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Top 50 Youth Trends in September

From Youth-Centered Gamer Workshops to Interactive Candy Shows

— September 30, 2018 — Life-Stages
A more youthful generation of consumers are attracting the attention of marketers and this list of September 2018 youth trends highlights the various efforts companies go through to offer products and services that appeal to younger people.

Social media is a huge draw for this tech-savvy generation, and this list features numerous examples of convenient app-based services. Notable efforts include adidas' 'Fashion 5 Ways' Snapchat show, which lets users buy products through the social media platform. On a similar note, 'Wow How' uses AR to teach young people about makeup application.

In the entertainment world, the youth are looking for fulfilling and interactive experiences that stimulate multiple senses at once. A prime example of this is Candytopia, an interactive candy-themed installation that opened its doors in San Francisco and New York.
6.3
Score
Popularity
Activity
Freshness
50
Gun Control Marches
Gun Control Marches
March for Our Lives is Inspired, Created, and Led by Parkland Students
<
49
Creature-Inspired Street Furniture
Creature-Inspired Street Furniture
Bundook Designs Nocturnal Beasts Shaped as Magical Creatures
<
48
Discounted Voter Rides
Discounted Voter Rides
Lyft Will Offer Half-Priced Rides During the 2018 Midterm Elections
<
47
Inclusive Tech Campaigns
Inclusive Tech Campaigns
Microsoft's '3D Holiday' Commercial Celebrates Our Differences
<
46
Award-Winning Video Streaming Channels
Award-Winning Video Streaming Channels
The Vlog Squad on Youtube is Ultra-Popular Among Gen Z
<
45
Collaborative Street Vendor Apparel
Collaborative Street Vendor Apparel
Diesel x Mustafa Spotlights a Kebab Kiosk in Berlin
<
44
Student Artwork Marketplaces
Student Artwork Marketplaces
ArtStartArt Helps to Support Burgeoning Young Creators in University
<
43
Smoothing Eye Treatments
Smoothing Eye Treatments
Kiehl's 'Youth Dose Eye Treatment' is a Fast-Acting, Brightening Solution
<
42
Affordable Healthy Food Options
Affordable Healthy Food Options
Berries and Blooms Offers Fresh Fruits, Vegetables and a Salad Bar
<
41
Family-Friendly Hotel Progams
Family-Friendly Hotel Progams
Rocco Forte Hotels' Familes R Forte Programs are Fit for Everyone
<
40
Inclusive Content Digital Platforms
Inclusive Content Digital Platforms
The Uproxx Site Caters to the Digital Male Demographic
<
39
Refreshed Citrus Punch Campaigns
Refreshed Citrus Punch Campaigns
SunnyD is Sporting a New Look and a Gen Z-Targeted Campaign
<
38
Collaborative Gen Z Skincare
Collaborative Gen Z Skincare
Simple Launched Limited-Edition Skincare with Girl Band 'Little Mix'
<
37
Long Weekend Cosmetic Giveaways
Long Weekend Cosmetic Giveaways
Milk Makeup's Labour Day Giveaway Boosts Social Media Following
<
36
Voice-Controlled Social Lenses
Voice-Controlled Social Lenses
The Hands-Free Snapchat Lenses Respond to Words Like "Hi" & "Love"
<
35
Organic Kid-Created Cereals
Organic Kid-Created Cereals
'Kashi by Kids' Was Co-Created in Collaboration with Gen Z Leaders
<
34
Experiential Cosmetic Stores
Experiential Cosmetic Stores
A.S. Watson & L'Oreal are Launching the 'Colorlab by Watsons' Concept
<
33
Colorful Celebration Skincare
Colorful Celebration Skincare
Rituals' 'Ritual of Holi' for Teens Takes Cues from Indian Tradition
<
32
Affordable Private-Label Cosmetics
Affordable Private-Label Cosmetics
Urban Outfitters' 'Ohii' Shares Makeup Products for Under $25
<
31
Conversational Board Games
Conversational Board Games
The Dialogo! Game Facilitates Tough Talks & Promotes Understanding
<
30
Cartoon Vlogger Influencers
Cartoon Vlogger Influencers
Sanrio's Hello Kitty Just Got an Incredibly Adorable YouTube Channel
<
29
Interstellar Selfie Apps
Interstellar Selfie Apps
This NASA App Lets You Pose in Front of Breathtaking Space Photos
<
28
Architectural Toy Block Sculptures
Architectural Toy Block Sculptures
Conrad Willems's Sculptures Reference the Artists' Childhood
<
27
Ephemeral App Fashion Shows
Ephemeral App Fashion Shows
adidas' Fashion 5 Ways Snapchat Shows Links to a Shoppable Experience
<
26
Creative Youth Gamer Workshops
Creative Youth Gamer Workshops
The Nintendo Labo Workshop Helps Gamers Explore Their Creativity
<
25
Shoppable Celebrity AR Filters
Shoppable Celebrity AR Filters
Nicki Minaj's Snapchat Filter Promotes Her 'Queen' Album
<
24
Budget-Friendly Foundations
Budget-Friendly Foundations
The New Makeup Revolution Foundation Takes Cues from a Viral Concealer
<
23
Expanding Adjustable Youth Sandals
Expanding Adjustable Youth Sandals
The GroFive 'Expandals' Expand Up to Five Sizes
<
22
Teen-Created Zine Communities
Teen-Created Zine Communities
The Crybaby Zine Was Created by Teens, for Teens
<
21
Exploratory Beauty Campaigns
Exploratory Beauty Campaigns
The ASOS Face + Body Series Talks Identity, Gender & Beauty
<
20
Motivational Male-Focused Digital Platforms
Motivational Male-Focused Digital Platforms
The BroBible is a Community-Driven Platform for Males
<
19
P2P Clothing Studio Stores
P2P Clothing Studio Stores
The NYC Depop Store Teaches the Community How to Sell Online
<
18
Teen-Friendly Skincare Sets
Teen-Friendly Skincare Sets
SkinOwl's Skincare Starter Kit Addresses Concerns with Five Products
<
17
Nostalgic Pizza Bars
Nostalgic Pizza Bars
The Design of 'Pozza' Channels a 90s Vibe with a Modern Twist
<
16
Fashion Retailer Recycling Initiatives
Fashion Retailer Recycling Initiatives
ASOS' Leftover Fabrics are Used to Make Sanitary Pads
<
15
Influencer Smartphone Recording Gimbals
Influencer Smartphone Recording Gimbals
The DJI Osmo Mobile II Stabilizes Your Device
<
14
Optimistic Youth Streetwear Collections
Optimistic Youth Streetwear Collections
Noah's Fall/Winter 2018 Line is Sophisticated & Inspiring
<
13
Mental Wellness Pop-Ups
Mental Wellness Pop-Ups
'The Bakery' by Lidl Supports Discussions on Mental Health
<
12
Age-Positive Lifestyle Blogs
Age-Positive Lifestyle Blogs
Alternative Ageing Boasts Mature Fashion, Beauty and Travel Content
<
11
Pizza-Purchasing Social Lenses
Pizza-Purchasing Social Lenses
Domino's Shoppable AR Snapchat Lens Lets Users Easily Order Pizzas
<
10
Hip Styling Dolls
Hip Styling Dolls
MGA's 'Who's That Girl' is a Fun and Kid-Friendly Beauty Range
<
9
Youth-Focused Unisex Fashion Styles
Youth-Focused Unisex Fashion Styles
NASASEASONS ' Fall/Winter 2018 is Sporty & Heavy on References
<
8
Confidence-Boosting Skincare Campaigns
Confidence-Boosting Skincare Campaigns
Sk-II's '#BareSkinProject Taps into Chloë Grace Moretz
<
7
Inclusive Creativity-Enabling Streetwear Labels
Inclusive Creativity-Enabling Streetwear Labels
dfrntpigeon Provides Support for At-Risk Youth
<
6
Short-Form Video Apps
Short-Form Video Apps
TikTok and Musical.ly Build a Platform That Enables Creativity & Expression
<
5
Young Adult-Inspired Fashion Collections
Young Adult-Inspired Fashion Collections
Wood Wood's Youthful Fashion Line for FW18 Tells a Story
<
4
Gamified AR Makeup Apps
Gamified AR Makeup Apps
The 'Wow How' App Uses Gaming Tech to Teach Consumers Application Tricks
<
3
Youthfully Nostalgic Fashion Editorials
Youthfully Nostalgic Fashion Editorials
Liam Hodges Embraces the 90s for His Fall/Winter 2018 Line
<
2
Whimsical Cosmetic Pop-Ups
Whimsical Cosmetic Pop-Ups
The Winky Lux Experience is Styled as a Photo-Friendly Retail Museum
<
1
Whimsically Interactive Candy Installations
Whimsically Interactive Candy Installations
Candytopia is a Vibrant Real-Life Candy Wonderland
<