These examples of big data retail personalization range from analytical style apps to connected cosmetics displays. The latter are designed to help shoppers select makeup that works best for their complexion while gaining access to product review information.
While Lyst's internal data analytics team drives sales by utilizing digital information, Perch Interactive's conceptual lipstick displays make custom makeup more accessible for consumers concerned about versatility and quality control.
Additionally, Amazon's bespoke suit shop makes handcrafted clothing more affordable for those looking to cut costs by shopping online. AI fashion fitting systems, DIY doll design kiosks and virtual shoe-fitting services are other notable examples of big data retail personalization that target Millennial consumers who seek quality at a reasonable price point.
22 Examples of Big Data Retail Personalization
22
Movement-Sensing Pop-Ups
Kingsmen Projects Has Allowed Brands to Create More Informative Pop-Ups
21
Luxury Car Digital Experiences
This Bentley Digital Experience Took Over an Amsterdam Hotel
20
On-Site 3D-Printed Shoes
The 'Feetz@DSW' Pop-Up Let Consumers Watch Their Shoes as They Printed
19
Interactive Window Displays
This Department Store Used Interactive Displays to Track Customer Data
18
Analytical Fashion Platforms
'Lyst' Uses Data Science and Analytics to Drive Sales
17
Window Shopper-Engaging Beacons
Lyle & Scott's Carnaby Street Location was Outfitted with Beacons
16
Futuristic Sporting Goods Stores
The New Sport Chek Flagship Pushes the Boundaries of Retail
15
Vending Machine Beacons
mBeaconVend Introduces a New Way to Accept Vending Machine Money
14
Furniture Customization Apps
This App Allows Users to Design Their Own Custom Pieces
13
Secure Fashion Retail Apps
'Mona' is a Digital Personal Shopper That's Powered Up Innovative AI
12
Virtual Shoe-Fitting Services
Department Store Isetan Uses a Flickfit 3D Scanner to Measure Feet
11
Mall-Navigating Chatbots
IBM's E.L.F. Chatbot Helps Consumers Navigate the Massive Mall of America
10
Holiday Shopping Chatbots
Nordstrom’s Facebook Chatbot Used AI to Offer Curated Gift Suggestions
9
Expansive Beacon Retail Networks
The Yext 'Xone' Beacon Network Offers Retailers Free Beacons
8
AI Fashion-Fitting Systems
Body Labs Blue Uses AI and Machine Learning to Fit Garments
7
Robotic Campus Retailers
The AVE Used SoftBank's Pepper Robot to Drive Foot Traffic
6
Experiential Personal Shopping Services
This Company Sends Personal Shoppers Directly to Customers
5
Phone-Based Suit Shops
'Difference' Specializes in Customization by Phone
4
Web-Based Suit Boutiques
An Amazon Private Label Shop Makes Bespoke Suits Available Online
3
Data-Driven Gift Apps
The 'SurpriseMe' Shop App Tailors Gift Options to Your Preferences
2
Smart Winterwear Mirrors
Superdry's Smart Retail Mirror Saves a Trip to the Dressing Room
1
Connected Cosmetics Displays
Perch Interactive's Digital Product Display Shares Valuable Data
Related Ideas
AI Nail Art
Nail Designs AI Offers a Creative Way To Experiment With Beauty
Personalized Streaming Merch Features
The Spotify Merch Hub Offers Gear According to Interests
AI-Generated Beauty Images
Elizabeth Arden Uses Generative AI to Enhance Archival Images
AI-Driven Dreamy Fashion Campaigns
ETRO's Spring 2024 Ad Campaign Uses Artificial Intelligence
AR Retail Kiosks
BIG Digital and DeepAR Bring Mobile & Desktop Try-Ons to Store Settings
AI Product Image Generators
Google Product Studio Uses Generative AI to Create Product Images
AI-Generated Fashion Campaigns
Casablanca Spring/Summer 2023 Conveys a Hopeful Future
AI-Powered Skincare Quizes
Omy Laboratories Boasts Skincare That is Tailored to One's Needs
Bag-Modeling AR Mirrors
Coach's Digital Experience Lets Shoppers Digitally Try Its Tabby Bag
AI-Powered Fashion Business Tools
CALA's Technology is Geared Toward Independent Designers
Immersive Spatial DIY Apps
Lowe's Companies, Inc. Debuts Lowe's Style Studio for Apple Vision Pro
AI-Powered Fashion Stylists
Style Bot Lets Users Try on Clothes from an AI Virtual Closet
On-Demand AI Fashion
Desigual is Testing Designs Made by Its Team and Artificial Intelligence
Virtual Beauty Storefronts
The Clinique Lab is a Next-Gen Digital Retail Concept
AI Outfit Search Engines
'I Have Nothing to Wear' Uses AI to Spark Fashion Inspiration
AI-Powered BeautyTech Platforms
Singular by Prose Ushers in a New Model for the Beauty Industry
Engaging Shelf Displays
Netvisual is Elevating In-Store Advertising with its Shelf Edge Displays
Interactive VR Styling Apps
'J.Crew' Launched a Closet Management and Shopping App for Vision Pro
In-Store Beauty Sampling Kiosks
Ulta Beauty and SOS are Partnering to Promote Product Discovery
AI-Powered Shopping Tools
Google AI Now Allows Shoppers to Browse AI Product Recommendations
Shoppable AI Fashion
Redro Turns Real-Time Fashion into Discoverable AI-Powered Looks
AI-Powered Fashion Apps
The 'Blend' App Helps Users Find Products That Suit Their Style and Budget
AI-Backed Pizza Campaigns
Pizza Hut's 'Your Mood, Your Pizza' Campaign Uses AI to Suggest Items
Interactive In-Store Ads
Visibubble Brings Mobile Messaging Capabilities to Store Shelves
AI-Powered Virtual Closets
Stylitics' Products Support Next-Gen Personalized Shopping
GenAI Virtual Shoppers
Cindy by Imaginuity Boots Online and In-Store Foot Traffic
AI Fashion Tools
Snazz AI Suggests Personalized Outfits Based on Your Style
Digital Celeb Shopping Experiences
This Walmart Digital Shopping Experience Has Customized Carts
Shoe Retailer AI Apps
SuperStep Partnered with 'IMSHOP' to Create a Convenient Mobile App
AR Retailer Haircare Experiences
Walmart Beauty Virtual Try-On Now Includes Hair Color Products
AI-Augmented Retail Checkouts
This Checkout Solution Helps Prevent Theft and Scanning Errors
AI-Powered Beauty Partnerships
Haut.AI and Ulta Beauty Join Forces to Transform Beauty Retail
Co-Browsing Shopping Platforms
buywith's Next Gen Co-Browsing Patent Helps Customers Shop Together
AI-Powered Beauty Filters
The TikTok Bold Glamour Beauty Filter Uses Machine-Learning
AR Shopping Malls
American Express' Door to Shop Small Highlights 10 Small Businesses
AI-Powered Shopping Tools
Klarna's AI Image Search Helps Shoppers Find the Best Deals
AI-Enabled Sneaker Marketplaces
Neatsy.ai Has Shoppers Scan Their Foot to Find the Perfect Fit
Data-Driven Hair Health Platforms
OurX Delivers Personalization to Textured Hair Consumers
AI-Powered Outfit Shopping Features
The eBay Shop the Look Feature is Powered by eBay.ai
AI-Powered Fashion Designs
The Fabricant and NVIDIA Join Forces in Fashion Design
Virtual Room Stylers
Decorify by Wayfair is Powered by Generative AI
AI-Powered Cultural Trend Tools
Huge's Culture Decoder Uses AI to Understand Cultural Trends
Playlist-Enhanced Outfit Recommendations
Stitch Fix and Spotify Collaborate on a Unique Experience
AI-Powered Foodservice Tools
Datassential’s Menucast Predicts the Future of Food & Flavor
AI Skin Type Detectors
Perfect Corp.'s Skin Type Detection Accurately Determines Skin Type
All-in-One Beauty Platforms
Atelier Disrupts the Industry with Its Tech-Advanced Platform
AI-Powered Shopping Assistants
Mercari Debuts a Conversational ChatGPT-Powered Shopping Assistant
Historic Fashion Try-Ons
The Design Museum's London Fashion Exhibition Integrates AR Mirrors
Gamified Shopping Apps
Yaysay Combines AI-Powered Personalization & Gamification
AI-Enhanced Grocery Apps
Instacart Unveiled a Suite of AI Features Coming to its Mobile App
Mixed-Reality Makeup Apps
e.l.f. Cosmetics Launches a New Shopping App for the Apple Vision Pro
AR Beauty Pop-Ups
Pat McGrath Labs x Google Teamed Up to Share 'The Art of Beauty'
Advanced AI Skincare Solutions
The Perfect Corp. Updated its AI Skin Scanner
AI Mother's Day Campaigns
Showcase is Simplifying Mother's Day Shopping with ChatGPT
eCommerce AI Photos
PhotoHero Provides Free Images and Editing Abilities
Stylist AI Chatbots
Ssense Unveils a New ChatGPT-Enabled Chatbot for Personal Styling
AI-Powered Retail Tools
Walmart is Introducing a New Series of AI Tools for Customer Experience
Sensitive Skin Analyzers
Cetaphil AI Skin Analysis Offers a Skin Score & Recommendations
Tech Rebellion Campaigns
Lush is Continuing Its Big Tech Rebellion for Black Friday
AI Shopping Customization Tools
The Zegna X Experience Merges AI Technology & Traditional Retail
Reimagined Digital Fashion
The Fabricant's Deep/23 Collection Refreshes Designs from 2017 with AI
Advanced Adaptive Retail Experiences
Walmart Unveiled New Retail Technologies at CES 2024
Mixed-Reality Shopping Apps
StockX Launched an Immersive Way to Shop with the Apple Vision Pro
AI-Powered Marketing Tools
This E-Commerce Tool Uses Customer Data to Project Reward Impacts
AI-Powered Video Chats
Fireworks Enhances Shoppable Live Video Commerce with Generative AI
In-Store Fragrance Finders
YSL Beauté's Scent-Sation Uses Neuroscience to Personalize Fragrance
AI-Powered Fashion Assistants
Zalando is Launching a Virtual Assistant Powered by ChatGPT
Tech-Driven In-Store Events
Dyson Launches an Interactive Event at Harrods Department Store
Beauty Brand Accelerator Programs
Walmart Start™ Returns to Discover Next Gen Beauty Brands
AI-Powered Measuring Tools
3DLook's New AI Tool Helps Accurately Measure the Body for Shopping
AI-Powered Fintech Tools
Square Introduces Ten New Generative AI Features for Content Creation
AI Advertisement Additions
Meta Introduces a New Suite of AI-Powered Advertising Tools
AI Beauty Installations
Sephora Illumination Shows Off the Retailer's Shade Matching AI Tech
Phygital Fashion Retail Experiences
Macy's mstylelab Digital Shopping Platform is Immersive
Personalized Nutritional Platforms
Alyve Wellness Leverages AI for Custom-Tailored Supplements
Product-Integrated Filters
NYX and Snapchat Launched the 'Beauty Bestie' Shopping FIlter
AI-Powered Garment Customizers
H&M Group Introduces the New AI Clothing Creation Tool
Interactive Phygital Hoodies
Beyond's Phygital Fashion Capsule Can Be Tried on with AR
AI-Driven Pizza Innovations
Domino's® and Microsoft Join Forces for Smarter Pizza Orders
Housewares Retailer Design Apps
The Wayfair Decorify App Digitally Transforms Spaces for Shopping
Record-Breaking AR Mirrors
Maybelline New York & FFFACE.ME Debuted a Large Interactive Experience
AI-Powered Denim Catalogs
Salsa Jeans Implemented MySize's Smart Catalogue to Improve Fit & Sizing
AI-Powered Personal Fragrances
Noteworthy Uses AI & Data Science to Make Personalized Fragrances
Experiential Shopping Platforms
sune Shares a Fun and Engaging Way for Gen Z to Shop
AI Shirt Design Studios
BlueCotton's AI-Powered Design Studio Uses Text-to-Image Generation
AI Outfit Inspiration
Outfit AI Offers Endless Outfit Possibilities
Product Exploration Retailer Tools
These New Instacart Discovery Tools Connect Brands to Retailers
Next-Gen Fitting Rooms
The Fit Xperience at Savage x Fenty Integrates Body Scanning Tech
2D-to-3D Jewelry Try-Ons
Perfect Corp.'s Newest Virtual Try-On Technology Empowers Jewelry Brands
Try-On E-Commerce Solutions
Zero10 Launches the New AI-Enabled Try-On Tools for E-Commerce
AI Footwear Fitting Tech
OmboriGrid & Volumental are Helping Consumers Experience a Better Fit
AI-Generated Selfies
DreamBooth Creates Realistic Images Based on a Set of Photos
Mobile AI Skin Tools
The Elemis AI Skin Experience Shares Product Education & Recommendations
AI-Powered eCommerce Reviews
Amazon Customer Review Highlights Leverage AI Capabilities
AI Room Designers
IKEA Canada Launches a New AI Room Design Feature for Enhanced Customization
Edge AI Retail Technology
NEXCOM's Neu-X303mini Improves Data Analytics and Customer Experience
Bespoke K-Beauty Foundations
Laneige's Bespoke Neo Service Helps to Find an Ideal Shade Match
AI Clothing Try-Ons
Google's AI Shopping Feature Shows How Apparel Looks on Real Models
Automated Customer Engagement Services
'Braze AI' Uses AI for Reachouts Through Various Channels
AI-Powered Beauty Apps
Charlotte Tilbury Unveils its First Mobile Beauty App with AI Deep Learning
AI Fashion Photography
Adstronaut AI Creates Stunning eCommerce Images for Fashion Brands
Omnichannel Grocery Technologies
Instacart Launches the New Omnichannel Solutions for Grocers
Digital Delivery Service Storefronts
Instacart Storefront Lets Retailers Customize the Interface
AI-Generated Shopping Campaigns
Sandton City's Latest Campaign Integrates Smart Technology
AI-Generated Model Tests
Levi's is Experimenting with AI-Generated Models for E-Commerce Channels
Virtual Skincare Experiences
Skincare Brand Laniege Launches its First Virtual Store with Obsess
Real-Time AI Chat Bots
D-ID Agents Have Dynamic and Natural Customer Service Interactions
Customized Convenience Retailer Apps
Family Express is Introducing a Personalized App Experience
Small-Format Retailers
Nordstrom’s Small-Format Strategy 'Closer to You' is Expanding Until 2025
Virtual Shopping Assistants
Firework's AVA is a Digital Human That Enhances E-Commerce with AI
AI-Powered Automation Tools
LightSpeed Debuts a New AI Platform for Businesses to Automate Tasks
GenAI Styling Solutions
Syte’s AI Styling Uses Visual & Generative AI to Suggest Matching Items
AI-Backed eCommerce Platforms
New Era Japan is Upgraded with GroupBy's AI eCommerce Search
Authenticated Product Review Apps
This App Matchers Shoppers With Brands Looking For Reviews
AI-Powered Visual Searches
Poshmark Incorporates AI Technology for its Posh Lens Feature
Loss Prevention AI Checkouts
Vynamic Smart Vision Shrink Reduction Addresses Self-Checkout Issues
AI Email Marketing Campaigns
Emotsy Creates Personalized Campaigns for Stronger Digital Connection
AI-Powered Retail Payments
Focalpay's New AI Features Streamline Retail and E-Commerce Operations
Personal Shopping Assistants
Klarna Debuts a More Personalized Shopping Feature Dubbed Ask Klarna
Personal Style Jewelry Campaigns
RS Pure's #Authentic100 Shares the Styles of 100 Influencers
AI-Powered Wellness Delivery Services
'Localposh' Anticipates Products and Services for You
AI Shopping Assistants
Claros Scours the Internet For the Product You're Looking For
Digitally Curated Styling Closets
LG's New LOOKandME Hanger Provides a Glance at an Outfit
Customized Sales AI
Genius.AI Offers Customized Solutions for Sales and Marketing
AI-Curated Beauty Boxes
The Ipsy Icon Box Features Products Selected by Celebrities and AI
Virtual Makeup Try-Ons
Parfums Christian Dior Launches a Virtual Try-On Consultation Service
AI-Fuelled Review Summaries
Amazon Rolls Out Another AI Feature to Summarize Product Reviews
Efficiency-Driven Digital Ad Solutions
ShopLiftr is Revolutionizing Digital Advertising
AI-Powered Search Features
Shop Premium Outlets Enhances its Online Shopping with AI-Powered Tools
Visual Merchandising Planning
Visulon Inc.'s is a Cloud-Based Enterprise Solutions Platform
AI Pet Sizing Solutions
MySize is Improving the Experience of Shopping for Pet Clothing
Personalized Fashion Advice Tools
Urban Stylers Offers Personalized Virtual Styling and Advice
AR-Powered Shopping Apps
Walmart Releases a New Augmented Reality Feature for its iOS Application
Retailer-Backed Holiday Experiences
J. Crew Launches a New AI-Powered Holiday Experience
AR-Enabled Try-On Tools
Google Launches an AR-Based Try-On Tool for Hair and Foundation
Video Call Shopping Services
Apple's Specialist over Video Service Enhances Personalization
Inclusive Try-On Programs
Perfect Corp. Connects Beauty Brands with Digital Beauty Innovation
Customer Communication Tools
Alibaba Launches an AI-Powered Customer Relationship Management Tool
Low-Cost Cosmetic Retailer Expansions
Dollar General is Rolling Out a New Beauty Layout
Marketing Insights Databases
Affinity Solutions Launches the Marketing Insights Platform Comet