Getting people to brush their teeth, especially youngsters, can be an uphill battle, but these daring dental campaigns have utilized outside-the-box techniques as a way to get consumers to pay attention to their teeth.
Dental care and hygiene is a very important factor in maintaining a healthy lifestyle. And part of keeping up with your dental hygiene means constantly brushing your teeth, flossing and being aware of the types of food that you're eating. While some people feel that dental care isn't that important, these daring dental campaigns are here to boldly showcase why taking care of your teeth should be an important priority.
From rotting tooth campaigns to garbage truck toothcare ads, these creative dental campaigns are sure to have viewers taking their dental hygiene a little bit more seriously.
38 Daring Dental Campaigns
38
Bikini-Clad Corn Campaigns
These Oral-B Dental Floss Ads Show How Food Follows You
37
Warped Face Ads
The Colgate Total Dental Floss Campaign Shows How Food Can Ruin Beauty
36
Photoshop Fail Floss Ads
Y&R Brazil's Funny Anatomically Odd Campaign for Colgate Dental Floss
35
Destructive Toothpaste Ads
The Colgate Campaign Shows the Consequences of Bad Hygiene
34
Mini Dental Message Ads
The Colgate Pro-Gum Health Campaign Advocates Healthy Mouths
33
Trojan Horse-Inspired Ads
The Signal Sensitive Expert Toothpaste Campaign Depicts Sneak Attacks
32
Crucial Fruit Campaigns
Murilo Rangel Apple Ads Emphasize the Importance of Bite
31
Cup Illustration Ads
The Trident White Campaign Uses Coffee Sleeves as Masks
30
Disrobing Dental Ads
The 'Colgate Max White One' Commercial Capture's Paris' Attention
29
Mouth-Covering Mustache Ads
The Swiss Smile Dental Clinic Campaign Urges "Stop Hiding Your Teeth"
28
Search and Rescue String Ads
This Reach Dental Floss Campaign Boasts Detective Skills
27
Rotting Tooth Campaigns
These Pepsodent Torsion Toothbrush Ads Will Make You Brush More Often
26
Dangerous Drink Ads
The Crest Sensitivity Campaign Depicts Uncomfortable Teeth Situations
25
Killer Hygiene Ads
'Even Dental Floss' Makes Flossing a Life or Death Choice
24
Fowl Mouth Merchandizing
Oral-B Breath Campaign Recommends Revealing an Unremarkable Impression
23
Exaggerated Smile Ads
Colgate Max White One Campaign Highlights Pearly Whites
22
Emoticon Bristle Ads
The Curaprox Campaign Promotes "5460 Filaments for a Perfect Smile"
21
Torturous Toothbrush Campaigns
James Day Photographs the Colgate 360 Sonic Power Ads
20
Toothbrush Contortionists
Aquafresh Flex Direct Campaign
19
Tangled Animal Ads
The Dr. Phillips Dental Floss Campaign Depicts the Product's Strength
18
High Wire Dental Ads
The Johnson & Johnson Campaign Balances Humor with Hygiene
17
Seedless Fruit Ads
This Colgate Dental Floss Campaign Eliminates Tricky Pips
16
Tooth Visors
Aquafresh Whitening Toothpaste Campaign
15
Shockingly Stained Teeth Ads
Crest 'Pretty Girl' Spot Will Encourage You to Brighten Your Smile
14
Inconspicuous Toothbrush Ads
The Toothbrush Ad by A Lowe Profile Uses Imagery to Depict Abilities
13
Protective Pearly White Prints
Guardian Dental Floss Ads Keep Animals Out
12
Killer Teeth-Cleaning Ads
The Cepacol Plus Whitening Campaign Fights Germs and Stains
11
Granny-Fighting Toothpaste Ads
The Aquafresh Milk Teeth Campaign Targets Children's Sweet Tooth
10
Garbage Truck Toothcare
The 'Aloe Mint Dental Floss' Ad Takes Out the Trash
9
Techy Teeth-Searching Ads
The Oral-B Dental Floss Campaign Helps Find Lodged Food
8
Tooth-Shaped Plate Ads
The Even Mouthwash Campaign Encourages Removing All the Dirt
7
Hated Figure Toothpaste Ads
These Oral-B Ads Feature Pictures of Infamously Hated World Figures
6
Adult-Armed Baby Ads
The Oral-B Stages Campaign Promotes Teeth-Brushing for Infants
5
Civilized Cavity Campaigns
Maxam Toiletries Presents Cavernous Teeth as Historical Monuments
4
Hitchhiking Food Particles
Reach Toothbrush Ads Send Corn, Chicken and Pineapple Packing
3
Coffee-Transmuting Gum Ads
Orbit White is Promising Snow White Teeth to Coffee Consumers
2
Farm Animals to Promote Hygiene
Persona Toothbrushes Help Chickens Get Unstuck From Sewers (and Te
1
Candy-Combatting Toothpaste
This Ad Promotes Aquafresh Toothpaste and its Quest Against Candy
Related Ideas
Playful Billboard Campaigns
Dreamies Treats Unveil a Show-Stopping 3D Billboard Campaign
Sci-Fi Series Toothpastes
Stranger Things x Hismile Shares a Flavor Inspired by the Upside Down
Chocolate-Peanut Toothpastes
Hismile's Reese's Peanut Butter Cup Toothpaste is Officially Licensed
Nostalgic Kitchen Campaigns
Frigidaire is Running the Cheeky 'Daire to Expect More' Campaign
Playful Oral Care Kits
The Build-A-Brush Starter Kit Turns Daily Brushing into a Creative Activity
Debunking Skincare Campaigns
The Periodic Fable by The Ordinary Exposes Beauty Industry Buzzwords
Sniffable Deodorant Billboards
Sure's Out-of-Home Campaigns Invites Passersby to Take a Whiff
Major Fan-Centric Candy Campaigns
Skittles Debuts the Playful Skittles Obsessed Initiative
Bold Soda Brand Campaigns
This RC Cola Campaign is the Brand's First in 40 Years
Vibrant Mental Health Campaigns
CDC Has Launched the Playfully Illustrated Free Mind
Pro-Aging Campaigns
Oura Challenges Cultural Perceptions with 'Give Us the Finger'
Fried Chicken-Flavored Toothpastes
The Hismile x KFC Collection Sets a New Standard for Oral Care
Chicken-Flavored Toothpastes
Hismile's Kentucky Fried Chicken Toothpaste is Real & Ready to Buy
Fantastical Candy Toothpastes
Hismile's Everlasting Gobstopper Toothpaste is Tangy, Fruity & Fun
One-of-a-Kind Beauty Campaigns
The Beauty Machine by Dove Challenges Algorithm-Driven Standards
Surreal Car Care Campaigns
Turtle Wax's You Are How You Car Reimagines Drivers as Their "Car-Self"
Humorous Mens Fragrance Campaigns
A New Axe Campaign Takes Sweetness to Absurd New Heights
Gold-Plated Toothbrushes
The Aurezzi 24K Gold Plated Toothbrush Makes Everyday Routines Luxurious
Retail Advertising Campaigns
IKEA Hides Price Tags to Highlight Material Quality in a New Campaign
Brighton Retail Launch Ads
IKEA Brighton Uses Seagull Splatter Campaign to Win Local Attention
Bright Finger Toothbrush Designs
The Dino Brush Introduces a Playful Baby-Friendly Brushing Tool
Foggy Self-Care Billboards
eos' Windows of Self-Care Let Passersby Interact with Unique Personas
Oral Health-Focused Programs
Colgate's Bright Smiles, Bright Futures Program is Supportive
Cheeky Food-Focused Soda Campaigns
The 'Share a Pepsi' Campaign Encourages Pairing with Food
Ayurvedic-Inspired Oral Care Expansions
GuruNanda's Expansion into Ulta Beauty is Significant
TV-Inspired Detergent Campaigns
Tide Draws Parallels Between Stranger Things & Letters to Tide
AI Sun Care Billboards
The Burnable Billboard Shows Damage Caused to Human Skin in Real-Time
Imaginative Fantasy-Inspired Campaigns
Canva Spotlights its Creative Tools Ahead of Halloween
Period Care Campaigns
Honey Pot Launched its 'Periods Made Better' Campaign
K-Pop Beauty Campaigns
Colgate Featured Icon IU in a New Oral Care Campaign
Innovative Outdoor Advertising Campaigns
Unilever's Dirt is Good Turns Billboards into Playgrounds
Eating Ritual Campaigns
Müller You Know How You Like It Celebrates Unique Snacking Methods
Next-Gen Sensorial Toothpastes
Colgate's MaxFresh Range Shares Heart-Shaped Cooling Crystals
Cheeky Infant Formula Campaigns
Good Start® Debuts the Stigma-Addressing 'Suck It' Campaign
Chocolate-Honeycomb Toothpastes
Hismile's Violet Crumble Toothpaste Takes After an Aussie Treat
Sun Awareness Campaigns
Canadian Dermatology Association Seeks to Educate and Protect
Ultra-Sweet Dessert Toothpastes
Moon Oral Beauty and Sprinkles Craft a Dessert-Themed Toothpaste
Fiber-Focused Cereal Ads
Raisin Bran Uses its Super Bowl Spotlight To Promote Gut Health
Natural Dental Treats
Wellness WHIMZEES Help to Support Clean Teeth, Healthy Gums & Fresh Breath
Myth-Busting Skincare Campaigns
indu is Helping Teen Boys Better Care for Their Skin
Photocopied Fast Food Campaigns
McDonald's Office Delivery Ads Scanned Popular Menu Items
Hair Repair-Focused Campaigns
Pantene's New Campaign Celebrates Southern Hair With a Summer Twist
Food-Based Body Bars
The Hygiene Bank & Goodwash Created The Edible Soap to Expose Hygiene Poverty
Humorous Healthcare Campaigns
Zocdoc And 72andSunny Reframe Doctor Search With Playful Anxiety
Butter-Flavored Toothpastes
Salt Oral Care Teased Its First-Ever Edible Butter Toothpaste
Humorous Haircare Campaigns
CeraVe X SNL Team Up to Make Tackling Dandruff Less Serious
Alcohol-Free New Year Campaigns
DASH and Dry January Partnered on a New Campaign
Beauty-Infused Oral Care Events
Colgate's Toronto Optic White Renewal Launch Was Hosted at Lip Lab
Comprehensive Oral Care Packages
The Something Nice Essentials Kit Boasts Three Products
Playful Hockey Campaigns
Beard in a Box Campaign Lets Hockey Fans Join the Playoff Beard Tradition
Afternoon Break-Encouraging Campaigns
Halfday Iced Tea is Launching the Halfday Break Campaign
Burger Ad Campaigns
Burger King’s New Campaign Suggests Even Babies Can’t Resist the Whopper
Actress-Led Kombucha Campaigns
Health-Ade and Lindsay Lohan Partnered to Promote Kombucha
Cinematic Dance-Driven Campaigns
DoorDash's 'Your Door to More' Campaign Highlights its Offerings
Cheeky Hygiene Company Campaigns
The ‘So Clean You Can Kiss It’ Campaign Spotlights Butt Showers
Melon Soda Toothpastes
Hismile's Exclusive Flavor Makes Oral Care Juicy, Sweet & Effervescent
Back-To-School Hygiene Campaigns
Lysol’s Latest Campaign is Titled 'The Story of SOMO'
Unfiltered Skincare Campaigns
The Indu Spots Happen Campaign Celebrates Unretouched Teen Skin
Comedic Body Wash Ads
Moist Humor by Dove Debuted During SNL50: the Anniversary Special
Honest Shaving Campaigns
Wilkinson Sword's Any Hair, Anywhere Shatters Shaving Myths
Chicken Wing Teasing Campaigns
This Pizza Hut Wings Campaign Pokes Fun at Competitors
Stain Removal Tooth Polishes
The Closeup White Now Range Was Co-Created with Gen Z Consumers
Dental Longevity Services
Smile House Offers a Modern, Personalized Approach to Wellness
Divergent Chewing Gum Campaigns
Trident's TriDifferent Inspired Gen Z to Break Away from Sameness
Infant Digestive Health Campaigns
Happy Baby Organics Launches a New Educational Campaign
Joyful Sport Campaigns
Dove's Super Bowl Ad, The Game Is Ours, Celebrates Girls' Confidence
Ice Cream Popsicle Campaigns
Häagen Dazs’ Devoured Campaign Sparks Craving Through Absence
Fun-Forward Personal Care Lines
hello® Has Expanded Its Canadian Product Line with Two Formulas
Sentimental Dairy Campaigns
'Everybody Milk' by Dairy Farmers of Ontario Celebrates Daily Rituals
Social-First Body Care Campaigns
Suave Runs the 'Smell Like Your Ex(foliating Body Wash)'
Comedian-Supported Antiperspirant Campaigns
Hannah Berner Spotlights Dove's New Range
Health Engagement Disparity Campaigns
Function Health and SubwayTakes Partner on a Campaign
Coconut Cake-Flavored Toothpastes
Lilo & Stitch Inspired Hismile's Coconut Cake Toothpaste
Oral Care Range Expansions
Better & Better Introduces New Vitamin-Packed Toothpastes
Dual-Action Oral Care Foams
foamgle's Breath Care Functions as a Toothpaste and Mouthwash
Elevated Oral Care Sessions
TheraBreath's Breathapy Makes Mouths Healthier & Fresher
AI-Driven Dental Screenings
Colgate's Oral Health Movement Generates Reports Via WhatsApp
Oral Health Awareness Initiatives
Philips Sonicare Declares March 20th as World Oral Health Night
Cut-Out Easter Treat Disguises
Cadbury Created Print Ads That Hide Easter Eggs as Everyday Items
Honest Mealtime Campaigns
Little Dish's 'Guaranteed to be eaten by kids' Was Crowdsourced
Joyful Oral Care Brands
Cocolab's Refreshed Look and Feel Delivers "Dental Dopamine"
Food-Inspired Street Art
Knorr's Dish Pics Campaign Replaces Unwanted, Unsavory Images
Pocket-Sized Teeth Essentials
Lucky Toothpicks by Lucky Original Offer Durable White Birch
Tangy Citrus Toothpastes
Hismile's Sharp, Bright Yuzu Toothpaste Keeps Oral Care Interesting
Oral Health Board Games
A Project Team is Developing a Game to Teach Kids About Food & Cavities
Creative Cancer Awareness Campaigns
F Cancer Debuts the 'Pick Up Your Poop' Campaign
Cereal-Inspired Toothpastes
Hismile and General Mills Dropped Lucky Charms Toothpaste
Salty-Sweet Toothpastes
Hismile's Salted Caramel Pretzel Toothpaste Unexpectedly Indulgent
Blood Orange Toothpastes
Hismile Crafted a Juicy, Tangy-Sweet Citrus Toothpaste
Entertaining Oral Health Products
The Aquafresh Paw Patrol Range is for Kids Aged Zero to Eight
Chewable Daily Dental Treats
Brush Buddies Help Dog Owners Support Effective Oral Care
Tooth Gap Cleaning Tools
Ordo Denta Reach Helps Keep Teeth Cleaner Between Visits to the Dentist
Actress-Supported Oral Health Campaigns
TheraBreath Taps Demi Lovato for Ready. Fresh. Go.
Tiramisu-Flavored Toothpastes
Tiramisu Toothpaste by Hismile is Layered with Indulgent Flavor
Juicy Tropical Toothpastes
Hismile Collaborated with Deja Clark on a Pineapple Sorbet Toothpaste
Sensitive Mouth Toothpaste Innovations
Zion Health is Crowdfunding for its 'Claybrite' Paste
Kid-Designed Toothpastes
Hismile Challenged Kids to Dream Up Creative Toothpaste Flavors
Balancing New Year Campaigns
Recess' You Don’t Need A New You Challenges Tired January Marketing
Critical Spicy Snack Campaigns
The New Flamin’ Hot Campaign Puts Its Spice to the Ultimate Test
Mix-and-Match Toothpastes
TheraBreath Toothpastes Complement Fan-Favorite Oral Rinses
Robust Childhood Cancer Campaigns
Childhood Cancer Canada Launches 'Let's Face the Unimaginable'
Minty Whipped Toothpastes
hello Whipped Fluoride Toothpaste Makes Brushing Extra Sensorial
Plaque-Fighting Dog Dental Chews
Finn Calls Attention to Its Functional Plaque Patrol Dental Chews
Food Banks-Supporting Chocolate Campaigns
Cadbury is Running the 'Make Every Bite Count' Campaign
High-Quality Oral Hygiene Solutions
These New Dentalclean Products are Launching in the US
Nostalgic Beauty Campaigns
Dove's #UnseenBeauty Initiative Challenges Y2K Beauty Standards
Dog Breath Challenges
Greenies' Double Dog Dare Encourages Early Detection of Dental Issues
Colorful Dental Packaging System
Veralidad Studio Reimagined Odoprox Packaging
No-Nonsense Grooming Campaigns
The Rock Face Makes Scents Campaign Pokes Fun at Marketing Cliches
Precious Dental Polishes
Mahsa's Elevated Oral Care Creates Sensorial Daily Rituals
Back-To-School Promotional Winter Campaigns
EXCEL® Launches the Cheeky Chew Through Lists Campaign
Swapped Phone Campaigns
KitKat Phone Break Depicts Devices Traded for Chocolate Wafer Bars
Interactive Oral Hygiene Programs
Smile School Makes Oral Care Exciting to Kids with Fun & Flavor
Proative Gum Care Products
parodontax's New Toothpaste & Mouthwash Features a Hero Ingredient
Body Appreciation Programs
Flamingo and Girl Scounts are Supporting Confidence & Wellness
Social Home Cleaning Campaigns
CLR Brands Aims to Make Cleaning Attractive in New Campaign
Teething Care Baby Toothpastes
Brush Baby's Baby Toothpaste Line Includes Safe Flavored Pastes
Generational Wellness Campaigns
Sports Research Evolved Its Marketing into a Cultural Movement
Three-Step Oral Care Systems
Colgate Total Active Prevention Addresses Problems at the Root
Oral Care Popstar Ambassadors
BLACKPINK's Lisa is the Newest DENTISTE Ambassador
Tangy Berry Toothpastes
Hismile's Grapple Berry Toothpaste is a Grape-Berry Mashup
Cheeky Auto Campaigns
Hyndai Presents the Entertaining and Practical He Got Money Campaign
Consumer-Centric Public Restroom Surveys
Bradley Company Notes Healthy Handwashing Survey Findings
Colorful Flavored Toothpastes
MySweetSmile Released New Toothpaste Flavors to Encourage Brushing
Branded Mint Chocolate Toothpastes
Terry's Chocolate Mint Toothpaste is Here for April Fool's Day
Fluoride-Free Toothpaste Tablets
Mintly's Toothpaste Tablets are Eco-Friendly
Lasting Freshness Toothpastes
Crest Clean Breath Neutralizes Odor-Causing Bacteria
Pancake-Centric Health Campaigns
Pancakes Against Breast Cancer Sparks Conversation & Action
Cheeky Celeb-Inspired Tool Campaigns
Bosch Launches 'Just a Guy' for the Super Bowl
Whole-Body Dentistry Approaches
Evolved Dentistry Dallas is Reconceptualizing Dental Care
Natural Pet Toothpastes
Tartar Shield® Spotlights Its Pro Care Natural Pet Toothpaste
Prepatory Dentist Playsets
The Super Smile Dentist Play Set Helps Kids Feel Ready for Check-Ups
Premium Dental Dog Chews
Ultimate Pet Nutrition Recently Launched Canine Fresh
Myth-Busting Pet Campaigns
Royal Canin Runs a Campaign for National Take Your Cat to the Vet Day
Grandmotherly Lunchmeat Campaigns
Eat Your Buddig Spotlights a No-Nonsense Caretaker
Oral Care Surprise Packs
Hismile's Mystery Pack is Full of Best-Selling Products & Exclusives
Swimming-Themed Soda Campaigns
The Diet Coke This Is My Taste Campaign Stars Jamie Dornan
Rechargeable Childrens Toothbrushes
The WildOnes Tiger Toothbrush Makes Brushing Fun
Mardi Gras-Themed Breast Campaigns
Frida Marked Mardi Gras with the Breast Gallery Campaign
Multi-Level Cancer Awareness Ads
The United Breast Cancer Foundation is at Times Square