I'm a huge seafood-lover, but not everything that can be found underwater is edible or enticing. This cluster of odd underwater innovations shows strange looking sea creatures, mesmerizing mermaids, overpriced sushi, shark-inspired fashions and much more.
The creepiest underwater innovation to me is the artwork with tentacles coming out of peoples faces. From man-eating backpacks to tentacle regurgitation, check these odd underwater innovations.
Implications - Integrating natural elements into products is becoming increasingly popular. Consumers are looking for more ways to tune into a nature-friendly aesthetic in their lives. The green industry can tap into this demand for more eco-conscious products to generate more revenue through expanding their services to other industries.
56 Odd Underwater Innovations
54
Fairytale Heroine Pin-Ups
J. Scott Campbell 'Disney Princess' Series Gives Disney Divas a Makeover
53
Freaky Fish Photomentaries
Human-Like Fish With Teeth and Limbs
52
Live Mermaid Shows
The Town of Weeki Wachee Puts on a Fantastical Underwater Performance
51
Mermaid Fashiontography
Solve Sundsbo Captures Alla Kostromichova as 'The Girl From Atlantis'
50
Naughty Cephalopod Shoots
Photographer Julian Murray Mixes Girls, Tattoos & Seafood
49
Cardboard Catwalks
Strode College Challenges Young Designers With Odd Medium
48
Jaws Sleeping Bags
The Shark Sleeping Bag is Toothy and Comfortable
47
Tentacle Regurgitation Videos
The JoliPunk ‘Octopus' Video is Disturbing
46
Facial Hair Tentacles
Beards and Mustaches Abound in the Beardfolio by Matt Rainwaters
45
Seacreature Jewelry
Amazing Silver Octopus Rings by Antonio Palladino
44
Fishy Footwear
The Nike 78 Aquarium Shoe by Weiden + Kennedy is Beyond Belief
43
Terrifying Taxidermy
Juan Cabana's Creations are Morbidly Creepy
42
Sea-sational Chandeliers
Jonathan Levine's Octopus Lighting
41
Jellyfish Chandeliers 2
Timothy Horn Lighting
40
Jewellery Made of Real Tentacles
OctopusME!
39
Hammerhead Shark Supercars
The Badass Audi Shark 3-D Concept by Kazim Doku
38
Sliced Mermaids
Creative Artistic Promotion for Rare Meat
37
Talking Fish Commercials
The Lipton Green Tea with Citrus Ad is a Pseudo-Musical
36
$2,700 Sushi
The World's Most Expensive Sushi is Garnished in Gold
35
Hybrid Animal Talismans
Hip Shark Necklace Has a Hipposhark Eating a Lady
34
Aquarium Peep Shows
The HEAD Geneva Milan International Furniture Fair Exhibition is Amazing
33
Steampunk Shark Guns
'My Ray Gun II' is Made from Common Household Materials
32
Man-Eating Backpacks
The Shark Backpack Will Eat Your Homework
31
Informative Fish Cartoons
The Witty Tale of 'How the Male Angler Fish Gets Completely Screwed'
30
Sushi iPhone Sleeves
The Bento Box Japanese Cuisine Gadget Case Keeps Your Phone Clean
29
Aquarium Trash Bags
Playful Goldfish Garbage Sacks by Wieden & Kennedy
28
Sea Creature Closeups
The CoML Project Showcases Adorable Marine Life
27
Mermaid Puppy Love
The Vogue Girl Korea July 2010 Spread is Mystical
26
Baffling Animal Rediscoveries
The Brazilian Blind Characid Fish is Nearly Extinct
25
Self-Catching Fish
Using Sound & Pavlov's Law
24
Fish-Flinging Fashiontography
Model Rie Rasmussen is a 'Scuba Girl' in Elle Italia
23
Tentacle Lighting Fixtures
The Fractalia Light Looks like It Crawled Out of the Sea
22
Jellyfish Inspired Submarines
Futuristic Submarine With Metallic Dynamic Tentacles
21
Million Dollar Mermaids
Mermaid Fever and $1m Reward Grips Israel
20
Fishy Mantra Ads
The Legal Sea Foods Print Campaign Pokes Fun at Old Adages
19
Food with a Voice
McDonald's Filet-O-Fish Ad Lets Seafood Deliver the Message
18
Luxurious Fishy Timepieces
The Aquarium Watch Features a Koi Fish with a Murky Background
17
Transformer Seafood
These Crustaceans Aren't What They Seem
16
Flying Octopus Plants
Spruce Up Your Ceiling with Michael McDowell's Hanging Air Plant Pods
15
N00b-Proof Fishing
The Biopulse Lure Makes Fishing Unfun (for the Fish, That Is)
14
Fish Market Aliens
Jenny Hanivers Still Delight and Shock Fish Fans
13
Fishy Weaponry
The Shark Knife is a Danger to Everyone
12
Fishing Lure Brooches
Visvim's Accessories Make You the Bait
11
Different Delicacies
Stingray Is the New Other White Meat
10
Mermaid Water Aids
The Mechanical Dolphin Tail is for Scientific Swimming
9
Fishy Frozen Treats
'Sooshi' Ice Cream from New Zealand Natural
8
Ocean Pollution Awareness Ads
Cataluña's Clean Mediterranean Campaign
7
Sea Squid Tables
The Judson Beaumont Squiddy Table is Under the Sea Style
6
Ocotopi Necklaces
8 Arms That Look Hot Around Your Neck
5
Fishy Bath Plugs
Slam Design Makes it Look Like A Goldfish is Stuck in the Tub
4
Symbolic Goldfish Art
The Lalique Gold Luster Collection Dives into Eastern Philosophy
3
Carnivorous Oven Mitts
The Shark Oven Mitt Helps You Hunt Hot Foods
2
Liberating Lobsters for Activism
PETA Compels NYC Restaurant to Free Its Crustacean Mascot
1
Lobsters For Thanksgiving
The Other Red Meat
Related Ideas
Angular Multi-Level Tents
The Nokken Softshell Tent Features a Glulam Timber Structure
Homeless Support Backpacks
The Makeshift Traveler Backpack Has a Solar Panel and More
Whimsical Artist-Designed Handbags
Louis Vuitton Unveils the 'Artycapucines VII'
Playful Pop Installations
Takashi Murakami’s Louis Vuitton Octopus Fills the Grand Palais
Sculpturally Formed Jewelry Collections
Taras Yoom Designs the Cyber Zombie Collection
Seafood Waste Bioplastics
Natnov Bioscience Has Turned Seafood Waste into New Bio-Economy Products
Gourmet Tinned Seafood Collections
Siesta Co.'s Vegan Seaweed Tins Boast Gen Z-Friendly Packaging
Lobster-Shaped Luxury Bags
Louis Vuitton Prepares to Officially Launch the Lobster Bag
Ultra-Advanced Camping Pillows
The RestBase Camp Napper Was Designed by Chen Xu
Jelly-Inspired Dive Watches
Swatch's Scubaqua Collection Introduces Translucent Ocean Colorways
Sea-Inspired High Jewelry Collections
Tiffany & Co. Presents the Blue Book 2025 'Sea of Wonder'
Sea Life-Inspired Furniture Collections
Giorgetti Maserati Edition Fuses Luxury and Innovation
Speculative Cutlery Forms
The Evolving Spoon Project Reimagines Spoon Evolution
Camp-Inspired Seafood Shacks
Mystic Fish Camp Shares Nostalgic, Playful Experiences with Food
Jellyfish-Inspired Sneakers
Pharrell Williams and Adidas Originals Drop Shoes with Transparency
Inflatable Stealth Tent Designs
The Heimplanet Cave XL Tent Neo Black Edition is Diamond-Shaped
Playful Beach-Inspired Tech Lines
CASETiFY x SpongeBob SquarePants Drop a New Collection
Sustainable Statement Swimwear
Stefania Frangista Reimagines Beachwear with Nature-Inspired Design
Self-Dock Aquatic Robot Technology
Beatbot Introduces the RoboTurtle During CES 2025
Dinosaur-Themed Leather Bags
Lab-Grown Leather Ltd and VML Develop a Special Bag Using DNA
Aquatic-Themed Watch Collections
Swatch's New SCUBAQUA Collection Uses Bioceramic Materials
Mindful Digital Aquariums
Reef Turns Screen-Free Time into a Calm Ritual Through Interaction
Futuristic Imaginative Design Concepts
Toyota Introduces the Unique E-Collection of Products
Sustainable Shapewear Lines
The OceanHug Collection by Shapellx is Crafted from Oyster Shells
Functional Effervescent Mushroom Drinks
These Water Junkie Drinks Come in Three Varieties
Vibrant Nautical-Themed Cartoon Meals
Burger King x SpongeBob SquarePants Launch an Exclusive Menu
Virtual Flavor Simulators
Researchers Developed a Device to Stimulate Taste in Virtual Worlds
Anime-Inspired Graphic Tees
UNIQLO UT Introduces a New Collaborative Uzumaki Collection
Dinner-Inspired Couture Bags
Nik Bentel Studio's Dinner Bag is Unconventionally Functional
Performance Fleece Hoodies
The Vollebak Deep Sea Diver Hoodie Delivers Military-Grade Warmth
Technologically Enhanced Electronic Handbags
Nik Bentel Studio Debuts the Speaker Bag & Mixer Bag
Horror Manga-Inspired Graphic Tees
UNIQLO and Junji Ito Join on a Special Collection of T-Shirts
Contemporary Eco-Friendly Pet Accessories
Biting Edge Unveils Elevated Modern Pet Accessories
Science-Backed Haircare Lines
Courtney Adeleye Unveils an Ocean-Inspired Haircare Line Watch & Sea
Biological Material Game Controllers
A Team of Designers Dream up the BioHybrid Device Controller
Noodle Character Plush Toys
Nissin x Godzilla Plush Turns Cup Noodles into a Collectible Character
Everyday Sustainable Bags
Out of the Woods Offers Versatile Bags for Essentials
Mermaid-Inspired Makeup Collections
The Flower Knows Shell's Jewel Collection Boasts Ocean Motifs
Unconventional Vehicle Control Ads
BMW Launched its 'Heart of Joy' Campaign Featuring an Octopus
Suspended Architectural Elements
Yanko Design Unveils Novasis Floating Platform Concept
Transparent Insect Jackets
Uncommon Creative Studio's ROACHCOAT Uses Live Insects in Clear Puffer
Biomimetic Fashion Lines
Nonhuman Life is a Collection by P.Andrade Inspired by Organic Forms
Dumping-Like Fashion Bags
Esenes Worldwide Bag Mimics Edible Textures Through Sculptural Design
Upcycled Sargassum Seaweed Ingrdients
Florida International University Finds Uses for Sargassum
Limited-Edition Cooling Devices
Shark x SKYLRK Partner for an Exclusive Shark® ChillPill™
Heartwarming Life-Tech Apparel
nanamica Introduces a New Collection for Spring/Summer 2025
Spoof Sparkling Water Cans
Liquid Death's Can of Art Pokes Fun at a Controversial Work of Art
Inflatable Modular Greenhouses
ISLE Applied Its Inflatable Engineering Expertise to Develop HĀVN
Fish Bone-Inspired Shoe Designs
Giuseppe Zanotti Brings Back Its Signature Slim Collection
Color-In Fish Packaging
Fishwife's Limited-Edition Summertime Art Box Comes with Colored Pencils
Oversized Survivalist Kits
The Uncharted Supply x Yeti 60L Basecamp Survival Kit is Extensive
Modern Desk-Friendly Jellyfish Tanks
Pet Jellyfish's Product is Considered State-Of-The-Art
Ultra-Dense Fabric Diver Hoodies
The Vollebak Deep Sea Diver Hoodie is Drysuit Isolation-Inspired
Seafood-Based Pet Foods
Umami Bioworks and Friends & Family Unveil a Cultivated Seafood Pet Food
Halloween-Themed Candy Pizzas
The Pizza Inn Sandworm Pizzert Has a Gruesome Greenish Hue
Minimal Sustainable Pet Designs
Biting Edge Creates Beautiful Designs for Pets and Owners
Ocean-Inspired Watch Collections
Casio's G-SHOCK Brand Has Expanded Its Popular Hidden Glow Series
Nature-Connected Lifestyle Campaigns
Wild Planet Has Launched Its 'Go Wild' Campaign
Subterranean-Inspired Outerwear
Stone Island Marina AW25 Explores Community and Maritime Heritage
Mycelium-Crafted Organic Tables
Studio TOOJ Introduces the Duk Series of Table Designs
Mycelium Leather Bags
The Myco Travel Pouch is Made from a Breakthrough Plant-Based Material
Filmic Shark Fragrances
Xyrena Crafted the First and Only Official Jaws Fragrance
Interactive Jellyfish Exhibits
SeaWorld San Diego Debuted 'Jewels of the Sea' This Year
Outdoor Lifestyle-Focused Gear Capsules
REI Co-Op Unveils Its Spring 2026 Line of Gear and Apparel
Seahorse-Inspired Controllers
The LEVION Game Controller Concept Splits Controls for Smaller Hands
Collaborative Summer Protective Fashion
BEAMS and Speedo Work on a Amphibious Collection
Ocean-Inspired Adventurous Watches
GREEN ABYSS Joins the Bioceramic Scuba Fifty Fathoms Range
Biomorphic Travel Capsule
The Living Systems Collection Merges 3d Printing with Organic Design
Kinetic Reef Displays
The LEGO Tropical Aquarium Builds Motion into Underwater Scenes
Art-Infused Workwear
Nicholas Daley’s Nepenthes Capsule is Rooted in Heritage Andsubculture
Deep Sea-Themed Cocktail Kits
Kraken Rum Launches an Alien Cocktail Kit for the New Earth Series
Integrated Dive Suits
AQUA HUMAN Dive Suit by Ivana Nedeljkovska Removes External Tanks
Vibrant Slime Collections
Sloomoo Institute Introduced 18 Colorful Slimes
Bean-Filled Chocolate Eggs
UKSnackAttack Shares Imaginative "Snackfishing" Content on Instagram
Innovative Maritime Transportation Systems
SeaTrain Technology Presents a Groundbreaking Approach
Squid-Shaped Noodle Forks
Cup Noodle is Selling a New Squid Fork Alongside Its Instant Ramen
Science-Backed Adventure Collaborations
Toyota, AllGear Digital & Immersion Neuroscience Partner
Insect Protein-Fed Trout
Finnish Brands Introduce Trout Products Made with Insect Proteins
Conceptual Fine Dining Experiences
Levi Lu Taps the Japanese Aesthetic Principle of Mono No Aware
Theatrical Shark Drinks
Outback Steakhouse's Viral Aussie JAWSsie Inspired the New Sharkey Temple
Functional Mermaid-Inspired Sandals
Chaco Collaborates with Fishwife to Update its 'Z/1 Design'
Future-Forward Layering Collections
Uniqlo U Unveils Its North Sea-Inspired Fall/Winter 2025 Line
Mashup Halloween Bath Products
Lush's Monster Mashup Range Features Mix-and-Match Designs
Iridescent Smoothie Toppings
Mermaidcore Inspired Tropical Smoothie Cafe's Latest Topping
Canned Seafood Assortments
The Ekone Suite Features a Plethora of Seafood Options
Soft Structural Packaging
The Project Ara Explores Air‑filled Biomimicry as a Design Material
Aromatic Aquatic Fragrances
Zoologist Portuguese Man O' War Has Notes of Seaweed & Gunpowder
Futuristic Museum Exhibitions
The Unnatural History Museum of Singapore Shows Mechanical Creatures
Show-Inspired Burger Menus
Burger King Spongebob Menu Brings Animated Flavor to Fast Food
Jellyfish Suite Hotels
La Casa De La Playa by David Quintana Integrates Aquariums into Suites
Fungi-Powered Diapers
HIRO's MycoDigestible Diaper Comes with Plastic-Eating Fungi
Sleek E-Ink Digital Notebooks
The Manta by Supernote is Sustainable and Uses E-Ink
Sculptural Acoustic Lighting
Echoes of the Deep is an Acoustic Lighting Capsule by Askia Furniture
Outdoor Lantern Concepts
This Camping Lantern Concept Features Rugged Form and Soft Lighting
Horror Film Fragrances
Osmo Crafted "the Scent of a Nightmare" for the Dream Eater Movie
Cost-Effective Cultivated Caviars
This UMAMI Bioworks Cultivated Caviar is Nutrient-Dense
Manga-Inspired Sleeping Bags
The NANGA Attack on Titan Sleeping Bag Has an Anatomical Design
Halloween-Themed Qsr Menus
Burger King Reveals a Monster Menu with Vampire Nuggets and Mummy Fries
Compostable Sauce Containers
Holy Carp! Packaging Offers an Alternative for Soy Sauce Dispensers
Algae Lit Retail Caves
Aesop Hainan Store Uses Algae Surfaces to Create Immersive Ambiance
Digital Marine Habitats
The Nereid Marine Habitat Sets New Standard for Ocean Restoration
Living Structure-Based Pavilions
The Picoplanktonics is This Year's Canada Pavilion
Computational Undersea-Inspired Soaps
The Microbi Design Coral Soaps Collection is Ethereal
Unconventional Design Exhibitions
Meritalia Presents a Striking Exhibition at Design Miami 2024
Oceanic Conservation Accessories
The Elizabeth Scarlett World Ocean Day Pouch is Limited-Edition
Urban Modular Outerwear
TNF Urban Exploration FW2025 Has Modular Layering and Architectural Tech
Underwater Concrete Printing Systems
Cornell And DARPA Advance Underwater 3D Concrete Printing
Multi-Function Robot Seats
Octo Stool Features 8 Fold-Out Tentacles That Convert into Side Tables
Wearable Water Bottles
im Water Debuted "the World's First Wearable Water"
Fishing Coffee Tables
Uncrate's The Ultimate Book Captures Fishing Culture
Fermented Seafood Sticks
Kkini-Kkini Turns a Traditional Ferment into an Accessible Umami Booster
Artisanal Dried Pet Snacks
KALŪ's Oceanic Discovery Box Spotlights Marine Flavors
Textural Octopus Meat Alternatives
Revo Foods Relaunches Its Octopus Alternative THE KRAKEN
Cultivated Marine Supplement Lines
Umami Bioworks Unveils a New Supplement Using its AI Platform
Redesigning Restful Moments
The ANEW Project Turns Daily Objects into Mini Retreats
Interactive Marine Ecosystem Sculptures
Randi Renate & Beatriz Chachamovits Protect Ecosystems
Sea-Awareness Sustainable Jerseys
The Marshall Islands Soccer Federation Unveils a Football Jersey
Mushroom-Inspired Dining Designs
Grybova Hata Evokes Mycelial Growth Via Bio-Based Materials
Algae Resin Pavilion Forms
The I/Thee Puddle Pavilion Casts a Floating Canopy from Algae Resin
Unsinkable Metal Vessel Concepts
University Of Rochester Creates Superhydrophobic Aluminum Tubes
Meaningful Relationship-Encouraging Campaigns
Iceberg Vodka Debuts 'Foraging Deeper Connections'
Glowing Water Bottles
Wonders of Nature Inspired Nalgene's GloWyld Collection
Shark Bottle Openers
The Tacray Shark Pocket Opener Mimics Shark Bites
High-Speed Underwater Scooters
The Sublue Vapor Offers a 6mph Top Speed Beneath the Waves
Artist-Designed Collectible Dining Sets
The Kraken Rum Partners with Artist Killer Napkins
Nature-Inspired Lifestyle Design
SuperNatural Explores How Organic Phenomena Can Shape Objects
Health Object Art Exhibitions
Out of Orifice Explores Interfaces Between Body, Design, & Intimacy
Sushi Boat Blocked Puzzles
Luke Jenkinson Creates a LEGO Funamori Platter Set Design
Sustainable Yacht Crew Uniforms
National Marine Suppliers Unveils Eco-Friendly Solutions
Crispy Squid Snacks
Arawoom's Crispy Squid Makes Fried Calamari Snackable
Premium Sea Urchin Sources
Springtide Seaweed Debuts a Premium Farmed Sea Urchin Offering
Unique Artistic Books
Melanie Dunea Unveils 'Amuse-Bouche,' a Fashion-Food Photo Book
Squid-Shaped Noodle Forks
Nissin Presents the Ika Fork in Japan Shaped Like the Animal
Interactive Ocean Installations
Light Me UP! Inflatable Installation Responds to Human Interaction
Ocean-Friendly Seafood Meals
Green Chef's April Recipes Share Seafood Watch-Recommended Seafoods
Biodegradable Burial Caskets
The Living Cocoon by Loop Biotech Offers a Fungus-Based Coffin
Anti-Splashing Bathroom Fixtures
These Modern Urinal Designs Elevate Cleanliness
Underwater Jetpack Designs
Kikfin Shark Jetpack System Lets Users Dive Deep and Swim at Speed
Seaweed-Enriched Beef Carpaccio
SelektMeat's Carpaccio Boosts Flavor & Reduces CO2 Emissions
Immersive Nighttime Theme Parks
SeaWorld Combines Concerts, Drone Displays and Live Entertainment