Hardware brands are launching products that simplify PC building tasks
Trend - Computer component manufacturers are designing component ecosystems around organizing and hiding cables and connectors. These components reduce the distance between the cable connectors from the PSU to the motherboard, as well as hide these cables behind the motherboard, improving airflow.
Insight - Given the necessity of computers to nearly every aspect of individuals' lives in the working world, general interest in computers grows over time, with many users wanting to build their own computers to save money and curate the product to their exact needs. However, building a first PC can be a daunting task, leading to many consumers ordering prebuilt computers instead. PC component makers have identified this and are launching products that make this process less difficult.
Insight - Given the necessity of computers to nearly every aspect of individuals' lives in the working world, general interest in computers grows over time, with many users wanting to build their own computers to save money and curate the product to their exact needs. However, building a first PC can be a daunting task, leading to many consumers ordering prebuilt computers instead. PC component makers have identified this and are launching products that make this process less difficult.
Workshop Question - How could your brand introduce accessible products or services that draw more consumers into your ecosystem?
Trend Themes
1. Simplified PC Building - Computer component manufacturers are designing component ecosystems that simplify the process of building a computer, reducing the need for technical expertise.
2. Cable Management - Hardware brands are developing innovative solutions to organize and hide cables and connectors in PCs, improving airflow and reducing clutter.
3. Backside Connectors - Motherboard manufacturers are shifting the connectors to the back of the board, allowing for easier access and reducing the need for cable routing in PC builds.
Industry Implications
1. Computer Hardware - The computer hardware industry can leverage the trend of simplified PC building to create user-friendly components that appeal to a wider audience.
2. Gaming - The gaming industry can benefit from the cable management trend by designing gaming accessories and peripherals that offer a seamless and clutter-free experience.
3. PC Case Manufacturing - PC case manufacturers can explore the trend of backside connectors to design cases that allow for easy access to connectors, providing a more streamlined and efficient building process.
4 Featured, 28 Examples:
18,158 Total Clicks
Date Range:
Jan 24 — Jan 24
Trending:
This Quarter and Warm
Consumer Insight Topics:
