The April 2019 cosmetics trends cover a variety of innovations in skincare, makeup, and grooming, with everything from luxurious CBD-infused bath products and caffeinated skin scrubs, to AI beauty mirrors and tech-powered skincare boutiques spotlighted.
To improve not only the look of lashes but also their health, Neutrogena introduced its Hydro Boost Plumping Mascara, which features a vitamin E, keratin, and hyaluronic acid-enriched formula. With these key ingredients, the mascara helps to strengthen delicate lashes and promotes growth. The formula is also ideal for contact wearers, as it is non-irritating and doesn't flake or smudge throughout the day.
To cut down on waste and save consumers cash, Elizabeth Grant launched a reusable sheet mask as well. Although the masks can be used to increase the effectiveness of other sheet masks, consumers can also add their own serum, moisturizer, or DIY formula underneath them.
Top 100 Cosmetics Trends in April
From Accessible Mascara Applicators to Anti-Pollution Serums:
Riley von Niessen — Apr 28, 2019 — Fashion
100
Pleasure-Centric Empowering Campaigns
Cult Beauty Highlights Feminine Health with #VULVATION
99
Artful Eye Makeup Editorials
Harvey Nichols' Rebel Rebel Cover Story Stars Ulrikke Lundsgaard
98
Multi-Sensory Skincare Pop-Ups
'My Clarins Glow Trip' Offers a Taste of Clarins' Next-Gen Products
97
Clean French Cosmetics
Typology is a Millennial Beauty Brand with Simple, Sustainable Products
96
Facial Dry Brushes
Tweezerman's Dry Brush for the Face Appeals to Those with Sensitive Skin
95
Canned Hand Soaps
Trades for Good Shares Waste-Reducing Soap in a Can Made from Aluminum
94
AI Beauty Retail Mirrors
Sephora's Digital Mirror Gives Personalized Recommendations to Shoppers
93
Mascara-Free Beauty Editorials
Tom Newton's 'No Mascara, No Problem' Story Boasts Natural Makeup
92
On-the-Go Eyeshadow Palettes
The Balm's Autobalm Eyeshadow Palettes Look Like License Plates
91
AI-Powered Skincare Boutiques
SK-II's Connected Store Revolutionizes the Process of Choosing
90
Naturalistic Traveler Supplement Kits
The Nue. Co Travel Kit is Packed with Traveler Essentials
89
No-Tech Microdermabrasion Tools
Tweezerman's Affordable Tool Helps with Microdermabrasion at Home
88
Millennial Color Cosmetics
'Glossier Play' Introduces a Fun, Retro Take on Color Makeup
87
Free-From Eco Cosmetics
Schwan Cosmetics' Clean Beauty Line Emphasizes Transparency
86
Reusable Silicone Face Masks
Elizabeth Grant's New Masks Can Be Used Over Another Mask or Serum
85
Mood-Boosting Eye Patches
Patchology's moodpatch Series is Made with Aromatherapy Ingredients
84
Accessible Mascara Applicators
Grace Makes Makeup Applicators to Improve Grip and Ease of Use
83
Egg-Encased Cosmetics
Dragun Beauty's DragunEgg TRANSformation Kit Contains Two Products
82
Multipurpose Festival Gels
Bumble and Bumble's Bb. Shimmer Strobing Jelly Accents the Hair & Body
81
Solid Face Mask Stones
Omnicos' 'Beauty Mask Stones' Purify and Hydrate the Skin
80
CBD Personal Care Collections
HempMeds' Personal Care Line Shares Body Wash, Lotion & More
79
Microneedle-Infused Acne Healing Patches
Rael's Product Seeks to Deliver a Blemish-Free Complexion
78
Fast Food-Inspired Soaps
Del Taco Created a Novelty Soap That Smells Like French Fries
77
Grip-Friendly Nail Polish Caps
Olive & June's Universal Handle Offers an Expanded Surface Area
76
Skincare-Like Foundations
'Founcealer' Nourishes with Vitamin E, Hyaluronic Acid and a Superbalm
75
Dry Shampoo Compacts
Styledry's Dry Shampoo Package Resembles a Makeup Product
74
Eyebrow-Accenting Sunglasses
Benefit Cosmetics Created the 'All Abrowed It' Sunglasses Style
73
Refillable Luxury Creams
The Yves Saint Laurent or Rouge Crème Refill Comes in a Sustainable Pod
72
CBD Tanning Water Sprays
Utan's CBD-Infused Tanning Spray is Full of Anti-Inflammatory Ingredients
71
Multi-Therapy Anti-Aging Devices
Nurysh's Lyft 2.0 Combines LED, Massage and Ion Therapy
70
Glow-in-the-Dark Lip Crayons
Winky Lux's After Dark Blacklight Lip Crayon is "a UV Lip Balm"
69
Secret Message Bath Bombs
Lush's Mother's Day Bath Bombs Include a Spot for a Small Scroll
68
Charcoal-Infused Eco Toothbrushes
The Grin Charcoal-Infused Biodegradable Brush Has Soft Bristles
67
Insect-Repelling Soaps
The Osana All Natural Mosquito Repellent Soap Cleanses and Moisturizes
66
Feminine Energy Cosmetic Products
'Ode to Venus' Offers Premium Solutions for Personal Pampering
65
Affordable Diamond Makeup Sponges
Eco Tools' Beauty Rituals Set Provides Even Coverage Everywhere
64
Cultured Silk Cosmetics
Eighteen B Makes Beauty Products with Lab-Created Silk Protein
63
Caffeinated Skin Scrubs
Thankyou Botanical Geranium & Rosewood Coffee Body Scrub is Invigorating
62
Simplistic Time-Saving Skincare
Amazon Launched Its Own Skincare Brand Called 'Belei'
61
Cream-to-Powder Pencil Eyeliners
Kat Von D's Cake Pencil Eyeliner Boasts a Transformative Formula
60
In-Shower Facial Treatments
Pixi Beauty's Steam Facial Transforms from a Gel to an Oil with Heat
59
Ultra-Hydrating Lip Treatments
This Neutrogena Lip Balm Hydrates for 24 Hours with Hyaluronic Acid
58
Anniversary Bath Bomb Lines
Lush's Anniversary Bath Bombs Reveal a 54-Piece Collection
57
Gentle Milk Skin Cleansers
Aesop's Gentle Facial Cleansing Milk is Effective and Luxe
56
Disney Villain Makeup Launches
ColourPop Released a Range of Products Inspired by Iconic Bad Guys
55
Multipurpose Moisturizing Sticks
Pixi Beauty's On-the-Glow is a Solid Version of Its Glow Tonic
54
Exclusive Automotive Fragrances
'Bentley Beyond' Captures the Color, Emotion & Scent of Journeys
53
Luxurious CBD Bath Products
Canna Bath Co. Offers CBD-Infused Bath Bombs & Bath Salts
52
Affordable Vegan Skincare
Fleur & Bee's Products are Packed with Nourishing Botanical Ingredients
51
Skin-Specific Anti-Pollution Serums
The Better Skin Co. Promotes Radiant Skin with Its Product
50
Athletic Recovery Cosmetics
The Amp Human PR Lotion Helps Maximize Athletic Performance
49
Next-Gen Hydrating Skincare
The Inkey List's Polyglutamic Acid Stimulates Natural Moisturizing
48
Problem-Solving Gen Z Skincare
Under Twenty Offers Inventive Acne Solutions & Antibacterial Makeup
47
Disney Princess Makeup Collections
The Disney Aladdin Makeup Line Was Inspired by Jasmine
46
Seven-Second Face Masks
Starskin's '7-Second Morning Mask' Combines Seven Steps in One
45
Tweezer-Sharpening Tools
'Tweezerfile' Helps to Extend the Life of Dull Tweezers
44
Protective SPF Eyeshadows
Supergoop's Shimmershade is the First-Ever Eyeshadow with SPF Protection
43
Voluminous Mink Lashes
Babydoll Beauty's 3D Mink Lashes are Reusable for Up to 25 Wears a Pair
42
Latte-Like Frothing Face Masks
YESTO's Mousse Mask Energizes Skin with Coffee and Coconut Milk
41
Botanical Australian Skincare
DULA's NATIVE Skincare Collection Spotlights Australian Botanicals
40
Brightening Strawberry Serums
Volition's Strawberry C-Brightening Serum is Packed with Vitamin C
39
Protective Anti-Pollution Moisturizers
The Sisleyouth Anti-Pollution Shields Skin from Stressors
38
Revitalizing Neck Creams
Tatcha Launched Its First-Ever Anti-Aging Neck Cream Exclusively on QVC
37
Exclusive Japan-Celebrating Bath Bombs
The Lush Harajuku Bath Bomb Line is Available in Japan
36
Luxe Unisex Fragrance Lines
Louis Vuitton's Les Colognes Line Feature Its Inaugural Unisex Scents
35
Unconventional Floral Colognes
Jo Malone London's Wild Flowers & Weeds Takes Cues from the Unruly
34
Buttery Cleansing Balms
Drunk Elephant's Slaai Oil-to-Milk Melting Cleanser Transforms with Water
33
Exclusive Hotel Lipsticks
La Bouche Rouge's Limited-Edition Lipstick Can Be Ordered In-Suite
32
Affordable Luxury Beauty Collections
Saks Off 5th's High-Quality 'Fifth City' is Accessibly Priced
31
Personalized Hair Wellness Supplements
Nutrafol's Products are Completely Free of Any Drugs
30
Rejuvenating High-Performance Masks
The Skeyndor Earth Mask Range Purifies, Brightens and Hydrates
29
Iridescent Moisturizing Primers
Beautyblender's Opal Essence Serum Primer Creates a Dewy Base
28
Fizzing Face Masks
Mia Del Mar's Brightening Rosé Bubble Mask Boasts a Fizzing Effect
27
Retinol-Infused Beverages
Dirty Lemon Created the First-Ever Drinkable Retinol Product
26
Prepackaged Grooming Kits
Convenience Kits Men's Toiletry Travel Kits are Packed with Essentials
25
Microneedling Skincare Systems
Deep + Uniq Includes a Serum and a Skin Rejuvenation Device
24
Hyaluronic Acid Lip Balms
The Kosasport LipFuel Heals, Protects and Energizes with a Minty Scent
23
Charitable Skincare Initiatives
Proceeds from the Better Skin Co.'s Mirakle Cream Will Go to ACLU
22
Urban Dweller Skincare Kits
Aesop's 'Anti-Oxidant Skin Care Kit' is Powered by Parsley Seed
21
Golden Asian Foundations
Orcé Cosmetics Created Its 'Come Closer' Foundation for Asian Skin
20
Premium Pharmaceutical Skincare
Vivier Creates Potent Products to Target Hydration, Aging and More
19
Sultry Cartoon-Inspired Makeup Lines
Ciate's Jessica Rabbit Makeup Offers Day and Night Looks
18
Topical Tightening Treatments
Alastin Skincare's TransFORM Body Treatment Enhances Body Procedures
17
Beauty Retailer Credit Cards
The Sephora Credit Card Gives Shoppers More Chances to Earn Rewards
16
Five-Minute Face Masks
Fast Beauty Co. Creates Face Masks That are Fast-Acting and Affordable
15
Targeted Anti-Aging Skincare
Elemis' Ultra Smart Pro-Collagen Range Features Drone Technology
14
Three-Phase Neck Treatments
BeautyBio's 'The Lift' Contains Three Vials in a Single Package
13
Period Skincare Masks
Knours' 'Be Kind to Your Skin Mask' Helps to Balance Hormonal Skin
12
Voice Assistant Sampling Services
'Send Me a Sample' Uses Voice Marketing Tech to Share Products
11
Cherry Blossom Makeup Lines
MAC Has Released Its Boom Boom Bloom Line
10
Anti-Aging Hand Serums
The Frankincense Intense Hand Treatment Serum Tackles Visible Aging
9
Overnight Alpine Flower Moisturizers
The Origins Plantscription Retinol Night Moisturizer is Pure
8
Ultra-Hydrating Mascaras
The Neutrogena Hydro Boost Plumping Mascara is Hyaluronic Acid-Enriched
7
Minimal Vintage-Logo Cosmetic Lines
The Kith x Estée Lauder Line Marks a First for the Retailer
6
Women-Centric Donating Initiatives
Rael and Happy Period Offer Support for Homeless Women
5
One-Minute Exfoliating Peels
m-61's PowerGlow Peel is a 60-Second, One-Step At-Home Ritual
4
Hairline Repair Serums
Biotopic Naturally Enables Stronger Full Bodied Hair Growth
3
Speedy Resurfacing Masks
DefenAge's Brightening Facial Mask Quickly Removes Dead Skin Cells
2
Matte K-Beauty Lipsticks
Innisfree's Vivid Cotton Ink Liquid Lipsticks Boast a Soft Texture
1
Skin-Repairing Sunscreens
The Salt & Stone Organic Sunscreen Offers Deep Hydration
Related Ideas
Inclusive Performance Cosmetics
Serena Williams' Wyn Beauty Products are Made to Move
Consumer-Driven Mascara Products
Essence Makeup Lash Princess Mascara Comes in Two New Options
Handheld K-Beauty Devices
APR Corp. is Bringing Advanced K-Beauty Tech to CES 2024
Second-Skin Beauty Products
Annabelle Cosmetics' Ultra-Hydrating Tint and Concealer Boost Radiance
Travel-Friendly Skincare-as-Makeup
MILK MAKEUP Debuted the BOUNCE and JUICY TONES Lip + Cheek Line
Skincare-Inspired Foundations
CoverGirl Simply Ageless Skin Perfector Essence Foundation is Potent
Package-Free Redefined Mascaras
Lush Presents the Eco-Friendly Handmade Naked Mascara
Updated Affordable Cosmetic Ranges
No7 Beauty's Cosmetic Range Gets a New Look in Recent Launch
Hybrid Liner-Mascaras
Jillian Dempsey's FLYK Trick Mascara Has an Applicator with a Bendable Tail
Autumn-Inspired Face Mask Collections
ESW Beauty Introduces the Autumn Glow Up Capsule
Skin-Like Serum Concealers
Tower 28's Swipe Serum Concealer Hydrates, Calms & Boosts Collagen
Festive Beauty Packaging
Shiseido Releases Its Inaugural Holiday Collection and Its Playful
4-in-1 Tubing Mascaras
QUADRA is a Primer, Serum, Tubing Encapsulator & Lash Lengthener
Teen Self-Care Collections
H&M Beauty is Launching a Gen Z-Focused Skincare and Body Care Range
Viral Lightweight Cosmetics
e.l.f. Cosmetics’ New Viral Halo Glow Beauty Wands Expand to Canada
Active Collagen Serums
FaceGym's Refillable Brightening Serum Boosts Collagen and Elastin
Japanese Skincare Collections
MUJI Enhances the J-Beauty Routine with a Line of Powerful Formulas
High-Quality Refillable Mascaras
Sappho's Maximum Intensity Refillable Mascara Arrives June 2023
Affordable Cosmetics Holiday Bundles
e.l.f. Cosmetics Presents a Makeup Set Range for the Holidays
Peptide-Infused Haircare
V&Co. Beauty Makes Affordable, Clean Targeted Shampoos & Conditioners
Seasonal Skincare Value Sets
Bubble Debuts the New Rise & Shine and Mask & Relax Gift Sets
Luxury Skincare Brands
Cozy Earth's Fount Society Emphasizes Natural and Sustainable Products
Dynamic CGI Mascara Campaigns
Maybelline New York Unveils an Activation with a Giant Mascara
Affordable Dermatologist-Developed Products
HH Science™ Launched an Affordable Skincare Line
Affordable Nude Cosmetic Products
about-face Introduces the Nude Beach Collection
Post-Gym Skincare Routines
Après Beauty Presents a Convenient High-Performance Skincare Line
Cosmetic Sustainability Projects
LUSH Fresh Handmade Cosmetics Announces Sustainability Initiative
Seasonal Eyelash Kits
Maybelline New York Launches Two Holiday Beauty Sets in 2023
Rejuvenating Springtime Cosmetics
The Tree Hut In Bloom Collection Has New and Returning Favorites
Expressive Eye Cosmetic Capsules
Millie Bobby Brown Launches All Eyes On You Cosmetics Collection
Science-Led Skincare Ranges
Marks & Spencer Launched Its First Own-Brand Skincare in Seven Years
Tinted Lip-Plumping Compounds
U Beauty Debuted Three New Shades of Its Award-Winning Product
Brightening Refillable Eye Creams
Tata Harper Offers Luxe Eco-Friendly Skincare
Adaptable Blurring Lipsticks
Charlotte Tilbury's Airbrush Flawless Boasts Powder-Blur Technology
Moisture Barrier Sheet Masks
Loops' Dream Sleep Hydrogel Face Mask Simplifies "Slugging"
Mixed-Reality Makeup Apps
e.l.f. Cosmetics Launches a New Shopping App for the Apple Vision Pro
High-Performance Beauty Lines
Varsity Beauty Shares Products Made by Athletes for Athletes
Amplified Anti-Aging Skincare
Neutrogena Retinol Boost Delivers Results as Early as One Week
AR Beauty Pop-Ups
Pat McGrath Labs x Google Teamed Up to Share 'The Art of Beauty'
Accessibility-Enhancing Beauty Packaging
The Boticário Group Launches Inclusive Accessories
Cardboard Cosmetics Refill Pouches
Freshly Refills Reduce Cosmetics Industry Waste
Refillable Beauty Brands
Maya's Thoughtfully Designed Cosmetics Combat Plastic Waste
Opulent Beauty Product Expansions
The Prada Beauty Launch Brings the House into a New Realm
Multi-Benefit Beauty Sticks
BOOM! Beauty Supports Maturing and Menopausal Skin
Alluring Lip-Plumping Products
U Beauty Releases New Shades for Its Innovative Plasma Lip Compound
Clean Neurocosmetic Skincare
Justhuman's Clean Products Deliver Results Fast
Dermatologist-Backed Skincare
CeraVe Canada Introduces Four New Skincare Products for 2023
Accessible Clinical Skincare
Matter of Fact's Potent Formulas are Launching in Sephora
Gravity-Defying Wax Mascaras
Sephora Collection Introduces the New Love the Lift Mascara
Skin Booster Foundations
The HD Skin Hydra Glow Foundation is Likened to a Sheet Mask
One-Swipe Mascaras
The 1 Coat Wow! Extra Volumizing and Lifting Mascara Delivers Instant Results
Luxurious Eye Masks
clé de peau's Synactif Eye Mask is an Epitome of Luxury & Skincare Performance
Premium Beauty Make-Up Collections
Hermès Presents its Le Regard Series to its Beauty Line
Next-Generation Long-Wear Mascaras
The 5D Whip Lift Waterproof Mascara is Easy to Wear
Drag Queen-Themed Skincare Masks
MoBeauty's Skincare Masks are Nourishing and Cheekily Designed
Luxe Replenishing Hair Masks
The S24 Rapid Recovery Hair Mask Restores a Healthy Appearance
Celebrity Beauty Brand Mascaras
Kylie Cosmetics is Launching KYLASH Volume Mascara in April
High-Performance Clean Skincare
Hyphen Makes Environmentally Friendly Multi-Benefit Skincare
Nourishing Multi-Functional Tints
U Beauty's SUPER Tinted Hydrator is a High-End Cosmetic Formula
Moisturizing Blush Formulas
Urban Decay's Hydromaniac Blush Glow Hydrator Improves Skin Texture
Botanical Lip Treatments
Tata Harper's Anti-Aging Lip Treatment Fuses Balm & Lipstick Benefits
Nourishing Gen Z Skincare
'Nutritious' is a New Collection from Estée Lauder
Product-Integrated Filters
NYX and Snapchat Launched the 'Beauty Bestie' Shopping FIlter
Luminous Serum Foundations
Makeup Revolution's Skin Silk Serum Foundation is Skin-Caring
Radiance-Revealing Skincare
The Nectar Life Elite Radiance Skincare Collection Has Five Products
Unfiltered Beauty Campaigns
#NoFilterJustMilani Champions Beauty Online and in Real Life
Waste-Reducing Beauty Lines
Quo Beauty and Shoppers Drug Mart Debut More Planet Love Package
Avocado-Powered Waterproof Mascaras
Ere Perez's Dry-Style Mascara is Long-Lasting and Vegan
Smoothing Makeup Primers
Elate Beauty’s Prep Priming Serum Delivers a Strong Dose of Hydration
Ultramarine Pigment Mascaras
Lash Blast Cleantopia Ultramarine Mascara Makes Eyes Pop
Comprehensive Holiday Gift Sets
U Beauty's Holiday Sets Deliver the Brand's Most Potent Formulas
Blue Mascara Primers
RevitaLash Cosmetics' Double-Ended Volume Set Features a Colorful Primer
Effective Clump-Free Mascaras
Transform Your Lashes with Annabelle's Skinny Mascara
Unconventionally Colored Mascaras
Addiction Tokyo Makes Mascara in Mustard, Apricot, Plum & Rose
Exclusive Pride Cosmetics
Beekman 1802 Celebrates Pride Month with Bloom with Pride Kit
Lash-Sculpting Mascaras
The Lash Sculpt Lengthening & Volumizing Mascara Looks Like Falsies
Glow-Enhancing Vegan Cosmetics
NUXE's Prodigieuse Boost Delivers a Radiant & Luminous Complexion
Nourishing Mascara Primers
Too Faced's Eyelash Primer Adds Extra Length and Nourishment
Advanced Hydration Skincare
Eucerin's Whole Immersive Hydration Collection Uses Multi-Weight HA
Eco-Friendly Solid Mascaras
LUSH Naked Mascara Provides a Natural Tint and Subtle Definition
Luxury Makeup Collections
The CHANEL Les Nuits De Chanel Makeup Collection is High-Quality
Illuminating Multipurpose Makeup
These New Makeup Revolution Products Come in Three Variants
Nourishing Multi-Functional Mascaras
Babe Orignal's 4Real Mascara is Both a Mascara & a Treatment
Reformulated Skincare Rebrands
Bath & Body Works Underwent a Large-scale Shift to Cleaner Products
Sustainable Water-Resistant Mascaras
Elate Beauty's Essential Mascara is a Great Everyday Product
Fast-Acting Lip Plumpers
The Derminfusions Plump + Repair Lip Treatment Doubles Lip Volume
CGI Beauty Avatars
A New Maybelline Mascara is Being Launched by the Brand's First Avatar
Dual-Purpose Mask Powders
Critical Cosmetics Offers 10 Face & Hair Mask Varieties
Clear Multi-Functional Mascaras
Ere Perez' Aloe Gel Lash & Brow Mascara is Versatile & Nourishing
Female Empowerment Beauty Bundles
Elate Beauty and Axiology’s Better Bundle is Sustainable
Glow-Boosting Skin Tints
Revolution Beauty's Bright Light Face Glow is Multifunctional
Innovative Makeup Brushes
Artís Revolutionizes the Makeup Application Experience
Naturally Powered Plumping Skincare
The Weleda Plumping Range Includes Five Products
Multi-Benefit Tinted Balms
Goop Beauty's Colorblur Glow Balm Adds a Pop of Sheer, Creamy Color
Eye-Targeting Skincare Products
Vitali's Advanced Eye and Lash Formula Contains Four Peptides
Travel Beauty Kits
ESW Beauty Launches Two Travel-Friendly Kits for the Holidays
Super-Hydrating Skincare Campaigns
Clinique's Protect your Glow Spotlights Superstar Moisturizers
Restorative Serum Mascaras
Typology Paris' Teinté-5001 Serum Mascara Fortifies and Lengthens
Valley-Inspired Hydrating Skincare
Maude Circle International Introduces Apripure Cosmetics
Empowerment-Committed Beauty Lines
Kindness Powered Skincare Boasts Safe and Quality Formulas
Tattoo-Inspired Tubing Mascaras
The Full Sleeve Long + Defined Tubing Mascara Has a Unique Brush
Everyday Hydration Skincare Products
Gemini Beauty is Introducing Four New Products
Intense Lash Primers
Babe Original Launched Its Intensifying Lash Primer
Streamlined Age-Defying Skincare
PÜR Beauty's Skincare Range Supports a "Less is More" Approach
Contoured Beauty Brushes
The Glossier Stretch Face Brush Effortlessly Buffs and Blends Makeup
Vegan Tubing Mascara
e.l.f. Cosmetics Recently Debuted the New Eyeconic Mascara
Styling-Targeted Haircare Ranges
Authentic Beauty Concepts Boasts a High-Performance Styling Range
Plumping Primer Creams
The Skin-Plumping Line Smoothing Perfecting Cream is a Skincare First
Cruelty-Free Everyday Essentials
H&M Beauty Just Launched the New OHH! (OH HEY HERO) Collection
Dazzling Holiday Makeup Collections
NARS Unveils Its Special Holiday Capsule for Winter 2023
Root-to-Tip Fanning Mascaras
Benefit Cosmetics' Fan Fest Mascara Creates a 24-Hour Full Fan Effect
Plumping Hydration Blushes
Makeup by Mario's Weightless Cream Blush is Made with Hyaluronic Acid
Luxury Beauty Promotions
The Sephora Spring Savings Event Spotlights YSL Beauty Products
Plumping Peptide Lip Oils
Doll 10 Beauty's Peptide Plump is Fueled by Skin-Loving Ingredients
Beneficial Eyebrow Cosmetics
The CoverGirl Clean Fresh Brow Line Features Three Products
Plant-Based Aloe-Infused Mascaras
CoverGirl Lash Blast Cleantopia Has 100% Cellulose Plant Fibers
Ultra-Reflective Makeup Highlighters
Makeup Revolution Bubble Balm Highlighter Enhances Glow
Multi-Day Wear Eyebrow Mouses
Blinc Cosmetics Debuts the New Blinc Eyebrow Mousse
Bamboo Fiber Mascaras
Too Faced 98% Naturally Derived Mascara Features a Goji Berry Blend
Whipped Featherlight Mascaras
Rimmel London Wonder’Volume Thrill Seeker Mascara Has a Peanut Brush
Cornflower-Powered High-Quality Mascaras
Yves Rocher Boasts the Botanical Mascara Cils Miraculeux
Ceramide-Boosting Moisturizers
The Simple Active Skin Barrier Care Range Has Two New Products
Highly Hydrating Hair Masks
DESIGNME Boasts the Gloss.Me Treatment Hair Mask, Perfect for Winter
Fall-Inspired Beauty Capsules
Annabelle Cosmetics Unveils Autumn-Inspired Beauty Collection
Retinol Skincare Routines
Beauty Brand Nip + Fab is Releasing a New Retinol-Infused Skincare Kit
Multi-Benefit Brow Serums
The Eye Illuminations Nourishing Lash & Brow Serum Has Eyebright Extract
Bold Spidery Mascaras
Bakeup's Tarantulash Creates Statement-Making Signature Looks
Multi-Day Moisture Cosmetics
Goop Beauty 72-Hour Supercharged Hydrating Water-Cream is Potent
Model-Backed Travel Skincare
Madison Headrick Launches a Beauty Brand for Frequent Travelers
Lash Enhancing Peptide Serums
AbsoluteJOI's Lash Enhancing Peptide Serum Creates Vibrate Lashes
Social Sun Care Challenges
Cosrx's #LayerYourSPF Campaign Reached Milestone Views on TikTok
Luxury Travel-Friendly Skincare Collections
Valmont Announces Its Mini Luxury Capsule for Summer
Nourishing Serum Foundations
This Skin Tint Foundation Blurs the Line Between Makeup & Skincare
Irritant-Free Lash Serums
Neora Unveils the Transformative 'Lash Lush' Lash and Brow Serum
Exaggerated Volume Mascaras
The Pupa Milano VAMP! Mascara is Available in Three Shades
Vegan Nourishing Skincare
Thrive Causemetics Debuts Sibling Brand Bigger Than Beauty Skincare
Clean Volumizing Mascaras
Beyond Clean Volumizing Mascara Uses 77% Certified Organic Ingredients
Eco-Friendly Travel Cosmetics
The KinKind Travel Sets Bring Natural Cosmetics on the Road
Fortifying Skincare Trios
Yes To's Moisture Barrier Skincare Deeply Hydrates & Locks in Moisture
Tinted Gel Creams
Kosas' BB Burst Offers a Fresh Take on Tinted Moisturizer