Minimalist Online Surf Shops

SALT's Responsive Ecommerce Site Uses an Aesthetically Pleasing Grid

This responsive ecommerce site integrates web design in a way that is not only sure to boost online sales, but also presents a visually appealing aesthetic all on its own. By putting mobile first, SALT Surf ensures their website is compatible with not just mobile displays, but tablet and desktop as well.

SALT sells quality surfboards online with a responsive ecommerce site that integrates full-canvas photography, intentional typography and grid layout as well as enticing product pictures. The minimalist aesthetic is one that will surely resonate on social media platforms like Instagram and tumblr as well as its target audience of 'the New York City surfer.' Based in New York, the boards are shaped in California.

Responsive Ecommerce
Creating responsive ecommerce sites that prioritize mobile compatibility can increase online sales and enhance user experience.
Minimalist Aesthetics
Adopting minimalist aesthetics in web design can attract a loyal following on social media platforms and appeal to specific target audiences.
Full-canvas Photography
Incorporating full-canvas photography in ecommerce sites can visually enhance product presentation and increase customer engagement.

Industries Being Reshaped

Ecommerce
The ecommerce industry can benefit from advancements in responsive design and minimalist aesthetics to improve customer experience and drive sales.
Photography
The photography industry can leverage full-canvas photography as a unique selling point for ecommerce platforms, showcasing products in a visually appealing way.
Surfing Equipment
The surfing equipment industry can explore minimalist aesthetics and responsive ecommerce to connect with target audiences and increase online sales.
SCORE
6.2 out of 10
GENDER
90% Men10% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 85%
Activity 94%
Freshness 8%

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