Powered Furniture Lenses
Google Search Now Supports AR-Based Ikea Furniture Try Outs
Luxury Avatar Outfits
Valentino Created Digital Fashion Looks for Meta Avatars
Product Exploration Retailer Tools
These New Instacart Discovery Tools Connect Brands to Retailers
Customizable White-Label Consumables
Printify Offers On-Demand Consumables for Brands & Businesses
Next-Gen Fitting Rooms
The Fit Xperience at Savage x Fenty Integrates Body Scanning Tech
2D-to-3D Jewelry Try-Ons
Perfect Corp.'s Newest Virtual Try-On Technology Empowers Jewelry Brands
Try-On E-Commerce Solutions
Zero10 Launches the New AI-Enabled Try-On Tools for E-Commerce
Shoppable Luxury Fashion Films
Tom Ford Allows Consumers to Seamlessly Shop Its Spring 2024 RTW
Car Color-Changing Technology
BMW Conceptualizes Car Color-Changing Technology
AI-Powered eCommerce Reviews
Amazon Customer Review Highlights Leverage AI Capabilities
AI Clothing Try-Ons
Google's AI Shopping Feature Shows How Apparel Looks on Real Models
AR Furniture Testing Features
Pinterest Lets Users View Virtual Furniture in their Homes
All-Angle Sneaker Shopping Engines
Google Search Allows Users to View Shoes from All Angles
Revamped Private Label Ranges
The Target up&up Collection Has Been Expanded and Updated
Omnichannel Grocery Technologies
Instacart Launches the New Omnichannel Solutions for Grocers
Digital Delivery Service Storefronts
Instacart Storefront Lets Retailers Customize the Interface
AR Secondhand Shops
American Eagle Outfitters' RE/AE Shop Spotlights Sustainable Goods
Life-Size In-Store Countdowns
Toys R Us Asia and Craig & Karl Created an Advent Calendar for All
Beauty-Focused Shopping Apps
The 'Trendio' Live Shopping App Offers Access to Beauty Content
Shoppable Luxury Fashion Films
Louis Vuitton Delivers Resort 2024 with an Interactive Experience
Anniversary-Celebrating Pop-Up Stores
Random Studio Creates the Bodyscape Installation
Low-Waste Shopping Solutions
ASDA, Avery Berkel & Hanshow are Enhancing Sustainability in the UK
Cheerful Spring-Ready Collaborative Fashion
Diane von Furstenberg Works on a Capsule with Target
AI-Powered Retail Try-Ons
Walmart is Adding an AI-Based Try-On Technology for Online Consumers
Customized Convenience Retailer Apps
Family Express is Introducing a Personalized App Experience
Spring-Ready Fashion Editorials
The Garbstore Presents its New Campaign for the SS23 Season
In-Store Bra-Fitting Technologies
Macy’s Implements FIT:MATCH Bra Fitting Technology in its Stores
Designer-Made Art Installations
Valentino Shares the ‘Unboxing’ Installations with Global Stylists
Virtual Beauty-Focused Stores
Laura Mercier Debuts the Virtual ‘World of Beauty’ Store
Innovative SCO Kiosks
Austrian Brand Shopreme Debuts a New Self-Checkout Kiosk for Retailers
Efficiency-Driven Digital Ad Solutions
ShopLiftr is Revolutionizing Digital Advertising
Reality-Bending Car Ads
CarGurus Ad Features Melting Lego and Gourmet Chef Toddlers
Active Lifestyle Retailer Ranges
The Sports Edit on M&S Now Features Reebok and Puma
Digital Luxury Apparel
Meta and Valentino Have Partnered to Launch a Line of Digital Clothing
eCommerce Fashion Sizing Solutions
'Stailor' Helps Customers Get the Right Size to Reduce Returns
Upcycled Automotive Couture Collections
This Collection is Made With Discarded Auto Components
AR Apartment Platforms
3D Apartment Lets Home Hunters Virtually View Their Furniture in a New Home
Self-Guided Cannabis Retail Experiences
BLAZE ECOM Revolutionizes In-Store Cannabis Retail
Digital Retailer Strategy Updates
This Walmart eCommerce Update Refreshes the Website and App
Gridded Immersive Retail Experiences
Studio Lotus Designs the New Ekaya Banaras Retail
European Refurbished Tech Retailers
Refurbed Offers Refurbished Electronics in Vienna and Beyond
Text-Based Shopping Features
Walmart Unveils a New Shopping by Text Feature for Mobile Shoppers
AI-Powered Retail Payments
Focalpay's New AI Features Streamline Retail and E-Commerce Operations
Personal Shopping Assistants
Klarna Debuts a More Personalized Shopping Feature Dubbed Ask Klarna
Retail Social Platforms
Walmart is Taking Social Media Seriously with 'Walmart Creator'
Personalized Grocery Billboard Campaigns
Tesco Ireland Gets a New Live-Prompt Campaign
Automotive Parking Lot Pop-Ups
Mercedes-Benz Turned Parking Lot Spaces into a Mini Showroom
Offline Shopping Campaigns
'Shop Offline' Helps People Rediscover the Joy of Real-World Shopping
AI-Powered Search Features
Shop Premium Outlets Enhances its Online Shopping with AI-Powered Tools
AR-Enabled Google Tools
Google Launches a Slew of New Features for Search, Shopping, and Maps
Personalized Fashion Advice Tools
Urban Stylers Offers Personalized Virtual Styling and Advice
AR-Powered Shopping Apps
Walmart Releases a New Augmented Reality Feature for its iOS Application
Immersive Luxury Fashion Campaigns
FLANNELS Launches Its 'Welcome to New Luxury' Campaign
Home Decor Apps
Pottery Barn Kids and Pottery Barn Teen Launch Mobile Apps for E-Commerce Sales
Digital-First Denim Brands
True Religion Will Become a Digital-First Brand with its New Mobile App
Seamless Automotive Shopping Apps
Awin Group of Dealerships Launches Mobile App to Enhance CX
Immersive Spring-Themed Exhibits
Colors in Bloom Features 12 Immersive Rooms
Professional-Quality E-Commerce Furniture Tools
3D Cloud by Marxent is a Groundbreaking Update
Retailer-Backed Holiday Experiences
J. Crew Launches a New AI-Powered Holiday Experience
Video Call Shopping Services
Apple's Specialist over Video Service Enhances Personalization
India-Based Refurbishing Brands
ReFit Global Sources Phones for Affordable Second-Hand Reselling
Inclusive Try-On Programs
Perfect Corp. Connects Beauty Brands with Digital Beauty Innovation
Mobile Dorm-Designing Features
Pottery Barn Teen Unveils a New Dorm Shop and Expanded Features
Artful Design Curation Capsules
Bentley Mills Designs the Modern Curator™ Collection No. 1
Enhanced Shopping Results
Google Updates its Search Engine to Better Aid Holiday Shopping
Locally Focused Footwear Stores
The Athlete's Foot Opened a Neighborhood Concept Store in Atlanta