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61 Commercials from the Super Bowl

From Talking Toddlers to Patriotic Comedian Rants

— February 5, 2013 — Marketing
These commercials from the Super Bowl can provide a great understanding of what makes a good ad. Some of them were banned, while others spurred water cooler conversations for weeks after. The key is always creativity, but a little dose of pop culture never hurt either.

Commercials from the Super Bowl are different than ads debuting during any other program on TV because of all the hype surrounding this particular event. The Super Bowl is not only the most watched sporting event in the world, it's also an advertising convention where all the big brands try to outdo each other.

Whether it's this year's 'Get It Crackin' Wonderful Pistachio ad featuring Psy, or the patriotic message from Tracy Morgan on how America has changed, there's never a shortage of things to talk about after Super Bowl Sunday.
6.1
Score
Popularity
Activity
Freshness
49
Parent-Approved Cola Parties
Parent-Approved Cola Parties
This Pepsi Super Bowl Commercial Shows a Pepsi-Fueled House Party
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48
Iconic Film Viral Commercials
Iconic Film Viral Commercials
The Ferris Bueller Teaser Ad Keeps People Guessing
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47
Patriotic Parody Drink Ads
Patriotic Parody Drink Ads
The Mio Fit Super Bowl Commercial Features Tracy Morgan as Tracy Morgan
<
46
Testosterone-Infused Fantasy Ads
Testosterone-Infused Fantasy Ads
The Kia 2012 Super Bowl Ad Fulfills Every Man's Fantasy
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45
Intentionally Boring Commercials
Intentionally Boring Commercials
FirstBank Super Bowl Ad Urges You to Take a Bathroom Break
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44
Crowd-Sourced Commercial Concepts
Crowd-Sourced Commercial Concepts
Lincoln's #SteerTheScript Campaign Creates a Romantic Story
<
43
Boosted Confidence Car Ads
Boosted Confidence Car Ads
The Audi Super Bowl Commercial Instills Confidence in a High School Kid
<
42
Holiday-Championing Campaigns
Holiday-Championing Campaigns
Coke Zero Wants Day After Super Bowl to be 'Magnificent Monday'
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41
Gleeful Graduate Advertisements
Gleeful Graduate Advertisements
The 2012 Chevrolet "Route 66" Super Bowl XLVI Commercial is a Hoot
<
40
Voodoo Magic Beer Ads
Voodoo Magic Beer Ads
This New Bud Light Super Bowl Commercial Features Stevie Wonder
<
39
Carpe Diem Internet Ads
Carpe Diem Internet Ads
This GoDaddy Super Bowl Commercial Pushes You to Seize the Moment
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38
Fantasy-Granting Auto Ads
Fantasy-Granting Auto Ads
This Toyota Super Bowl Commercial Features a Wish-Granting Genie
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37
Amusing Ape Advertisements
Amusing Ape Advertisements
CareerBuilder Super Bowl Spot Brings Back the Chimps
<
36
Magical Chip Commercials
Magical Chip Commercials
Doritos Make Your Own is as Hard as it Looks
<
35
Fan-Frenzy Flash Mobs
Fan-Frenzy Flash Mobs
The Budwieser 2012 Super Bowl Commercial is a Surprise for the Ages
<
34
Talking Toddler Tax Ads
Talking Toddler Tax Ads
This Talking Baby Super Bowl Commercial Comes from E-Trade
<
33
Super Bowl Commercial Mash-Ups
Super Bowl Commercial Mash-Ups
Adweekdotcom Compiles All 61 Super Bowl Ads in Two Minutes
<
32
Unsympathetic Superbowl Ads
Unsympathetic Superbowl Ads
This Fantasy Video Greetings Ad Won't be Showing on TV
<
31
Unrealistic Animal Race Ads
Unrealistic Animal Race Ads
This Skechers Super Bowl Commercial Pits Man Against Cheetah
<
30
Mini-Movie Commercials
Mini-Movie Commercials
The Coca-Cola Siege Super Bowl 2011 Commercial is an Animated Masterpiece
<
29
Doctorial Super Bowl Advice
Doctorial Super Bowl Advice
The Dr. Phil Super Bowl Commercial is Comically Advising
<
28
Adorable Baby Facts Promos
Adorable Baby Facts Promos
Father Explains Facts of Life Imaginatively in the KIA Super Bowl Ad
<
27
Tax Service Ad Spoofs
Tax Service Ad Spoofs
This Jackson Hewitt Commercial Pokes Fun at Child Tax Benefits
<
26
Silly Sport Talk Shows
Silly Sport Talk Shows
The Muscle Milk Campaign Creates Mock Sports Show
<
25
Spoof Body Spray Ads
Spoof Body Spray Ads
This Axe Super Bowl Ad Puts Astronauts Over Everything
<
24
Honestly Boring Brew Ads
Honestly Boring Brew Ads
Breckenridge Brewery 'Truth in Beervertising' Parody Campaign
<
23
Amateur Super Bowl Ad Contests
Amateur Super Bowl Ad Contests
This Super Bowl Commercial Contest has Become a Doritos Tradition
<
22
Political Satire Ad Fails
Political Satire Ad Fails
This JesusHatesObama Commercial Didn't Make the Super Bowl Cut
<
21
Polar Bear Football
Polar Bear Football
The Coke Bears Will be a Part of the Super Bowl Action
<
20
Dancing Pistachio Viral Ads
Dancing Pistachio Viral Ads
This Psy Super Bowl Commercial Re-Visits Gangnam Style
<
19
Arctic Sports Fan Campaigns
Arctic Sports Fan Campaigns
Coca-Cola Polar Bears Will Watch Super Bowl & Give Feedback on Plays
<
18
Romantic Burger Ads
Romantic Burger Ads
The Jack in the Box 'Marry Bacon' Super Bowl Ad is Crispy and Cute
<
17
Super Bowl Cars
Super Bowl Cars
GM to Give Super Bowl MVP a Camaro Convertible
<
16
Macho Mobile Promotions
Macho Mobile Promotions
The Coors Light 'Snap.Send.Score' Contest Gets You to the Super Bowl
<
15
Ever-Changing Auto Ads
Ever-Changing Auto Ads
The Ad is the Concept in This Chevy Camaro 2011 Super Bowl Spot
<
14
Fan-Serenading Football Stars
Fan-Serenading Football Stars
The NFL 'We Play For You' Video Features Players Singing Thank You
<
13
Otherworldly Auto Spots
Otherworldly Auto Spots
This 2011 Volkswagen Super Bowl Commercial is Forceful
<
12
Banned Religion Ads
Banned Religion Ads
The Rejected Super Bowl Ad Featuring Christian Bible Readings
<
11
City-Dwelling Astronaut Photography
City-Dwelling Astronaut Photography
The Axe Astronaut Space Competition Sends 22 Fans into Orbit
<
10
Emotional Family Value Ads
Emotional Family Value Ads
This Bernas Chinese New Year Commercial Will Render You Speechless
<
9
Insectified Car Spots
Insectified Car Spots
The Volkswagon Black Beetle 2011 Super Bowl Ad Travels to a Buggy World
<
8
Odor-Covering Chip Commercials
Odor-Covering Chip Commercials
The Farting Doritos Advertisement Saves One Man From Humiliation
<
7
Seductive Sumo Advertising
Seductive Sumo Advertising
This 2011 Subaru Forester Commercial is Heavy-Hitting Hilarity
<
6
Adultized Baby Commercials
Adultized Baby Commercials
This 'Uncensored E-Trade' 2011 Superbowl Compilation is Intriguing
<
5
Comedic Chimpanzee Commercials
Comedic Chimpanzee Commercials
This Careerbuilder 2011 Super Bowl Ad Doesn't Monkey Around
<
4
Controversial Junk Food Ads
Controversial Junk Food Ads
The Doritos Super Bowl 2011 Commercial Raises Eyebrows
<
3
Epic Sci-Fi Car Ads
Epic Sci-Fi Car Ads
The Kia Optima Super Bowl 2011 Commercial
<
2
Avian Super Bowl Ads
Avian Super Bowl Ads
This Angry Birds Super Bowl Trailer Is Comedically Brilliant
<
1
Ban-Inducing Advertising
Ban-Inducing Advertising
Some Banned Superbowl 2011 Commercials Aim To Fail for Publicity
<