Tennis Court Business Card Has a Memorable Impact in the Marketing Game

 - May 4, 2013
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It takes a great deal of creativity to think outside of the box when designing your wallet-sized professional ID. This tennis court business card demonstrates three-dimensional thinking with an informative handout that's modeled after a ball sport quadrangle.

Antonio Correa was working with the Denia Salu Tennis Academy in São Paulo, Brazil, to come up with a business card with a great deal more depth. The solution was to render one whole side of the small rectangular piece of paper as a tennis court. White lines mark off the various sections and boundaries of the play space and the rest was inked in either green or burnt orange to represent the iconic hard court or the clay top. The tennis court business card is folded in half when it's handed over and features a pop-up net when it's opened.