The Budweiser 2012 Super Bowl commercial is inspiring to watch, because the participants in the campaign turn a recreation league hockey game into an NHL experience.
Budweiser told the players they were filming a documentary about recreational league hockey, but in truth they were about to give them the biggest surprise of their lives. Just after the game had started, hundreds of face-painted fans with foam fingers poured into the stadium and began cheering their brains out. The surprise also included announcers, a jumbo-tron, and exploding confetti at the end of the game. The players were so happy that even the losing team described the experience as "unbelievable." This advertisement is planned to air during the 2012 Super Bowl and will give anyone who sees it a dose of inspiration.
The Budweiser 2012 Super Bowl advertisement is sure to bring warmth to your heart and make you wish every hockey game was sponsored by Bud.