These June 2015 cosmetics trends range from dewy beauty editorials to bespoke fragrance services that deliver personalized scents right to one's door. On the high fashion front, the demand for conceptual makeup artistry is at an all-time high. In addition to eye gloss experimentation and artistic face paint, the industry is seeing the rise of cheeky sticker cosmetics and vibrant body art applications. These examples are more artful than practical and are visually bold in their aesthetic.
When it comes to the month's cosmetic packaging, eco-friendly and minimalist containers win out over opulent bottles. A focus on recyclable packaging solutions is present while botanical and organic ingredients are promoted as being healthier than chemical alternatives.
From Prada's genderless fragrance range to watercolor nail varnishes, these June 2015 cosmetics are also paired down and understated, revealing elegant and effortlessly cool scents and hues that are not linked to gender.
Lastly, a resurgence of DIY cosmetics is present this month-- brought on by beauty bloggers who seek affordable and organic skincare solutions. These include homemade body scrubs, hair powders and shampoos that celebrate organic ingredients.
- Gen Z
- Gen Alpha
- Millennial (primary audience)
- Gen X (primary audience)
