Superstar

From Wholesome Newborn Branding to Infantile Water Ads

By: Tana Makmanee - Published: Oct 19, 2013
When it comes to catching the attention of viewers, showcasing an ad that is either humorous or heartfelt is key, and these creative baby marketing techniques have utilized infants in unique ways to make an impression on consumers.

While utilizing baby images or references were traditionally used for products geared toward that infant demographic, nowadays marketers are incorporating babies as a way to sell a variety of other products, simply because infants are widely regarded as cute and adorable. By showcasing babies in ads performing humorous activities or saying preposterous things, marketers are able to create an impressionable ad that people will remember for a while to come.

From mirroring infant image ads to inner child t-shirts, these creative baby marketing techniques will surely have viewers amused by the innocent yet comical references.