The Nike Free Hyperfeel was created to address the rise of barefoot running. Whether people are literally running barefoot or using footwear like the Vibram Five Finger shoes, more and more people are looking to feel a deeper connection with the ground they are treading. Considering the research that has gone into proper running form and injuries, it is surprising something like the Nike Free Hyperfeel hasn't come around sooner.
The brand's most minimal shoe to date, the Nike Free Hyperfeel does away with the extra padding on the bottom of the shoe. In a way, it's like a fancy sock. The Nike Free Hyperfeel even slips on like one. Nike Brand President Trevor Edwards says, "People have different styles and different approaches for running. Our ultimate vision is that we can design for you specifically, and the product actually moderates itself based on your natural gait."