The products spotlighted in the July 2021 cosmetics list speak to consumers' desire for eco-friendly, free-from, and trendy items. One notable example from the list comes from CoverGirl. The brand recently debuted the CoverGirl Clean Pressed Powder collection that is made with 35% less plastic than previous iterations. The new launch is part of the brand's continued sustainability efforts.
The July 2021 cosmetic trends also showcase a push for clean, free-from products like the IKARIA Beauty Line from Debbie Matenopoulos. The television host, journalist, and lifestyle expert recently launched created a collection of skincare items that are free from over 50 harmful compounds that are typically found in commercial beauty products. This speaks to the brand's dedication to maintaining the integrity of the skin.
- Gen Alpha
- Gen Z (primary audience)
- Millennial (primary audience)
- Gen X (primary audience)
