Beautyblender, the creator of edgeless, high-definition makeup applicators, surprised the beauty world when it launched its first-ever foundation range and it is now introducing a line of innovative primer products, including its Opal Essence Serum Primer. This ultra-hydrating makeup primer boasts a slightly iridescent formula that creates a glowing, dewy base for cosmetics to be applied atop of.
Thanks to the serum-like consistency of the primer, Beautyblender notes that the product glides over skin without clinging to dry patches. Additionally, the primer formula is packed with nourishing, fermented botanical extracts to soothe and brighten skin over time.
Alongside its new Opal Essence Serum Primer, Beautyblender also launched a few other primers with different functional benefits, including Selfie Shield with SPF protection and a solution for minimizing pores.