The proliferation of convenience-based services made its mark on 2013. We saw a variety of subscription-based services pop up that offer everything from wine, to science kits and socks delivered straight to your doorstep.
Looking further into retail, we saw tech integrating itself much more into the displays in-store, purchasing process and marketing campaigns, allowing brands to engage and interact even more deeply with their consumers.
The gamification of shopping is also a big theme of 2013, allowing consumers to get deals and make purchasing easy through smartphones and tablets on-the-go.
To dig into the bigger implications that clusters of these ideas have had on the world of retail, take a look at the insights Trend Hunter's Retail Trend Report has to offer.
- Gen Z (primary audience)
- Gen Alpha (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
