As VP of Innovation, Jonathon drives strategy around Trend Hunter’s business innovation research, business development and marketing. As the leader of the Business Innovation Group, Jonathon has interviewed over 400 business leaders to uncover innovation best practices across industries. He consults with Fortune 1000 companies to help them find better ideas faster by integrating Trend Hunter’s Innovation Accelerator programs. Jonathon started at Trend Hunter in 2012 on the editorial team, where he wrote over 1000 articles garnering 6million views. In 2015, he spearheaded the successful launch of Jeremy Gutsche’s New York Times Bestseller Better and Faster. Today, Jonathon continues to be a thought leader in the realm of innovation, speaking at conferences such as MRIA, the Market Research Event, Data-Marketing, Front-End Innovation and OmniShopper.