Hands down, vodka is one of the easiest drinks to mix-and-match with, which probably explains why it is one of the world's most popular liquors.
From eye-drop alcoholics to liquid resurrections to premium pink spirits, these vodka innovations will have you feeling a little tipsy just from the get-go.
Implications - Gone are the days when settling down with an alcoholic beverage was a monotonous or simple affair. As this collection of vodka innovations proves, businesses and designers around the world are finding new and exciting ways to tempt their customers into choosing their brand over their competitors. Without a doubt, how vodka is presented has quickly become just as important as the vodka itself.
95 Vodka Innovations
94
Liquid Resurrections
Jimi Hendrix Electric Vodka Lets You Party Like a (Dead) Rockstar
93
Ads With Naughty Symbolism
Skyy Vodka's "Twig and Berries"
92
Energy Vodka
P.I.N.K. Vodka is Infused With Caffeine & Guarana
91
Bong Vodka
90
Luxury Liquor Secrets
Gold Flakes Vodka Has the Midas Touch
89
Glittering Vodka Jackets
Absolut Masquerade
88
Viral Vodka Ad
Abolut Disco: Dance Like No One's Watching
87
Provocative Billboards
Belvedere Ads Too Racy?
86
Diamond Filtered Vodka
£540,000 A Bottle
85
Absolute Bling Bling
84
24K Gold Vodka Bottle
Donald Trump Vodka at Moscow Millionaire's Fair
83
High Class Hangovers
World's Most Expensive Cocktails
82
Spring Water + Alcohol = Smirnoff Source Looks Like a Bottle of Water
81
Chocolate Vodka Shots
Tasty!
80
Drinking Shoes
Walk With Your Vodka
79
Alcohol Firearms
Red Army Vodka's AK-47 Shoots Out Booze
78
Psychedelic Booze Branding
'The Absolut Art of Sharing' Campaign by Absolut Vodka
77
Sparkling Vodka
The Champagne of Vodkas
76
Roberto Cavalli Vodka
75
Square One Organic Vodka
74
Busty Rapper Alcohol Ads
Three Olives Vodka Promotes New Three-O Purple with Lil' Kim
73
Luxury Combo Drinks
Hpnotiq Blends Premium Vodka + Cognac + Juice
72
Faux-Retro Movie Trailers
Absolut Vodka Presents 'Lemon Drop,' Starring Ali Larter
71
Flask On The Fly
Pocket Shots
70
Booze Yourself Beautiful
VeeV Acai Spirit
69
Blank Bottle Branding
Absolut Vodka No Label Edition Coming in September
68
Dual Purpose Booze Bottles
Absolut Vodka Releases Eco-Friendly Packaging
67
Mile High Club Drink Ads
Effen Vodka Can be Enjoyed Anywhere
66
Genghis Khan to get Brand Protection
65
Cocooned Booze Ads
The Vodka Sobieski Metamorphosis Campaign Helps the Brand Grow Some Wings
64
Alcohol-Infused Insects
The Scorpion In the Skorppio Bottle Is the New Tequila Worm
63
Lychee Premium Vodka
Is Lichido the New Crystal?
62
Melon Maze Ads
Absolut Vodka Ads Snapped by Ellen von Unwerth
61
Ice Jackets
Vodka in the Rocks
60
Creepy Alcohol Packaging
'Sokkuan X Absolut Vodka' is for People Who Crave a Thrill
59
LGBT Pride Alcohol
Absolut Colors
58
Diamond-Filtered Alcohol
Diamond Standard Vodka
57
Metropolitan Martini
Ready to Go
56
Royal Liquor Packaging
The Packaging for Three Crowns Vodka Features Simple, Smooth Lines
55
Surrealist Alcohol Labels
Sipsmith's Eerie Birdhead Packaging Lures Label-Lovers
54
Graffiti-Inspired Liquor Bottles
Andre Designs Belvedere IX for 'Luxury Reborn' Campaign
53
Biker Booze
Absolut Vodka Launches Rock Edition to Celebrate Rock & Roll
52
Olympic Alcohol
Absolut Vancouver Vodka Bottle Design Inspired by the 2010 Olympic City
51
Breaking The Rules Of Design
Vertikal Vodka's Neckless Bottle
50
Rapper Alcohol
Dr. Dre Launches Cognac & Vodka Range and Detox Album
49
Glittering Geese Liquor Bottles
The Limited Edition Grey Goose and Chopard Vodka Bottle
48
Movie-Themed Alcohol
The Skyy Vodka 'Sex and the City 2' Bottle is Glitterized Glamour
47
Limited Edition Flavor
Absolut New Orleans
46
Artsy Booze Packaging
Wenger Corporation's Go Wodka Turns Aluminum Paint Tubes into Shot Glasses
45
Luxurious Liquor Luggage
The Grey Goose Gift Box Will Have You Feeling Like a Suave British Spy
44
Hi-Tech Liquor Bottles
Medea Vodka Lets You Put Messages on the Bottle
43
Pre-Mixed Vodka Lemonade
Northwest Distillery Creates Award-Winning Beverages
42
Stiletto Vodka
Chocolate, Mint & Vanilla
41
Buying Liquor to Plant Trees
TRU Organic Vodka Treevertising
40
Antioxidant Alcohol
Absolut Berri Acai is Some Health-Conscious Hooch
39
Jersey Shore Juices
Ocean's Ten Bar Features Ron Ron Juice, a 'Jersey Shore'-Inspired Cocktail
38
Carnivorous Cocktails
Bacon-Flavored Vodka Sales Soar in Alcohol Market
37
Ssssslick Vodka Campaign
Absolut Pear Snake Ads on TouchTunes
36
DIY Vodka Lamp
Fun With Empties
35
Petite Vodka Pubs
The Absolut Pop-Up Minibar Adds a Little Flavor to a Dull Night
34
Branded Vodka for Movie Promos
Crystal Head Fuels Ghostbusters III Rumors
33
Quirky Psychological Potions
Sip Feelings through a Straw with Mixed Emotions Cocktails
32
Premium Pink Spirits
Chambord Flavored Vodka Will Attract Young Women
31
Smirnoff Tea Party
Viral Vodka Ad
30
Eco-Luxury Alcohol
360 Vodka
29
Candy-Flavored Liquor
Skittles-Infused Vodka Promises Rainbows and Hangovers
28
Veggie Flavoured Vodka
'Three Olive' Tomato Vodka
27
Bloody Brain Shooters
A Creepy Halloween Drink for Alcohol-Craving, Brain-Eating Zombies
26
Spirits Showcases
The NYC Indy Spirits Expo Attempts to Encourage Independent Intoxicants
25
Bedazzled Booze Bottles
Swarovski Crystal Studded Iordanov Vodka for Upscale Toasting
24
Hangover-Free Liquor
Pincer Milk Thistle & Elderflower Vodka
23
Boozing Robot Mascots
The Svedka Vodka Ad Features a Super Curvy Fembot
22
Tattooed Booze Branding
Ashlee Beggs' Sleeve Vodka Labels Channel Classic Tattoo Styles
21
Vodka for Women
Russia Targets Female Drinkers with Damskaya
20
Social Vodka Networks
Christiania Crowns Site
19
City-Specific Spirits
The Spike Lee Absolut Brooklyn Bottle is Brownstone-Decorated
18
Sliced Package Designs
The Cutting-Edge Samurai Vodka
17
Branching Ice Buckets
The Belvedere Ice Branch Air Cools Your Liquor
16
Snorting Vodka Shots
Amy Winehouse and Prince Harry Create Personal ‘Gas Chambers'
15
Energy Enhanced Vodka
The New Vodka & Red Bull
14
Dissecting Vodka
Absolut Ad Mixes Media
13
Artisinal Booze Batches
The Sipsmith Distillery Specializes in Tasty Old School Style Liquor
12
Christian Infant Alcohol
Kabbalah Vodka has Handmade Caricatures Inside
11
Melting Booze Chillers
The Ice Jacket Will Keep Your Vodka Temporarily Cold
10
Celebrity Mocktails
The Mel Gibson 'Bi-Polar Cocktail' is The Oak Bar's Newest Drink
9
Vegetable Vodka
Square One Cucumber Flavor
8
Vincent Van Gogh Vodka
7
Garlic Vodka
Vicious Breath in a Shot
6
Chicken-Infused Cocktails
The McNuggetini Blends Dinner for Your Dessert Drink
5
Mobster Branded Liquor
Godfather Vodka Set to Hit Vendors Spring 2010
4
Confessional Vodka Shots
Naughty Vicars at the Guilty Pleasures Disco
3
Artisan Chipotle Vodka
Hangar One's Latest Flavored Tipple Tantalizes the Tongues of Spicy Food Fa
2
Playboy Liquor Spokesmen
Hugh Hefner for Stolichnaya Vodka is a Strange Pairing
1
Vodka Sting Soothers
The Altuse Website Gives You Different Uses for Everyday Products
Related Ideas
AI-Created Campaign Images
Martini Launches an AI-Powered Alcohol Campaign with a Flavor Focus
Luxury Whiskey Cocktails
Redemption Whiskey Boasts a Series of Delicious Cocktails
Vodka-Infused Pasta Sauces
Heinz and Absolut Came Together to Create Pasta alla Vodka
Flask Phone Cases
Body Vodka Created a Take-Anywhere Transparent Flask Phone Case
Refreshed Boozeless Beverage Ranges
Liquid Intelligence Zero-Proof Line Introduces aēlo
Romantic Drinking Accessories
Hendrick’s & Wiederhoeft Crafted a Line of Unusual "Gintimates"
Moderate Drinking Campaigns
The Magic of Moderate Drinking Encourages Responsible Consumption
Alcohol Alternative Tinctures
Apothékary Launches the Limited-edition Free Spirit Minis Gift Set
Ready-to-Pour Tinned Spirits
Departed Spirits Disrupts the Category with Flask-Like Packaging
Fruity Vodka Crossover Drinks
Absolut® Introduces a New Ready-to-Drink Range with Ocean Spray
Ready-to-Sip Espresso Martinis
The NightOwl Espresso Martinis Come in Two Options
Vodka-Branded Holiday Lines
Tito's Handmade Vodka Launches Kinda Ugly Holiday Collection
Ready-to-Mix Powdered Martinis
Hendrick's Concocted the Driest-Ever Martini for April Fool's Day
Iced Tea-Infused Vodka Beverages
Surfside Has Been Making Waves Across the United States
Pre-Mixed Premium Cocktails
MOJT's Ready-to-Serve Bottled Cocktails Cater to Gen Z
Wellness Tincture Mocktails
Apothékary's Mocktail Magic Recipes Offer Alcohol Alternatives
Lookalike Sparkling Water Cans
Not Beer's Sparkling Water Resembles a Classic Brew
Ready-to-Drink Clarified Cocktails
Myatt’s Fields Created an Invisible Cocktail Range
Fizzy Vodka Crossover Cans
Absolut Vodka & Sprite Launches Across the UK in 12-Count Boxes
Functional Hydration Mixer Rebrands
Crystal Light Debuts Immunity, Energy, and Mixology Flavors
Dopamine-Boosting Beverages
Illicit Elixirs are Non-Alcoholic, Caffeine-Free and Mood-Boosting
Aurora-Inspired Vodka Bottles
This Limited-Edition Grey Goose Bottle Mimics the Northern Lights
Indulgent Vodka Seltzers
PLAY HARD Seltzers Speak to a New Generation of Style & Flavor Seekers
Paper Vodka Bottles
Mother of Pearl Vodka Debuts the First Australian Vodka in a Paper Bottle
AI-Created Neighborhood Cocktails
Absolut and Ogilvy Canada Made AI-Generated Cocktails
Cannabis-Infused Spirits
Nowadays is the First Nationally Available Cannabis-Infused Spirit
Antihero-Inspired Gin Bottles
Aviation American Gin Created Six Specialty Deadpool Bottles
Paper-Based Vodka Bottles
Absolut Vodka is Selling Paper-Based Bottles Commercially in the UK
Crowd-Created Vodkas
Degen Distillery Co-Creates Spirits with a Community of Innovators
Alps-Inspired Vodkas
Grey Goose Altius is Filtered at Subfreezing Temperatures
Varied ABV Vodka Sodas
Gradient Beverages Offers a New Level of Control for Drinkers
Gin Shooter Spirits
WATTSHOT Was Specifically Made to Be Enjoyed as a Shot
Water Digital Wallet Loyalty Cards
Liquid Death Has Introduced the Liquid Death Country Club
Influencer-Crafted Gin Cocktails
These Tanqueray Gin Holiday Drinks Celebrate Canadian Traditions
Flavorful Vodka Shooter Spirits
The Latest Additions to the Absolut Vodka Collection are Tasty
High-ABV Sparkling Waters
RIKI Spirits' Vodka and Tequila-Based Drinks Come in at 7% ABV
Festive Vodka Cocktails
VK Chocolate Orange is a Drinkable Take on a Classic Stocking Stuffer
Espresso Martini Infusion Kits
This Espresso Martini Gift Set Supports Explorations with Flavor
Canned Soju Margaritas
American Soju's Sojurita Shares a Taste of "Korean Vodka"
Romantic Vodka Whipped Creams
Whipshots Strawberry Will Arrive This Month as a Limited-Edition
Non-Alcoholic Gin Variants
Pernod Ricard Launches the Zero Alcohol Beefeater 0.0%
Natural Honey-Flavored Vodkas
Absolut Hunni is Ready for Use in a Variety of Cocktail Recipes
Citrusy Branded Spirit Cocktails
SKYY Vodka & Soda Comes in Two Flavor Options
Ready-to-Drink Kombucha Cocktails
Miixt's Vodka Kombucha Refreshers Were Based on Consumer Habits
Fruity Vodka Sodas
Truly Vodka Soda Uses Six-Times-Distilled Premium Vodka
Celebrity-Inspired Cocktail Menus
The Quote Book by Velvet Bar Shares Drinks Based on Icons
Culturally Inspired Canned Cocktails
Phreshly Targets Consumers Who are Tired of Hard Seltzers
Hard Soft Drink Refreshments
Bottlegreen Vodka Spritz Was Created with Edwards 1902
Artisanal High-ABV Cocktails
Art & Rev Canned Craft Cocktails Pack a Punch in Every Serving
RTD No-Alcohol Cocktails
!MPROV Booze-Free Cocktails Take the Work Out of Mixing Quality Drinks
Sake-Spiked Lemonades
Kiko's Bottled Sake Cocktail Puts a Twist on Traditional Lemonade
Fighting Championship-Inspired Partnerships
New Amsterdam Vodka Launched UFC-Inspired Initiatives
Ultra-Distilled Premium Vodkas
Lex by Nemiroff Pushes the Boundaries of Vodka
Socialite-Approved Canned Cocktails
Sprinter Canned Vodka Soda is Sweetened with Fruit Juice
Reusable Aperitif Bottles
Ghia's Bottle Helps Customers Creatively Repurpose Empty Packaging
Alcohol-Free Canned Cocktails
J2O Mocktails Come in Three Delicious Flavors with Natural Infusions
All-Natural Color-Changing Spirts
Unicorn Distillery Makes Transformative Vodka & Tequila
Prideful Vodka Bottles
Vodka Brand Crystal Head Debuts a New Bottle Design for Pride Month
Mixologist-Grade Canned Cocktails
be. Canned Cocktails Come in Five Flavors
Botanically Brewed Canned Cocktails
Wild Folk's Zero-Proof Cocktails Take Cues from Foraging
Aperitif-Inspired No-Alcohol Spirits
Botivo is a Small-Batch Botanical Drink Inspired by Aperitifs
Coconut Water Cocktails
Mother’s Milk Spikes Coconut Water with Vodka, Plus Shiso and Mint
Premium Alcohol-Free Refreshments
Savyll Non-Alcoholic Cocktails are Arriving at Sainsbury's
Bartender-Quality Martini Cocktails
The Grey Goose Classic Martini Cocktail is Ready to Serve
Juice-Forward Mixology Assortments
Simply Mixology Elevates the At-Home Mocktail Experience
Sparkling Lavender Mocktails
Blind Tiger's Lavender French 75 Was Inspired by a Historic Cocktail
Cheddar-Topped Cocktails
Skyy Vodka Shared a Cheddar Espresso Martini Recipe for April Fool's Day
High-ABV Vodka Cocktails
Cutwater's Canned White Russian is Made with Two Real Shots of Vodka
Versatile RTD Cocktails
Diageo Debuts a Ready-to-Drink Cocktail Line Called The Cockail Collection
Fruit-Forward Canned Cocktails
Smirnoff Smash Vodka Soda Comes in Four Flavors
Botanical Vodka Seltzers
Plant Botanical Infuses Drinks with Dandelion Root, Ginseng & More
Low-Waste Sustainable Spritzes
The Sustainable Spritz Eliminates the Need for Single-Use Glasses
Branded Ready-to-Pour Cocktails
These Diageo Ready-to-Serve Cocktails Come in Three Options
Elevated Negroni Cocktails
Aviation's ‘Upgraded Negroni’ Puts a Fresh Twist On a Classic Aperitif
Canned Booze-Free Cocktails
IMPROV is a Non-Alcoholic Beverage Revolutionizing Social Drinking
Canned Premium Vodka Cocktails
These Canned Cîroc Cocktails Come in Two Options
Woven Vodka Bottles
Absolut Launches a Woven Vodka Bottle Partially Made From Recycled Glass
Twist-and-Mix Cocktails
Glenlivet Twist & Mix Cocktails Feature First-to-Market Technology
Japanese Heritage Canned Cocktails
-196 Canned Cocktails Come in Two Flavors with a 6% ABV
High-Quality Vodkas
The SoNo 1420 High Vodka (100 Proof) Comes in Eye-Catching Packaging
Blue Raspberry Martinis
Funkin Cocktails' Nitro Infused Martini Appeals to Adult Gen Z Drinkers
Culinary-Inspired Vodka Sodas
VAQIT's Real Vodka Sodas are Low in Calories and Alcohol
Southern Heritage-Inspired Whiskeys
Dixie Vodka Hails from Charleston, South Carolina
Martini-Inspired Mocktails
Mavrik Launched a Pair of Martini-Style Cocktails Without Alcohol
Alcohol-Free Paloma Cocktails
ISH Crafted a Mindful Version of a Classic Tequila-Based Drink
Rebranded Modernized Vodka Ranges
Three Olives Vodka is Debuting New Branding and Formulations
City-Honoring Vodka Spirits
Belvedere Vodka's 'Miami Edition' Bottle Honors the Florida Shores
Ready-to-Mix Espresso Martini Kits
The Absolut x Kahlúa Espresso Martini Kit Simplifies a Classic
Bar-Quality Canned Martinis
Crystal Head is Sharing Its Own Take on Classic Cocktails
Ready-to-Pour Bottled Cocktails
These De Kuyper Cocktails Come in Six Delicious Varieties
Honey Melon Vodkas
Cîroc Honey Melon Reimagines the Country Club Experience for Everyone
Wonky Fruit Vodkas
Sapling's Raspberry + Hibiscus Vodka Fights Food Waste
Simplified Cocktail Mixers
Fever-Tree Helps Consumers Recreate Bar Experiences at Home
Tangy Orange Hard Seltzers
SunnyD Vodka Seltzer Has a Tangy, Nostalgic Taste for Adults
Bar-Quality Canned Cocktails
The Wonderland Canned Cocktails from BrewDog Come in Five Flavors
Espresso-Flavored Vodkas
SKYY Infusions Espresso Simplifies Espresso Martinis Made at Home
LGBTQ+ Vodka Sodas
Gay Water is Destigmatizing the Word "Gay"
Mediterranean-Inspired Vodkas
CÎROC Limonata Has Tangy Citrus and Italian Lemon Notes
Sophisticated Jello Shots
Solid Wiggles Shares Mixologist-Crafted Alcoholic Slices and Squares
Premium Non-Alcoholic Cocktails
Mocktail Serves Up the Best Parts of Cocktails Without Alcohol
RTD Eco-Conscious Highballs
Crafthouse Cocktails Launches 'Gin & Tonic' and 'Vodka Soda'
Non-Alcoholic Craft Cocktails
Olé Mocktails are Premium Drinks Inspired by Classic Cocktails
Vodka Soda Lemonades
The Nude Vodka Soda Lemonade Mixer Pack is Ready for Summer
All-Natural Soju Cocktails
OMO Soju Seltzer Cocktails Update a Traditional Korean Drink
Grapefruit-Flavored Pink Vodkas
SOBIESKI Vodka Launches a New Grapefruit-Flavored Vodka
Alcohol-Free Highball Cocktails
Everleaf and Tayēr + Elementary Created a Juicy, Spicy Mocktail
Non-Alcoholic Spritzers
Weekday Vibes Uses Dealcoholized Wine as a Base for Its Beverages
Hard Tea Seltzers
Deep Eddy Vodka + Tea Hard Seltzers are Light, Refreshing & Easy-Drinking
In-Flight Cocktail Menus
Straightaway Cocktails and Alaska Airlines Deliver In-Flight Cocktails
Ultra-Smooth Vodka Sodas
White Claw Vodka + Soda is Made with Triple Wave Filtered Vodka
Music Festival Vodka Branding
The Absolut Tomorrowland Limited Edition Bottle is Celebratory
Bitter Raspberry-Flavored Vodkas
Cathead Distillery Unveils a New Raspberry Cathead Vodka Flavor
Goji-Flavored Vodka Beverages
Tart Berry and Green Tea Flavors Meet in Goji Soju
Skull-Like Vodka Bottles
Crystal Head Vodka Launches an Exclusive Bone Bottle for Halloween
Honey-Sweetened Sparkling Cocktails
Fizzy Beez Makes Full-Flavored Sparkling Cocktails with Honey
Custom Chinese Vodka Bottles
Absolut Vodka Tags Dr Samuel Ross for a China-Themed Bottle Design
Alcohol-Free Lavender Bitters
These Alcohol-Free Cocktail Bitters Make Calming Drinks
Ready-to-Pour Bottled Cocktails
These New Absolut Cocktails Come in Two Flavor Options
Citrus Tea Vodka Cocktails
This Cocktail Combines Organic Tea With Five-Times Distilled Vodka
Olive Oil-Infused Vodkas
58 and Co Launches the Olive Oil Vodka with Citizens of Soil
Elevated Margarita Mixers
Fever-Tree Launches New Margarita Mixers Just in Time for Cinco de Mayo
On-the-Go Blending Bottles
The Elixir Mixer is a Glass Vessel with an Integrated Electric Whisker
RTD Alcohol-Free Spritzes
Abstinence Spirits' Aperitivos are Low-Sugar & Naturally Colored
Premium Unfiltered Vodka Spirits
ZAKUSKA Vodka is Meant to Be Enjoyed Straight Up
Curated Alcohol-Free Alternatives
House of 0.0% Shares a Selection of Alcohol-Free Drinks
Consumer-Driven Canned Cocktails
These Eristoff Canned Cocktails Come in Two Options
Sparkling Cranberry Vodka Beverages
Absolut and Ocean Spray Reveal New Vodka-Cranberry Drink
Refreshing Aperitif Alternatives
The Ritual Zero Proof Aperitif Alternative is Alcohol-Free
Drink-Enhancing Cannabis Drops
Mocktail Creator Turns Drinks into Alcohol-Free Cannabis Beverages
Saffron-Infused Vodkas
SMOKE LAB Vodka's Newest Product Features "Red Gold"
Crafty Canned Cocktails
These Cocktails Make Use Of Pristine Vodka and Purpose-Made Gin
Bottled Signature Martinis
Via Carota’s Signature Martini Shares a Craft Cocktail on Demand
Canned Umami Cocktails
Tiny Tee's Dirty Martini is an Easy Way to Enjoy "the OG Umami Cocktail"
Raspberry-Flavored Premium Vodkas
Spar is Launching a New Raspberry Vodka Spirit in the UK
Savory Milk Punches
Project Alla Vodka is Prepared with Tomato Water and Clarified Dairy
Cocktail-Inspired Togetherness Activations
Smirnoff's Global Connectivity Initiative Launched
Fruity Flavored Vodka Sodas
The 'VK Blue' Ten-Bottle Multipack Arrives on UK and Ireland Shelves
Eco-Friendly Vodka Cocktails
Bali Water's Paradise Pack Helps to Tidy Up Waterways
Multi-Alcohol Variety Packs
Carbliss' Drink Variety Pack Offers a Taste of Three Types of Spirits
Poison-Inspired Cocktails
The Alchemist Serves Drinks from an "Assassin's Teapot"