Price.com's Buy with AI Helps Shoppers Get Deals, Cashback & More
Laura McQuarrie — December 29, 2025 — Tech
References: ai.price & businesswire
Price.com's Buy with AI is an agentic shopping experience that goes beyond supplying recommendations, enabling shoppers to find deals, get cashback and conveniently make purchases. Categories such as apparel, electronics, and home goods have historically experienced a drop-off at checkout, and this new experience leverages AI-led purchasing to reduce friction and disruption at the point of checkout.
“Nearly half of consumers are already using AI to help them shop, but most of those experiences still stop short,” said RJ Jain, founder and CEO of Price.com. “They help you discover products, then leave you to figure out savings and checkout on your own. Price.com is built for what comes next, turning AI-driven intent into completed purchases, with savings, all in one place. Nearly a quarter of all purchases by Black Friday 2026 will be driven by Agentic AI experiences.”
“Nearly half of consumers are already using AI to help them shop, but most of those experiences still stop short,” said RJ Jain, founder and CEO of Price.com. “They help you discover products, then leave you to figure out savings and checkout on your own. Price.com is built for what comes next, turning AI-driven intent into completed purchases, with savings, all in one place. Nearly a quarter of all purchases by Black Friday 2026 will be driven by Agentic AI experiences.”
Trend Themes
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AI-led Frictionless Commerce — AI-led purchasing systems are revolutionizing e-commerce by minimizing friction at the checkout stage, transforming customer experience.
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Integrated AI-driven Savings — The integration of AI within shopping experiences facilitates seamless discovery and application of savings during the checkout process.
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Agentic Shopping Transformation — Agentic AI is reshaping consumer shopping habits by turning AI-driven intent into completed transactions with added benefits like cashback.
Industry Implications
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E-commerce Solutions — The rise of AI technologies in e-commerce is enabling more efficient and personalized shopping experiences for consumers.
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Retail Technology Platforms — Retailers are adopting innovative technology platforms to enhance customer engagement and streamline the purchasing process.
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Consumer Fintech Innovations — Financial tech innovations are growing within shopping platforms, offering more savings opportunities and cashback for consumers.
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