Elegant Decanters to Luxury Plastic Wine Cups
By: Jessica Marcel - Published: Jan 1, 2010 Updated: Apr 27 2011
This is for all the oenophiles looking for the latest and greatest ways to showcase their passion for wines. These 130 wonderful wine ideas take an old classic (wine, that is) and make it fresh and new. From celebrity wines to corporate wines to luxury wine tasting vacations, it's all here. All that's missing is the cheese.
Implications - With so many wine choices out there, brands have to look to marketing and advertising to get their beverage noticed. People respond to the images and colors that are used in the packaging of every type of product. If a packaged product is eye-appealing, there is a better chance that it will be picked up by consumers.