Although many businesses are profit-driven, it is important to remember to engage in charitable initiatives and activist endeavors — the March 2019 social good round-up offers some great examples of this.
Emphasis is put on education and understandably so as it is a foundation of respect, informed consumption and entrepreneurial possibilities. 'Ella the Engineer' is an instance that supports the latter category. Deloitte launched a STEM comic book series in partnership with The Ella Project to engage kids and inspire them.
Another category where the March 2019 social good list is strong in is health. A great example of this is the LGBT-friendly sexual health clinic in Birmingham. Not only does this establishment offer sexual education and makes STI testing more accessible, but it also builds a community around tolerance and acceptance.
- Gen Z (primary audience)
- Gen Alpha (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
