After quitting her job in NCY, Cozy Freidman decided to attend hairdressing school. She opened up her child-focused hair salon called 'Cuts 4 Kids' in 1994. Her latest venture has been the creation of a child-friendly line of hair care products called 'So Cozy.'
Noticing the issues arising with children's hair from lice, knots, fly-aways, tangles, cowlick, bed head, frizz, static cling, and split ends, Freidman took matters into her own hands and developed So Cozy -- specifically designed for children ages two to 12. The idea was to bridge the gap between baby products and adult products.
So Cozy was tested in Freidman's own salons and she used feedback from clients to perfect the products. The ingredients include Keratin, soy proteins, and ZERO toxins -- no parafins, sulfates, synthetic color, wheat, gluten or nuts.
Child-oriented, super safe and unisex, the products are now available in 1,800 Target stores nationwide.