These examples of big data retail personalization range from analytical style apps to connected cosmetics displays. The latter are designed to help shoppers select makeup that works best for their complexion while gaining access to product review information.
While Lyst's internal data analytics team drives sales by utilizing digital information, Perch Interactive's conceptual lipstick displays make custom makeup more accessible for consumers concerned about versatility and quality control.
Additionally, Amazon's bespoke suit shop makes handcrafted clothing more affordable for those looking to cut costs by shopping online. AI fashion fitting systems, DIY doll design kiosks and virtual shoe-fitting services are other notable examples of big data retail personalization that target Millennial consumers who seek quality at a reasonable price point.
22 Examples of Big Data Retail Personalization
More Stats +/-
Luxury Car Digital Experiences
On-Site 3D-Printed Shoes
Interactive Window Displays
Analytical Fashion Platforms
Free 2019 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.