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Boozing Robot Mascots

The Svedka Vodka Ad Features a Super Curvy Fembot

— July 20, 2010 — Lifestyle
Having just released its brand in Canada, Svedka Vodka presents a futuristic outlook on hard liquor in their most recent ad. Using a curvy fembot as its mascot, this Svedka Vodka “ARE YOU BOT, OR NOT?” campaign will definitely catch the attention of both geeks and alcohol-lovers alike.

Combining the essence of new technology and merging it with the smooth idea of some well-known hard liquor, this Svedka Vodka ad campaign may bring in plenty of future consumers.
Trend Themes
1. Futuristic Ad Campaigns - The use of a curvy fembot as a mascot in Svedka Vodka's ad campaign merges new technology with traditional hard liquor branding, paving the way for more futuristic ad campaigns.
2. Robot Mascots - The inclusion of a fembot mascot in Svedka Vodka's ad campaign may inspire other companies to use robot mascots to promote their products.
3. Geeky Alcohol Marketing - Svedka Vodka's use of a fembot mascot may appeal to a geeky audience and inspire other alcohol companies to incorporate technology and pop culture references into their marketing.
Industry Implications
1. Alcohol - Svedka Vodka's innovative use of a fembot mascot may disrupt the traditional branding and marketing strategies of the alcohol industry.
2. Advertising - Svedka Vodka's use of a fembot mascot in their ad campaign may inspire other companies in the advertising industry to create similar futuristic and tech-savvy campaigns.
3. Robotics - Svedka Vodka's use of a fembot mascot highlights the potential for robotics in advertising and may inspire innovation in the robotics industry for marketing purposes.
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