These freshness-focused packaging examples range from transparent orange containers to reusable lettuce wraps that are designed with both convenience and sustainability in mind.
While notable examples in the realm of produce packaging include minimalist lettuce packs and eco apple carriers, ingredient-focused bottles are a staple among health-focused beverage companies. Similarly, transparent kiwi containers with cartoon imagery are also gaining attention and are successfully promoting freshness while grabbing the attention of younger consumers.
Other freshness-focused packaging examples include compartmentalized microwave meals that spotlight organically sourced ingredients along with transparent produce brands that are reflective of a grocery store's core values. Fusing ingredient-themed and honest elements, these examples promote brand transparency while targeting consumers seeking fresh and healthy food and beverage products.
39 Freshness-Focused Packaging Innovations
39
Fruit-Topped Juice Bottles
Siya's Juice Packaging System Emphasizes Freshness
38
Implement-Patterned Packages
Cook Packaging Celebrates the Tools Necessary for Artistic Food Prep
37
Typographic Salad Packaging
Insal'arte's Produce Packaging Spells Out Leafy Letters
36
Animated Produce Packaging
This Raspberry Packaging Might Eat Your Fruit Before You Get a Chance
35
Detoxifying Juice Branding
Verve Juices Has a New Look for Its Line of Healthy Cleansing Drinks
34
Organic Fruit Packaging
Nurture is a Living Fruit Bowl That Preserves Produce
33
Clever Kiwi Branding
These Kiwi Snack Packs Include Personified and Animated Graphics
32
Frozen Veggie Packaging
Vegeterra's Frozen Food Bags Make Food Inside Seem Fresh & Crisp
31
Earth-Friendly Produce Packages
Nature & More Uses Sugar Cane to Create Compostable Packaging
30
Fresh Picked Produce Labels
This Organic Packaging Design Emphasizes the Farm of Origin
29
Eco Orange Packaging
This VitaPack Fruit Carrier Boasts a Collapsible and Sustainable Design
28
Grecian Paper Seafood Packaging
The Branding Concept for Cookfish Ltd Highlights the Seafood
27
Sliced Fruit Packaging
Vicente Peris Sells Half Fruit Slices to Prevent Food Waste
26
Eco Strawberry Packaging
This Frozen Fruit Bag Idea is Resourceful, Adaptable and Earth-Conscious
25
Reusable Honeybee Packaging
This Honeybee-Based Product is a Natural Alternative to Plastic Wrap
24
Raw Juice Labratory Branding
ELXR is a Toronto Cold-Pressed Juice Bar with Clever Packaging
23
Vegetable Juice Jars
TO BAZAKI's Juice Packaging Design Uses Jars Instead of Bottles
22
Earthy Restaurant Branding
Botanica's Brand Identity Boasts Eco-Friendly Design Elements
21
Transparent Produce Bags
These Produce Packaging Designs Emphasize Freshness
20
Salad Dressing Pouch Packaging
The New Package Design for Kraft Dressings is Highly Portable
19
Biomimicry Juice Packaging
This Juice Bottle Design is Inspired by the Structure of Flowers
18
Graphic Pomegranate Packaging
Granada Pomegranate's Branding Encourages Sustainability
17
Drinkable Salad Beverages
SaladPower's Beverage Helps You Drink Your Vegetables
16
Functional Produce Packaging
This Apple Packaging Design is Rustic, Chic and Artisanal
15
Fresh Produce Packaging
The Whole Foods Packaging for Brooklyn Has Local and Regional Appeal
14
Fresh Potato Packaging
The All-Natural Essfertige Erdäapfel German Potatoes are Peeled and Steamed
13
Floral Juice Packaging
'Gestus Juice' Blends Fruit and Flowers in its Labels for a Fresh Look
12
Biodegradable Lettuce Packaging
This Lettuce Packaging Uses Vegetable Inks & Sugar-Based Materials
11
Transparent Baby Food Pouches
Happy Family's Clearly Crafted Purees Enhance Food Transparency
10
Minty Watermelon Lemonades
This Melon-Flavored Juice by Bolthouse Farms is Refreshingly Sweet
9
Ultra-Fresh Pistachio Branding
Pistachio Provenance Boasts Vibrant Packaging That Oozes Freshness
8
Aquaponic Lettuce Packaging
Living Lettuce's Produce Package Celebrates Health & Sustainability
7
Eco-Friendly Food Packaging
Tina Jeler Creates Herb Labels are Biodegradable and All-Natural
6
Hand-Stitched Bread Bags
The Beer Bread Bags for BarretsRidge Are Homey but Still Very Modern
5
Citrusy Produce Packaging
This Produce Packaging Design Mimicks an Orange Peel
4
Leafy Cider Packaging
Kiss Cider's Can Packaging is Fresh, Fun & Fruity
3
Tetrahedral Vegetable Packaging
The Pattruss Z Leaf Salad Vegetable Packaging Ensures Freshness
2
Maritime Potato Packaging
The PEI Potato Bag Designs Celebrate the Produce's Proud Heritage
1
Colorful Vegetable Juice Branding
The New V8 Juices are Made from Colorful Fruits and Vegetables
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Cooling Mushroom Packaging
Mushroom Packaging Creates Customizable and Compostable Solutions
Seaweed-Based Shoe Packaging
Ales Grey & Sway Partnered on Sustainable Footwear Packaging
Peelable Dissolving Bottles
Tomorrow Machine's Peelable Bottle Design Dissolves In Water
Sustainable Speaker Packaging
Sonos' Packaging Shares a Premium, User-Friendly Experience
Eco-Conscious Beauty Packaging
Albéa Group Boasts Three Flagship Packaging Products
Minimalist QSR Packaging Designs
This Updated McDonald’s Japan Packaging Includes 70 Updates
Paper-Based Tray Packaging
Verday Vegan Meats are Packed in Shallow Food Trays Made for Recycling
Conceptual Craft Beer Bottles
Sour Glass Encourages Thoughtful Drinking Experiences
Eco-Friendly Bath Essentials
Bebo Seeks to Reimagine the Packaging of Kid's Bath Products
Recyclable Chilled Grocery Bags
The 'Fresh!Bag' Recyclable Cool Bag is Ready to be Branded
Co-Branded Beverage Boxes
Jarritos and Nike Created a "Shoe Box" with Four Vibrant Flavors
Compostable Coffee Pod Packaging
These Cambio Roasters Organic Coffee Pods are Sustainable
Upcycled Fruit Skincare
'My Skin Feels' Repurposes Olive Oil, Ketchup & Mandarin Juice Waste
Aseptic Eco Beverage Packaging
The Tetra Brik Aseptic 200 Slim Leaf Carton is Paper-Based
Oxygen Permeable Food Membranes
Intellipac Packaging Helps Keep Broccoli Fresh Within the Bag
Modern Coffee Packaging Designs
Copper Cow Coffee Recently Debuted a New Look for Its Coffees
Recyclable Label-Free Soda Packaging
Coca-Cola is Trialling New Sprite Bottles in the UK
Sustainable Skincare Packaging
Olay's First-ever 100% Recycled Jars are Launched with Walmart
Sustainable PET Dairy Packaging
Coop and Emmi Launch the New Sustainable Dairy Packaging
Inclusive Skincare Branding
Featforskin's Packaging by GL*TCH Celebrates Our Differences
Recyclable Coffee Packagings
'Tanuii Coffee' Redesigned its Packaging with Paper-Based Pouches
Waste-Reducing Produce Stickers
Grey Colombia & Makro's Stickers on Produce Suggest Recipes
Multi-Functional Food Containers
Roll by Haechan Ryu is a Space-Caving Food Container
Compostable Fragrance Caps
EAUSO VERT Created Industry-First Sustainable Fragrance Packaging
Reusable Grocery Delivery Packaging
Milk & More and Again Partnered for Reusable Packaging Options
Edible Snack Skins
Foodberry Creates Edible, Plant-Based Coatings Inspired by Fruit Skins & Peels
Biodegradable Beauty Packaging
MOB Beauty's Earth-First Packaging Turns into Dirt
Multifunctional Glass Food Containers
These Containers Are Shatterproof, Stackable and Stylish
Sustainably Packaged Yogurt Cups
Yoplait Launches the Sustainable Pure-Pak eSense Cartons
Upcycled Dried Fruit Snacks
The Ugly Company Boats Healthy Recipes That Curb Food Waste, as Well
Aluminum Plastic-Free Water Packaging
The Perfect Hydration Alkaline Water Comes in New Packaging
Fiber-Based Food Packaging
Hinojosa Unveils the New 'Foodservice' Packaging in Three Formats
Eco-Friendly Consumable Packaging
This Biodegradable Composite Packaging is Transparent and Edible
Cardboard Cosmetics Refill Pouches
Freshly Refills Reduce Cosmetics Industry Waste
Recyclable Paper-Made Coffee Packaging
JDE Peet's is Rolling Out Recyclable Coffee Packaging
Paper-Made Porridge Packaging
Quaker Porridge Pots are Now Made with Paper for Easy Recycling
All-Paper Perfume Boxes
Ffern’s Made-to-Order Fragrances are Packaged in Biodegradable Boxes
Bio-Based Beauty Packaging
Holmen Iggesund and Yangi Partner for Bio-Based Packaging Solutions
Paper-Packaged Haircare Products
Babo Botanicals Has Launched Haircare Products in Cartons
Compostable Sugarcane Containers
Eco-Products' WorldView Containers are Foodsafe and Microwavable
Recycled Chlorophyll Water Bottles
Chlorophyll Water Launched 100% rPET Bottles
Beer-Based Blister Packs
This Blister Packaging for Cosmetic Refills is Made from Beer By-Products
Sustainable Skincare Initiatives
Japanese Beauty Brand Kao Upgrades Its Sustainability Initiatives
Upcycled Circular Design Products
Cyrc Designs Expansive Products with Sustainable Themes
Plastic Snack Packaging Reductions
KP Snacks Flow Wrapping Process Has Been Updated
Vibrant Freezable Lunch Boxes
Packit® Launches the Playtime Lunch Boxes Line
Aluminum-Packaged Kombuchas
Mortal Kombucha Has Introduced Eco-Friendly Aluminum Bottles
Bio-Based Paper Packaging
Covestro's Partially Plant-Based Coating Boosts Recyclability
Folding Fountain Drink Cups
New York Fries' New Cold Cups are 100% Biodegradable & Compostable
Sustainable Natural Wine Boxes
Big Naturals Offers a Premium Tasting Experience in Eco Packaging
Sustainable Skincare Packaging Pivots
Aveeno® Canada Introduces a New Look & Better, Eco Packaging
Reusable Produce Seals
Food Huggers Keep Sliced Vegetables and Open Containers Fresh for Longer
AR Yogurt Packaging
Chobani's Interactive Yogurt Packaging Engages Snackers for Halloween
Compostable Foodservice Packaging
The Eco-Products GreenStripe Line Has New Bags and Wraps
Reusable Packaging Initiatives
PepsiCo Has Announced a New Packaging Goal
Recyclable Hardware Packaging
Nokia is Adopting Lighter Recyclable Packaging for Circularity
Mini Eco-Focused Drink Packaging
The SIG DomeMini Bottle is Made with FSC-Certified Paperboard
Limited-Edition Orange Juice Bottles
Tropicana's "Tropcn" Packaging Reminds It's Not Artificial
Sustainable Produce Packaging
These Cascades Eco-Friendly Produce Baskets are Recycled
Refreshed Water Branding Identities
Flow Beverage Corp. Announces Its Evolved Bbrand Identity
Eco-Friendly Paper Packaging
Sourceful Debuts a New Paper Pouch to Compete with Plastic Packaging
Origami-Inspired Lunch Boxes
The FoldiBox 2 Box has a Flatpack and Technical Design
Traditional Food Preservation Containers
The 'Twist' Food Storage Container Has a Hidden Chamber
Redesigned Organic Brand Packaging
Albertsons Unveiled a New Packaging Profile for O Organics
Freshness-Tracking Food Containers
The Vorkoster Lid Has pH-Sensitive Foil to Track Food Freshness
Plant-Inspired Coffee Packaging
This L’OR Coffee Packaging Comes in Several Styles
Paper-Based Yogurt Cups
Nancy’s Probiotic Foods Sustainably Packages Single-Serve Oatmilk Yogurt
Paper-Packaged Snack Chips
Walkers Baked Multipacks Ditch Plastic in Favor of Paper Alternatives
Compostable Foodservice Packaging
The Better Earth Farmer’s Fiber Collection is Being Expanded
Recyclable Lightweight Wine Bottles
Ron Rubin Brands Unveils its 100% Recyclable Wine Bottle
Recyclable Windowed Packaging
Coveris Debuts the New Packaging for Simply Lunch’s Stir Me Up Range
Recyclable Kid-Friendly Meals
Little Dish Launches Its New Range in 85% Wood Fibre Packs
Kid-Friendly Stacked Lunches
Lunchables Collaborates with Fresh del Monte for a New Lunch Offering
Freezable Snack Boxes
PackIt Offers Its Freezable Snack Boxes in a Variety of Patterns
Sustainable Packaging Brands
Flourish® Utilizes Recycled Content and Safe Forestry Practices
Compostable Packaging Innovation Centers
The Greenhouse Learning Center Will Test Packaging
Transparent Farm-to-Can Cocktails
Anytime Spritz Boasts 100% Transparent & Sustainable Ingredients
Sleek PFAS-Free Packaging
Celebration Packaging Unveils PFAS-Free Enviroware Compostable Packaging
Sustainable Frozen Treat Packaging
Metsä Board Re-Designed its Ice Cream Packaging
Eco-Friendly Alt Milk Packaging
Califia Farms Packaging Now Features 100% Recycled Plastic
Eco-Friendly Wine Bottles
Aegg Introduces Two New Wine Bottle Designs at Imbibe Live
Carbon Neutral Milk Packaging
Neutral Foods Offers a More Sustainable Solution
Recyclable Salad Packaging
GPI Taps Picadeli for its Recyclable Paperboard Lids for Salad Bowls
Ocean Plastic Cosmetic Packaging
LUSH and Prevented Ocean Plastic™ Partnered on New Packaging
Paper-Made Drink Mix Packaging
This Fairfood Powdered Oat Drink Features the Sonoco GREENCAN®
Sustainable Potato Bags
'Brown Bag Potatoes' Get a New Sustainable Bag for E-Commerce Packaging
Sustainable Cereal Packaging
Weetabix Now Features Fully Recyclable Packaging
Green Thermoformed Cardboard Trays
Cascades Launches Innovative Packaging for Fresh Produce
Biodegradable Bubblegum Packages
Milliways Launches a New Biodegradable and Recyclable Box Design
Reusable Packaging Sparkling Waters
PATH Sparkling Flavored Water Comes in Aluminum Bottles
Eco-Friendly Burger Packaging
GreenDustries' PleatPak Packaging Blends Sustainability and Function
Recycled Fruit Bags
Superfresh Growers Introduces a Collection of Recycled Apple and Pear Bags
Reduced Material Food Packaging
The Stora Enso 'Trayforma BarrPeel' Packaging is Easy to Open
Preservative-Free Fruit Waters
Real Fruit Water Pairs Farm-Picked Ingredients & Fresh Spring Water
Recyclable Yogurt Pouches
Dow and Mengniu Debut a New Monomaterial PE Yogurt Pouch in China
Sustainable Edible Pouches
Cannabis Brand Wyld Launches a Fully Compostable Pouch for Edibles
Rebranded Snack Packaging
Graze Debuts a New Brand Identity for Easier Identification on Shelves
Imperfect Produce Subscriptions
Odd Bunch Delivers Oddly Shaped Produce to Consumers' Doors
Compostable Foodservice Packaging
These Sabert Pulp Food Containers are Convenient
Expressive Beer Packagings
'Buqui Bichi Brewery' Debuted a New Set of Packagings for its 5 Flavors
Youth-Focused Prebiotic Products
Beech-Nut® Launches a New Range of Prebiotic Jars and Pouches
Sustainable Packaging Films
These Parkside Lidding Films Come in Several Options
Plant-Based Snack Bar Wrappers
BAR-U-EAT Compostable Bar Wrappers are BPI-Certified
Green Produce-Preserving Containers
Rubbermaid's 'FreshWorks® Produce Saver' Keeps Produce Fresh
Revamped Eco Juice Packaging
Capri-Sun Packaging Now Features Stronger Paper Straws
Kid-Focused Meal Containers
b.box Launches the Kid-Approved Eco-Friendly Bento Boxes for Meals
Personality-Inspired Drink Packaging
Tetra Pak's Smart Packaging Leads Fans to a Personality Test
Sustainable Supplement Packaging
This New Touchstone Essentials Packaging is Made with Bio-PPE
Sustainable Nappy Packaging
Big Fish Reworks the Bambino Mio Brand's Packaging with Less Plastic
Snackable Acai Bowls
Clean Juice's Ingredients Boost Monetary & Nutritional Value for Guests
Recyclable Takeout Packaging Services
Uber Eats Begins the Reusable Packaging Trials in London
Reusable Banana Containers
Fresh Del Monte Launches a New Banana Container with Arena Packaging
Eco-Conscious Juice Boxes
Simple Times Mixers Supports Curbside Recycling with its New Packaging
Ceramic Olive Oil Jars
Marco Arroyo-Vázquez's Conceptual Packaging for Cugu is Durable
Nutrient-Preserving Fridge Functions
Singer Bangladesh Unveils Fresh-O-Logy and NutriLock Fridges
Revised QSR Packaging Policies
YUM Brands Unveils a New Packaging Policy for its Restaurants
Food-Grade rPET Packaging
These Novolex Recyclable Food Containers Have 10% Recycled Plastic
Food Waste-Combatting Smart Stickers
Grey Colombia Unveils a Set of Progressive Produce Stickers
Frozen-to-Fresh Poke Bowls
Konscious Foods' Plant-Based Poke Bowls Make Quick Meals
Reduced Plastic Deli Packaging
The Volpi Eco-Pack™ Has 80% Less Plastic Than Alternatives
Vibrantly Re-Designed Tea Packaging
Chay Tea Has Undergone a Geometric Packaging Rebrand
Easy-Open Snack Pouches
Walki's Pouch Concept Supports Controlled Tearing & Reduces Breaking
Eco-Friendly Breakfast Product Packaging
Amcor and Tyson Have Partnered for Sustainable Packaging
Freshness-Enhancing Packaging Films
This Lidding Film is Being Introduced with the Crocchi Product
Fiber-Based Meat Packaging
This Chilled Meat Packaging Reduces Plastic by 90%
Revamped Juice Overhauls
Ocean Spray Announces a Brand Overhaul with Modern Influences
Peelable Snack Pouches
ProAmpac's New Recyclable Snack Pouches are Made with Easy-Peel Technology
Liquid Dairy Product Packaging
This Sidel PET Bottle Comes in Several Sizes for Yogurts and More
Sustainable Growing Containers
The HC Companies Debuts the Revamped Horticultural Containers
Icy Pet Food Packaging
These Hydropac Ice Packs Work to Keep Pet Food Fresh During Shipping
Fruity Coconut Waters
100 Coconuts' Flavors are 90% Coconut Water & 10% Natural Fruit Juice
Pink Sushi Boxes
Dept. Sushi Serves Up Sushi in Chic, Vibrant Boxes
Wisdom-Focused Skincare Packaging
Wise Personal Grooming Believes Wisdom Comes with Aging
Efficiency-Optimized Snack Packaging
This Kellanova Snack Packaging Has Reduced Plastic
Compostable Fruit Snack Packaging
The Park2Natural Packaging is Being Used by New Forest Fruit
Child-Resistant PET Bottles
Berry Launches Child-Resistant PET Bottles for Pharmaceutical Use
Compostable Foodservice Lines
The New Veridian™ Collection Targets Composter Contamination
Dehydrated Plant-Based Meals
Farm to Summit Packages Nourishing Meals in Omnidegradable Bags
Recyclable Pouch Refreshment Packaging
Capri-Sun Introduced Its First-Ever Recyclable Drink Pouch
Recyclable Yogurt Packaging Pouches
This Recyclable Yogurt Pouch Has an All-PE Construction