'Return Of The Living Red' Comes With Fold-Out of Zombie Anatomy Sketches

By: Alex Covert - Published:   Updated: Mar 24 2011 • References: lovelypackage
Here is a wine that focuses less on the fact that it is made from grapes (just like any other wine) and more on the fact that zombies inhabit their vineyards. Return of the Living Red is a 2-grape wine with clever packaging that includes a red-wax seal and creepy crime files complete with anatomy-themed illustrations.

Implications - Between the popularity of the 'Twilight' series and the recession, macabre themes of vampires, zombies and death have taken over pop culture. The wine market -- which is infamous for the impact of bottle packaging on sales -- has also adopted the undead phenomenon, with bloody labels that boast Halloween-like icons throughout the year. Stats for Zombie Wine Trending: Older & Average
Traction: 13,508 clicks in 314 w
Interest: 3.1 minutes
Concept: Zombie Wine
Related: 70 examples / 54 photos
Segment: Males, 18-55
Comparison Set: 26 similar articles, including: political branding, wacky wine labels, and test tube wine.