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Top 70 Social Media Ideas in April

From Fast Casual Snapchat Filters to Contextual Social Apps

— April 23, 2016 — Social Media
From fast casual Snapchat filters that allow for greater brand interaction to contextual communication platforms that allow users to have multiple identities, the April 2016 social media trends reveal a clear shift in the way users are interacting with one another online.

One of the most recent social media innovations has been the push towards brand integration. For example, both McDonald's and IHOP recently rolled out their own in-restaurant geofilters, which allow fans to document their visit. Another example is Dove's Tweet-analyzing tool, which was used to bolster the brand's message of self-love.

In addition to the changes in the way consumers are using mainstream social media platforms, there is also a change in the way they are interacting with niche platforms. Indeed, there is a growing demand for messenger-based services and other social platforms that serve the specific needs of different demographics. These kinds of niche platforms include proximity-based chat apps, DJ stream social apps and personalized photo sharing apps.
4.3
Score
Popularity
Activity
Freshness
70
Waffle-Inspired Social Platforms
Waffle-Inspired Social Platforms
Samsung's New Social Media Platform Promotes Collaboration
<
69
Satirical Feminist Series
Satirical Feminist Series
'Tough Sh*t' is an All-New YouTube Webseries from Pop Trigger
<
68
Personalized Photo Sharing Apps
Personalized Photo Sharing Apps
The Shorts App Lets You Share Your Camera Roll With Friends
<
67
Meal Review Apps
Meal Review Apps
Smartphone Application FoodChain Adds Competition to Food on Social Media
<
66
Bug Bounty Platforms
Bug Bounty Platforms
The Uber HackOne Program Gamifies Finding Security Issues
<
65
Contextual Social Apps
Contextual Social Apps
Communication Application Woop Lets You Pick Private or Private Hashtags
<
64
Proactive Photo Sharing Apps
Proactive Photo Sharing Apps
The Knoto App Uses Artificial Intelligence to Share Your Photos
<
63
Expressive Automotive Ads
Expressive Automotive Ads
This Chevrolet Ad Explores the Facebook Emojis with 'From Like to Love'
<
62
Phone-Charging Puppy Activations
Phone-Charging Puppy Activations
The Mophie Rescue Attraction is Returning to SXSW 2016
<
61
Community-Building Cocoa Videos
Community-Building Cocoa Videos
KitKat's Influencers Explore Sustainable Chocolate Production
<
60
Democratized Mayoral Schedules
Democratized Mayoral Schedules
Citizens Help the Mayor of Heidelberg by Suggesting Projects Online
<
59
DJ Stream Social Apps
DJ Stream Social Apps
Startup Synnc is a Social Music Platform That Brings People Together
<
58
Esteem-Boosting Pinboards
Esteem-Boosting Pinboards
Dove's Self-Esteem Project Appeals to Teens on Pinterest
<
57
Randomized Sharing Apps
Randomized Sharing Apps
Social Sharing App Rando Picks a Photo, GIF or Quote On Your Behalf
<
56
Creativity-Showcasing Profile Hubs
Creativity-Showcasing Profile Hubs
Dezo Connects All Your Artistic Social Accounts in One Place
<
55
Social Showcasing Widgets
Social Showcasing Widgets
The Social Box Software Helps Companies Display Their Social Media Posts
<
54
Personalized Weather Reports
Personalized Weather Reports
Gatorade Fuel Alerts Send Athletes Data Based on Their Schedules
<
53
Restructuring Social Media Platforms
Restructuring Social Media Platforms
Instagram Feeds are Changing to Focus More on Relevance
<
52
Collaborative Video-Editing Tools
Collaborative Video-Editing Tools
The 'JumpCam' App Allows Users to Collaborate on Videos
<
51
Interactive Booking Chat Apps
Interactive Booking Chat Apps
Facebook's Bot Store Will Allow Food Ordering Through Messaging
<
50
Travel Recommendation Coasters
Travel Recommendation Coasters
Star Alliance's #irecommend Helps Guests Find Others' Favorites
<
49
Fast-Forwarded Insurance Ads
Fast-Forwarded Insurance Ads
Geico's Newest Pre-Roll Ads Do the Skipping for Viewers
<
48
Live Content Publishing Platforms
Live Content Publishing Platforms
Livefyre's Storify 2 Lets Creators Publish Real-Time Stories
<
47
Smartphone Scavenger Hunts
Smartphone Scavenger Hunts
Samsung Launched a Scavenger Hunt Across the UK for the Galaxy S7
<
46
Expressive Social Media Stamps
Expressive Social Media Stamps
Mashable's Viber Stickers Let SXSW Visitors Tag to Win Prizes
<
45
Action Network Apps
Action Network Apps
Action Social Network !!bangbang is for People Who Want to Do, Not Dream
<
44
Social Icebreaker Apps
Social Icebreaker Apps
The Plane App Helps You Connect with New People with Less Awkwardness
<
43
Story-Focused Recommendation Platforms
Story-Focused Recommendation Platforms
Listory Lets You Curate Product Collections With Reviews
<
42
Teen Culture Platforms
Teen Culture Platforms
'MTV Voices' is a Platform with Youth-Targeted Pop Culture Content
<
41
Female-Empowering Streaming Platforms
Female-Empowering Streaming Platforms
The YouTube Spaces Program Puts Women's Voices First
<
40
Cognitive Chat Bots
Cognitive Chat Bots
Microsoft's 'Tay' AI Uses Conversations to Collect User Data
<
39
AI Politician-Parodying Accounts
AI Politician-Parodying Accounts
This Twitter Bot Uses an AI Algorithm to Sound Like Donald Trump
<
38
Periscope-Streaming Campaigns
Periscope-Streaming Campaigns
Calvin Klein Will Be Live-Stream Its Fall Ad Campaign
<
37
Millennial-Targeted Safety Campaigns
Millennial-Targeted Safety Campaigns
This Campaign Aims to Crowdsource Road Safety Innovations
<
36
Female-Empowering Holographs
Female-Empowering Holographs
Plan International's 'Lift Her Up' Campaign Celebrates Women's Day
<
35
Sponsored Post Social Apps
Sponsored Post Social Apps
The Fashionable Tagly App Showcases Customized Lifestyle Brand Content
<
34
Livestreaming Video Apps
Livestreaming Video Apps
YouTube Connect Introduces a New Livestreaming Competitor
<
33
Free Encryption Apps
Free Encryption Apps
The Cyphor App for Encryption Ensures Your Online Messages are Private
<
32
Social Streaming Platforms
Social Streaming Platforms
The Netflix Party Extension is Made for Long Distance Relationships
<
31
Consolidated Content Apps
Consolidated Content Apps
Caffeine Labs's Glance App for Productivity Saves You One Hour a Week
<
30
Unapologetic Social Projects
Unapologetic Social Projects
The Not Sorry Project Collects Things People Shouldn't Apologize For
<
29
Custom Digital Beauty Magazines
Custom Digital Beauty Magazines
Powder is a New Web Mag That Provides Customized Product Recos
<
28
Custom Social Photo Algorithms
Custom Social Photo Algorithms
This New Instagram Update Could Change the Way Users Post Forever
<
27
Smart Angler Apps
Smart Angler Apps
The Finygo App for Fishing Focuses on Angling Activities With Community Groups
<
26
Social Media Photo Contests
Social Media Photo Contests
The 'Grammaster' Contest Rewards Instagram Users with a Job at Netflix
<
25
Actress Food Collages
Actress Food Collages
This Instagram Account Has Made Meryl Streep the Center of Foodie Art
<
24
Quirky Bee Campaigns
Quirky Bee Campaigns
This 'Bring Back the Bees' Campaign Removes the Letter "B" on Social Media
<
23
Fashion Sketch Apps
Fashion Sketch Apps
The 'Chic Sketch 2.0' App Turns Selfies in Fashion Sketches
<
22
Proximity-Based Chat Apps
Proximity-Based Chat Apps
The 'BounceChat' App Allows Users to Message Those Nearby
<
21
Surgery-Enhanced Selfies
Surgery-Enhanced Selfies
The Casio Exilim EX-TR70 Appears to Play Off Snapchats Better Filters
<
20
Custom Soda Brand Gifts
Custom Soda Brand Gifts
These Branded Gifts Celebrate Diet Coke's 'ReTweets of Love' Campaign
<
19
Humorous Presidential Emojis
Humorous Presidential Emojis
These Political Emojis are Available for Super Tuesday 2016
<
18
Tweet-Analyzing Beauty Campaigns
Tweet-Analyzing Beauty Campaigns
This Dove and Twitter Tool Measures Negative Body Talk
<
17
Invisible Brand Museums
Invisible Brand Museums
The Qualcomm Invisible Museum is Now at SXSW 2016
<
16
Global Online Pop-Up Shops
Global Online Pop-Up Shops
The Travelling Buyer's Shop Real Time Scheme Enables Pinterest Shopping
<
15
Beacon-Powered Soup Tours
Beacon-Powered Soup Tours
This Knorr Food Truck Used Beacon Tech to Connect with Consumers
<
14
Social City Billboards
Social City Billboards
Snapchat is Turned Its Geofilters into Social Media Advertisements
<
13
Viral Style Clips
Viral Style Clips
Advertisements and Pop Culture are Embracing the 'Damn, Daniel' Meme
<
12
Filtered Photography Makeup Tutorials
Filtered Photography Makeup Tutorials
The Drag Snapchat Filter is Recreated With Cosmetic Products
<
11
Whiskey Snapchat Campaigns
Whiskey Snapchat Campaigns
Jameson is the First Alcohol Brand to Use the Age-Gated Tool Nationally
<
10
Easter Brunch Flavor Events
Easter Brunch Flavor Events
This McCormick Easter Preview Was Hosted by Blogger Gaby Dalkin
<
9
Body Positive Bikini Campaigns
Body Positive Bikini Campaigns
The '#nofomo' Campaign Encourages Women to Embrace Their Body
<
8
DIY Emoji Peeps
DIY Emoji Peeps
This Poop Peeps Recipe Teaches You How to Make Poo Emoji-Inspired Marshmallows
<
7
Modeling Doll Campaigns
Modeling Doll Campaigns
This Campaign Features a Doll of Derek Zoolander and Barbie on Instagram
<
6
Political Social Media Apps
Political Social Media Apps
Politics Social Network Roust Unveiled a Smartphone Application
<
5
Snapchat-Only Ad Agencies
Snapchat-Only Ad Agencies
Naritiv is the World's First Snapchat-Specific Advertising Agency
<
4
Easter Egg Snapchat Lenses
Easter Egg Snapchat Lenses
Cadbury Creme Egg Unveiled a Sponsored Snapchat Lens in the UK
<
3
Social Fast Food Geofilters
Social Fast Food Geofilters
McSnaps Were Special Geofilters Accessible Only at McDonald's Stores
<
2
Paid Companionship Apps
Paid Companionship Apps
The 'Come Rent Me' App Allows Users to Exchange Their Free Time for Money
<
1
Fast Casual Snapchat Filters
Fast Casual Snapchat Filters
An IHOP Snapchat Partnership Will See In-Restaurant Geofilters
<