With over twenty pages and 170 innovative examples included, the Trend Hunter Sports Trend Report has a lot to offer those looking to gain a more in-depth look at the industry as a whole and learn about where it's headed.
Some of the examples included within the report span from sports equipment to lifestyle shifts within sports. One of the major shifts as of late is the bicycle movement. Young and old urbanites alike are turning to personalized bikes for not only transportation, but as a statement about who they are and what tribes they belong to.
Shoes are also a big theme in 2013 with innovations in footwear ranging from sneakers that are 3D printed to custom-fit kicks.
SCORE
4.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
- Gen Alpha
- Gen Z (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
POPULARITY
Popularity 60%
Activity 59%
Freshness 8%
