22 Examples of Big Data Retail Personalization

From Analytical Style Apps to AI Personal Shoppers

— January 20, 2017 — Business
These examples of big data retail personalization range from analytical style apps to connected cosmetics displays. The latter are designed to help shoppers select makeup that works best for their complexion while gaining access to product review information.

While Lyst's internal data analytics team drives sales by utilizing digital information, Perch Interactive's conceptual lipstick displays make custom makeup more accessible for consumers concerned about versatility and quality control.

Additionally, Amazon's bespoke suit shop makes handcrafted clothing more affordable for those looking to cut costs by shopping online. AI fashion fitting systems, DIY doll design kiosks and virtual shoe-fitting services are other notable examples of big data retail personalization that target Millennial consumers who seek quality at a reasonable price point.
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Expansive Beacon Retail Networks
Expansive Beacon Retail Networks
The Yext 'Xone' Beacon Network Offers Retailers Free Beacons
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21
Phone-Based Suit Shops
Phone-Based Suit Shops
'Difference' Specializes in Customization by Phone
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20
Web-Based Suit Boutiques
Web-Based Suit Boutiques
An Amazon Private Label Shop Makes Bespoke Suits Available Online
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19
Robotic Campus Retailers
Robotic Campus Retailers
The AVE Used SoftBank's Pepper Robot to Drive Foot Traffic
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18
Data-Driven Gift Apps
Data-Driven Gift Apps
The 'SurpriseMe' Shop App Tailors Gift Options to Your Preferences
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Connected Cosmetics Displays
Connected Cosmetics Displays
Perch Interactive's Digital Product Display Shares Valuable Data
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Secure Fashion Retail Apps
Secure Fashion Retail Apps
'Mona' is a Digital Personal Shopper That's Powered Up Innovative AI
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15
Smart Winterwear Mirrors
Smart Winterwear Mirrors
Superdry's Smart Retail Mirror Saves a Trip to the Dressing Room
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Experiential Personal Shopping Services
Experiential Personal Shopping Services
This Company Sends Personal Shoppers Directly to Customers
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Virtual Shoe-Fitting Services
Virtual Shoe-Fitting Services
Department Store Isetan Uses a Flickfit 3D Scanner to Measure Feet
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Futuristic Sporting Goods Stores
Futuristic Sporting Goods Stores
The New Sport Chek Flagship Pushes the Boundaries of Retail
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11
Furniture Customization Apps
Furniture Customization Apps
This App Allows Users to Design Their Own Custom Pieces
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10
Mall-Navigating Chatbots
Mall-Navigating Chatbots
IBM's E.L.F. Chatbot Helps Consumers Navigate the Massive Mall of America
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Holiday Shopping Chatbots
Holiday Shopping Chatbots
Nordstrom’s Facebook Chatbot Used AI to Offer Curated Gift Suggestions
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Vending Machine Beacons
Vending Machine Beacons
mBeaconVend Introduces a New Way to Accept Vending Machine Money
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Window Shopper-Engaging Beacons
Window Shopper-Engaging Beacons
Lyle & Scott's Carnaby Street Location was Outfitted with Beacons
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Analytical Fashion Platforms
Analytical Fashion Platforms
'Lyst' Uses Data Science and Analytics to Drive Sales
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AI Fashion-Fitting Systems
AI Fashion-Fitting Systems
Body Labs Blue Uses AI and Machine Learning to Fit Garments
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On-Site 3D-Printed Shoes
On-Site 3D-Printed Shoes
The 'Feetz@DSW' Pop-Up Let Consumers Watch Their Shoes as They Printed
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Movement-Sensing Pop-Ups
Movement-Sensing Pop-Ups
Kingsmen Projects Has Allowed Brands to Create More Informative Pop-Ups
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Interactive Window Displays
Interactive Window Displays
This Department Store Used Interactive Displays to Track Customer Data
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Luxury Car Digital Experiences
Luxury Car Digital Experiences
This Bentley Digital Experience Took Over an Amsterdam Hotel
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